MySQL in the Enterprise Use Cases & Case Studies APAC Extended Horizons Summit 2008 Sydney Workshops 25 May 2008 Summit 26-27 May 2008 Ralph Szulerowski MySQL Senior Account Manager Sun Microsystems (Australia) Pty Ltd Nesh Mijailovic Chief Technology Officer Konak Solutions Pty Ltd

1. START,
RUN &
GROW
with Sun Software
APAC Extended Horizons
Summit 2008 Sydney
Workshops 25 May 2008
Summit 26-27 May 2008
1

2. MySQL in the Enterprise
Use Cases & Case Studies
Ralph Szulerowski
MySQL Senior Account Manager
Sun Microsystems (Australia) Pty Ltd
Nesh Mijailovic
Chief Technology Officer
Konak Solutions Pty Ltd
2

3. Agenda
1. Why bother?
2. The TCO Opportunity
3. Who/What/Why?
4. MySQL/Sun Business Partner – Konak Solutions
3

4. Why Bother?
• “IT organizations that don’t include open source
software into offered solutions risk becoming
uncompetitive”
Gartner Group 2006
• “Acceptance of Open Source Software is inevitable
while interest is shifting from which systems are
used to what value the systems create”
JP Rangaswami, CIO – BT Global Services
4

5. Total Cost of Ownership
Lowering
Reducing database hardware
licensing costs by expenditure
over 90%1 by 70%1
Cutting Reducing
systems 1
TCO percentages by IDC
administration,
downtime by engineering and
60%1 support costs by
up to 50%1
5

6. The Long Term Value Proposition
Today’s Typical Desired IT
IT Spend Spend
30% New
Capability 45% New
Capability
70%
Sustaining & 55%
Running Sustaining &
Existing Running
Capability Existing
Capability
Source: Accenture IT Spending Survey
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7. Who uses MySQL?
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8. What do they use MySQL for
Enterprise Segments How They Use MySQL MySQL Solution
Online Applications eCommerce, Gaming & Wagering MySQL Enterprise
Web 2.0 & Content Management Applications MySQL Cluster
Social Networking Professional Services
User Profile, Authentication & Session Mgmt Training
Online Store & Product Catalogs
Custom Built Business 5 nines (99.999%) HA systems MySQL Classic, Pro
Applications Call Center Applications MySQL Enterprise
Trouble Ticket Applications MySQL Cluster
Documentation & Testing Professional Services
Billing, Booking, Ordering Applications Training
Financial/ERP Applications
Operational Reporting Reporting MySQL Enterprise
Data Warehouse Inventory/data management & tracking
(operational data) Partner solutions for
Archiving systems (historical data) Analytics and ETL
Sales & Order Data
Customer Data Professional Services
Real Time Data Warehousing Training
8

9. Why Lycos uses MySQL
Leading Internet destination operating websites in 9 languages
offering a broad spectrum of e-commerce & community services
and more then 3B page views and 25M visitors/month
“With MySQL we were able to reduce our annual
database costs by more than 90%. MySQL significantly
reduce our license support and maintenance fees”
Per Larsson
Team Lead
►
Business Value ►
MySQL Value

90% TCO savings 
Migrated largest database (25GB) in

Automated failover without any service less than 1 day
disruption 
25,000 concurrent users delivering
1GB data/sec

1 TB of data running on a total of 100
commodity Dell servers
9

10. Why Yahoo uses MySQL
World’s largest online network of integrated services with more
than 500 Million users worldwide
“We chose MySQL because it is fast, and it has turned
out to be a great bet
Mark Lester
Head of JAKE Development
►
Business Value ►
MySQL Value

Enabling platform for Yahoo’s 
Ability to handle high record volumes
sophisticated publishing service - 260,000,000 row tables and
JAKE (Jointly Administered 250,000,000,000 queries/month
Knowledge Environment) 
Ability to scale – data doubling every
few months

Cost-effective & easy to use

Reliability in demanding high volume
traffic sites 10

11. Why eBay uses MySQL
Application MySQL Memory Engine
Servers Cache Tier
5 min Batched
Write Back
Replication
Read/Write

MySQL Enterprise had a very Cache Miss Read
Persistent
attractive cost structure Database

MySQL’s ability to offer enterprise 
276 Million registered users
class support 
2 Billion URL requests per day

MySQL’s combined throughput and 
6,000 appl servers &12,000 Java processes
cost structure provided a low cost 
40 Billion database requests per day
system for the scale of eBay

300 different DBs (over 700 instances)

Power and flexibility of using SQL for
different needs

9 PB of data storage
11

12. Why Alcatel-Lucent uses MySQL

Leading provider of fixed, mobile & converged broadband IP
products and services
“We have successfully implemented MySQL carrier grade edition
for our highly mission critical XDMS application which will enable
the next generation of converged services”
Francois Leygues
Software Architect
►
Business Value ►
MySQL Value

Core IMS infrastructure providing the 
Supporting 50 million users and up to
contact and presence management 1,000 transactions per second
configuration functionality 
Extremely fast replication for real-time

Supports new high growth services such subscriber information availability
as VoIP, Push to Talk, Content sharing 
Low transaction latency
demanded by service providers

