Delivering seamless and relevant content via social media, mobile, email, and websites is at the top of every marketer’s “must-do” initiative. This infographic examines the digital marketer’s level of maturity, the barriers to their advancement, and the missing elements necessary for success. To read more about Digital Marketing, go to: http://bit.ly/1iV9B7I

1. JULY: DIGITAL MARKETING
ByAnnaPapachristosandLorriCosentino
Delivering seamless and relevant content via social media,
mobile, email, and websites is at the top of every marketer’s
“must-do” initiative. This infographic examines the digital
marketer’s level of maturity, the barriers to their advancement,
and the missing elements necessary for success.
Source: Experian Marketing Services
Barriers to successful
cross-channel marketing:
Source: Gartner
Marketers
spend 45% of
their budgets to
aquire new
coustomers.
Emotional connections through
digital media would encourage
88% of marketers to spend more
on digital branding campaigns...
...and 71% believe said emotional connections
would help build brand recognition.
Source: Millward Brown
75% of marketers said that
the ability to embrace change
in digital marketing was
important, while 63% highly
value the ability to spot opportunities
and adapt strategies quickly. Source: Econsultancy
39%Organizational
Structure
38%Technological
Infrastructure
38%Budget
Restrictions
1.
2.
3.
To read more about Digital Marketing, go to:
"10 Digital Marketing Mistakes Every Brand Makes (and How to Recover)"