SlideShare une entreprise Scribd logo
1  sur  1
Télécharger pour lire hors ligne
Pharma Field Force Excellence
What Physicians expect from
Medical Promotion Officers
25% Doctors expect
MPO understands the needs of my Practice
25% Doctors expect
MPO makes good use of my time
20% Doctors expect
MPO presents information in a fair and
unbiased manner
8% Doctors expect
MPO asked you to prescribe/recommend (Brand)
3% Doctors expect
MPO understand conditions management
2% Doctors expect
MPO knows the BRAND market
2% Doctors expect
MPO follow up as requested
2% Doctors expect
MPO Dresses Professionally
0% Doctor expect
MPO behaves in a Professional way
Doctor MPO
Ref : Blog: medismo.com
Rewrite: Masum Chowdhury, Manager, SBM, Asiatic Laboratories Ltd. E-mail: masum.pha@gmail.com

Contenu connexe

Plus de Mohammad Masum Chowdhury

Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29
Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29
Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29Mohammad Masum Chowdhury
 
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...Mohammad Masum Chowdhury
 
The Five Levels of Leadership by Md. Masum Chowdhury
The Five Levels of Leadership by Md. Masum Chowdhury The Five Levels of Leadership by Md. Masum Chowdhury
The Five Levels of Leadership by Md. Masum Chowdhury Mohammad Masum Chowdhury
 
Psycho Cybernetics or Self Image Management
Psycho Cybernetics or Self Image ManagementPsycho Cybernetics or Self Image Management
Psycho Cybernetics or Self Image ManagementMohammad Masum Chowdhury
 
E book personal core values, belief and brand
E book personal core values, belief and brandE book personal core values, belief and brand
E book personal core values, belief and brandMohammad Masum Chowdhury
 
How to develop Rx share for continuous business growth
How to develop Rx share for continuous business growthHow to develop Rx share for continuous business growth
How to develop Rx share for continuous business growthMohammad Masum Chowdhury
 
Pharmaceutical business strategy and policy 2015
Pharmaceutical business strategy and policy 2015 Pharmaceutical business strategy and policy 2015
Pharmaceutical business strategy and policy 2015 Mohammad Masum Chowdhury
 
Secrets of a successful medical promotion officer
Secrets of a successful medical promotion officerSecrets of a successful medical promotion officer
Secrets of a successful medical promotion officerMohammad Masum Chowdhury
 
Advanced detailing skill for pharmaceutical sales and marketing professionals
Advanced detailing skill for pharmaceutical sales and marketing professionalsAdvanced detailing skill for pharmaceutical sales and marketing professionals
Advanced detailing skill for pharmaceutical sales and marketing professionalsMohammad Masum Chowdhury
 

Plus de Mohammad Masum Chowdhury (20)

Safeguard Hand Rub Solution
Safeguard Hand Rub SolutionSafeguard Hand Rub Solution
Safeguard Hand Rub Solution
 
Safeguard Hand Rub Solution
Safeguard Hand Rub SolutionSafeguard Hand Rub Solution
Safeguard Hand Rub Solution
 
Safeguard Hand Rub Solution
Safeguard Hand Rub SolutionSafeguard Hand Rub Solution
Safeguard Hand Rub Solution
 
Safeguard Hand Rub Solution
Safeguard Hand Rub SolutionSafeguard Hand Rub Solution
Safeguard Hand Rub Solution
 
Safeguard Hand Rub Solution
Safeguard Hand Rub SolutionSafeguard Hand Rub Solution
Safeguard Hand Rub Solution
 
Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29
Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29
Ramadan 2020-Guidelines-How to make the most of Ramadan during COVID-29
 
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...
Safe Ramadan Practices in the Context of the COVID-19 (WHO-COVID-19-Ramadan-2...
 
Bazarzarkaran February 2020
Bazarzarkaran February 2020Bazarzarkaran February 2020
Bazarzarkaran February 2020
 
Bazarzatkaran January 2020
Bazarzatkaran January 2020Bazarzatkaran January 2020
Bazarzatkaran January 2020
 
The Five Levels of Leadership by Md. Masum Chowdhury
The Five Levels of Leadership by Md. Masum Chowdhury The Five Levels of Leadership by Md. Masum Chowdhury
The Five Levels of Leadership by Md. Masum Chowdhury
 
Psycho Cybernetics or Self Image Management
Psycho Cybernetics or Self Image ManagementPsycho Cybernetics or Self Image Management
Psycho Cybernetics or Self Image Management
 
Professionalism practice in the workplace
Professionalism practice in the workplaceProfessionalism practice in the workplace
Professionalism practice in the workplace
 
E book personal core values, belief and brand
E book personal core values, belief and brandE book personal core values, belief and brand
E book personal core values, belief and brand
 
Dress slideshare .pdf
Dress  slideshare .pdfDress  slideshare .pdf
Dress slideshare .pdf
 
How to develop Rx share for continuous business growth
How to develop Rx share for continuous business growthHow to develop Rx share for continuous business growth
How to develop Rx share for continuous business growth
 
Pharmaceutical business strategy and policy 2015
Pharmaceutical business strategy and policy 2015 Pharmaceutical business strategy and policy 2015
Pharmaceutical business strategy and policy 2015
 
Advanced pharmaceutical selling skill
Advanced pharmaceutical selling skillAdvanced pharmaceutical selling skill
Advanced pharmaceutical selling skill
 
Masum personal profile
Masum personal profileMasum personal profile
Masum personal profile
 
Secrets of a successful medical promotion officer
Secrets of a successful medical promotion officerSecrets of a successful medical promotion officer
Secrets of a successful medical promotion officer
 
Advanced detailing skill for pharmaceutical sales and marketing professionals
Advanced detailing skill for pharmaceutical sales and marketing professionalsAdvanced detailing skill for pharmaceutical sales and marketing professionals
Advanced detailing skill for pharmaceutical sales and marketing professionals
 

Pharma field force excellence 4

  • 1. Pharma Field Force Excellence What Physicians expect from Medical Promotion Officers 25% Doctors expect MPO understands the needs of my Practice 25% Doctors expect MPO makes good use of my time 20% Doctors expect MPO presents information in a fair and unbiased manner 8% Doctors expect MPO asked you to prescribe/recommend (Brand) 3% Doctors expect MPO understand conditions management 2% Doctors expect MPO knows the BRAND market 2% Doctors expect MPO follow up as requested 2% Doctors expect MPO Dresses Professionally 0% Doctor expect MPO behaves in a Professional way Doctor MPO Ref : Blog: medismo.com Rewrite: Masum Chowdhury, Manager, SBM, Asiatic Laboratories Ltd. E-mail: masum.pha@gmail.com