Geographic redundacy

Lowest TCO
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13. Why M1 uses MySQL
A Leading mobile communications provider in Singapore over a
2G/3G/3.5G network with more than 1 million subscribers
“We rely on MySQL Cluster as the key technology behind
RewardsPlus which helps us increase the ARU and improve
customer loyalty ”
Mr. Tan TiongHeng
General Manager, Core Network Planning
►
Business Value ►
MySQL Value

Increasing the Average Revenue per 
99.999% Availability with automated
User sub-second failover

Reduce customer churn 
Millions of Call Detail Records (CDRs)
processed every day

Time To Value – rapid implementation
of promotional campaigns and loyalty 
2 Terabytes of information stored
programs
13

14. What makes MySQL Different?
14

15. Native Storage Engines
Storage Engine Usage Summary
MyISAM File system replacement, Web, Data Warehousing
Falcon (alpha) Transactional, high-speed/concurrency applications
Memory Often-referenced data for high-speed lookups
Archive Historical, audit data that needs efficient storage
Cluster Transactional, high-available, session/telco apps
CSV Reference flat file data with SQL
Merge Partitioning-like ability before MySQL 5.1
Federated Allows distributed data access between servers
Custom Roll your own…
Blackhole Provides replication hub without data storage
15

16. 3rd Party Storage Engines
Storage Engine Usage Summary
InnoDB Standard transactional applications
solidDB Standard transactional applications/Multi-CPU
InfoBright Large scale analytic data warehousing applications
PBXT (beta) Community developed; transactional applications
Nitro (in dev) Large Scale Data Warehousing applications
… All handled through MySQL Alliances Certified Storage Engine Program.
16

17. MySQL Storage Engines
Storage Engines are unique in the industry
Storage Engines allow the Community, Software Partners,
and internal MySQL engineering to rapidly move the MySQL
database server forward.
Storage Engines providegreat flexibility and customization
potential to perfectly address your needs.
Storage Engines can deliver large performance increases.
Storage Engines are easy to understand and use.
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18. And what is MySQL Enterprise?
Spend time to save money
or Spend money to save time?
Open Source
Benefits from testing by worldwide Community
Extensive internal/external (Coverity, KLOCwork)
testing
Benchmarked with 2,000+ connections
Feature Releases Mature Mature
MySQL Enterprise Monitor and Advisors
Rapid Update Service Pack Program
Quarterly Service Pack Program
Hot Fix Program
Bug Escalation Privilege
Automated Software Update and Alert Service
Online Knowledge Base
24x7 Production Support
Extended End-of-Life Policy
Legal indemnification
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19. Introducing Konak Solutions
• Australian company started in 2006, based in Sydney
• Long experience in Telecommunication Industry
• Provider of large scale software solutions:
> NICE2Billing (www.nice2billing.com)
> iNumb (www.inumb.com.au)
• Using MySQL since year 2000 in large scale deployments
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20. Why Konak Solutions chose MySQL (and Sun)
• Low TCO
• Reliability (0, Yes, Zero Software Faults since we started
using MySQL in 2000)
• Flexible Plug-In database engine(s) architecture optimised for:
> Speed / Transactions / Fault Tolerance
• Speed (over 750 Transactions per second)
• Low-Latency Replication enabling:
> Very High Volume OLTP
> Scale-Out
> Disaster Recovery (Geographically dispersed backups)
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21. TCO – Konak Solutions Customers
and Previous Experiences
• Per Server Instance License rather than Per-CPU or even
Per-Core License
• License Cost itself is 90% less than other major competing
products
• Hardware Requirements, in our experience are in order of
magnitude less than other products
• Administration / Staff Training considerably easier and less
costly (in addition has Tools that greatly reduce
Maintenance/Recovery costs)
• Open Source Magic – widely accepted and used database
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22. Why “Scale-Out” is Important
• Scale-Out is a modern computing architecture that enables our
customers to improve application performance and scalability on an
incremental, as-needed basis by adding multiple replicated database
servers on low-cost commodity hardware
• This is in contrast to a Scale-Up approach, which requires our
customers to make a large up-front investment in more expensive,
complex server hardware and database licenses in order to add
capacity
• Konak Solutions has found that Scale-Out approach enabled by
MySQL is THE way for our Customer’s to start with a small
investment and be very comfortable that the system will scale as their
business grows without having to fork out huge amounts of money!
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23. How Konak Solutions Customers
use MySQL
1. All write operations on the
DB access MASTER DB – means that all
MASTER DATABASE
the SLAVEs have the same
WEB SERVER
(used by operators)
+
NICE2Billing
data almost instantly
RE
REPL
N PL
IO
2. All read operations on the
IC
AT AT
LI C IO
ICATI
P
RE N
ON
SLAVE DBs – e.g. account
validations etc.
SLAVE DATABASE
+
NICE2Billing
SLAVE DATABASE
+
NICE2Billing
SLAVE DATABASE
+
NICE2Billing
3. Operators access the
MASTER DB to update
accounts (e.g. credit card
PSTN
VoIP
payments etc)
Clouds
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24. Thank You
Ralph Szulerowski
Ralph.szulerowski@sun.com
Nesh Mijailovic
nesh@konak.biz
24