1. Who would be the audience
for your media product?

2. Key Questions:
-What genre does your film belong to?
- Who is the audience for this genre?
- Who is my audience?

3. Genre?
The genre of my film is social realism, so what is it?, Social realism is
an artistic movement which is expressed by visual and other realist
arts, it depicts social and racial injustice as well as economic
hardship, its presented by undisguised images, films of life’s struggles
and issues but often depicts working class actions and performance
as daring.

4. Theatrical
- Barbican
- Arnolfini Centre
- National Film Centre
- CORNERHOUSE
-Exeter Picture House
-Can be known as ‘Art House Cinemas’
All of the above cinemas present social realism films. I have found out the sort
of audience for the following cinemas are highly educated, artistically
minded and culturally developed. Students could be interested as an
audience to watch my product.

5. Audience’s Online?
MUBI It is an online website where you can
stream films.
It is an online website where you can rent
LOVEFiLM DVD’s, games and videos. These are
sent through the mail.
It is an online website where you can
IMDb find out information about films, it also
includes trailers of films etc.
The following sites helped me find out more about my audience and what
sort of people are attracted to the genre. I found out my audience have a
highly educated background.

6. Television
Channels which present social realism films:
- BBC4 By doing television research I found out my audience is a
- Film4 small group.
• BBC4 is a British television channel, it launched on 2002. It is an
educational and cultural channel.
• Film4 is a free digital television channel, they first started in
1982 (known as Film4 Productions). The film production is owned
by Channel Four Television Corporation.

7. Radio
BBC radio 3 - It has previously shown social
realism documentaries.
BBC radio 4 - They have previously worked with
the Opencinema to present Ken
Loach’s film ‘Sweet Sixteen’. It has
done interviews with social realism
directors and even helps with
screenings of films.
-The audience for these radios are and
older range, (for example, 40+).
-It shows me older people could be my
audience for my film.

8. Prints
Magazines about social realism are only ones that include films of the genre. For
example here are some of the magazines…..
- Sight and sound is one of the main magazines:
The buyers of this magazine are going to be my audience, it is obvious it
is going to be an older audience. This is useful as it tells me who buys
these magazines and shows they are my audience.