1. 3/26/2013
MAYOR’S ALLIANCE
FOR NYC’S ANIMALS
Building Better Relationships Between
Shelters and Rescue Groups
HSUS Animal Care Expo
May 8, 2013
Competition for resources: volunteers, funding,
awareness, adopters
Different levels of capability and capacity
Misunderstandings
Lack of trust
Different priorities; everyone has a different agenda
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Ability and opportunity to network
Better distribution of resources
Improved flow of information
Reduce duplication of efforts
Attracts funders who might not support animal groups
Increased clout with advertisers and/or sponsors
Deals with the government, allowing rescuers to focus
on the animals
Attracts volunteers with specific expertise who may not
be interested in “field work”
To solve the problem of animal homelessness in NYC by:
Enabling the pooling of resources
Overcoming the differences in priorities, and
Facilitating the collaboration of the four key groups:
NYC Government
NYC Public
Animal Care & Control of NYC
Local Shelters & Rescue Groups
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Founded in 2003 as a result of:
Election of Mayor Michael R. Bloomberg in
2001
Memo from Animal Law Committee of the
NYC Bar Association in 2001
Establishment of the multi-million-dollar
Maddie’s Fund in 1999
A coalition of:
150 shelters and rescue groups, including NYC AC&C
Private practice veterinarians
Other animal welfare professionals
The lead agency which:
Secured multi-year, multi-million-dollar Maddie’s Fund
grant
Liaison between Maddie’s Fund and the rescue groups
and shelters
Orchestrates community collaboration
Acts as a resource for rescue groups and shelters
Liaison with NYC government
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MAYOR’S ALLIANCE
Who We Are Now - Collaboration among Mayor’s Office,
City Agencies and Mayor’s Alliance
2005
2010
MAYOR’S ALLIANCE
Who We Are Now – Relationship Chart
Mayor’s Office
NYC Department of
Health
Memorandum of
Understanding
Operational
Protocol
Animal Care &
Control
Has contract to
provide animal
control services to
NYC
All agree to abide by Terms of
Participation, Dispute Resolution,
and Funding Allocation Procedures
Mayor's Alliance for NYC's Animals,
Inc.
Initial Members (3-5) NYC Bar
Association Animal Law Committee
Initial Board Members
Individuals affiliated with 6 animal care
community organizations: Animal
Haven, Art for Animals, ASPCA, BARC,
City Critters, Humane Society of New
York (not ex officio seats)
Alliance
Participating
Organizations NYC animal shelters
& rescue groups
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MAYOR’S ALLIANCE
Who Are We Now – Connected to NYC AC&C and
Rescue Groups/Shelters
Establish infrastructure, set rules and regulations
Despite differences in size, resources, and philosophies, APOs have
common goals; reduce euthanasia, increase adoptions and increase
spay/neuter
Provide to rescue groups and shelters:
Daily communication, i.e., alerts
Major adoption events
Training sessions
Capacity building grants
Transport program, “Wheels of Hope,” between AC&C and rescue
groups & shelters
New Hope Department within AC&C
North Shore Adoption Van Program
Maddie’s Fund adoption subsidies
PVF Boarding and Medical Fund to provide care for
AC&C animals
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Goal
Powered by Maddie’s Fund with the support of the ASPCA, to
establish New York City as a no-kill community by 2015.
Mission
Work with the City of New York toward the day when no New
York City dog or cat of reasonable health and temperament is
killed merely because they do not have a home.
TEN-YEAR STRATEGIC PLAN:
Four Core Objectives
Increase
adoptions
• Increase number/type of adoption venues
• Offer convenient and innovative access to
homeless animals
Decrease
homelessness
• Increase the number of spay/neutered owned
cats & dogs and free-roaming cats
• Strengthen pet retention in homes via
information and education
• Improve the likelihood of reuniting lost pets
Raise
awareness
• Educate consumers on issues of homeless
animals
• Expand awareness of animal shelters &
rescue groups
Strengthen
resources
• Strengthen efficiency and effectiveness of
shelter and rescue group operations
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ACHIEVEMENTS
2012 AC&C Euthanasia Reduction - Euthanasia at AC&C has been reduced by 74%
since 2003, resulting in 23,449 fewer deaths.
- 200,000 dogs’ and cats’ lives have been saved at AC&C since 2003.
- 17.5% of total euthanasia at AC&C in 2012 were owner requested.
35,000
31,701
Total AC & C Euthanasia
30,000
26,456
25,000
22,967
20,397
20,000
18,190
16,706
15,000
13,620
11,602
10,188
10,000
8,252
5,000
0
2004
2003
Baseline
Year
2005 Year 1 2006 Year 2 2007 Year 3 2008 Year 4 2009 Year 5 2010 Year 6
2011 Year 7 2012 Year 8
AC&C - Animal Care & Control of NYC
ACHIEVEMENTS
2011 AC&C Euthanasia Reduction - In 2012, 8,252 dogs and cats were
euthanized at AC&C, down from 10,188 in 2011. 2,838 dogs and 5,414 cats
were euthanized in 2012.
35,000
31,701
Dogs
Cats
Total
30,000
26,456
25,000
22,967
20,397
20,000
19,487
18,190
16,706
16,251
15,036
15,000
13,620
13,646
12,632
12,214
11,602
11,725
10,188
10,205
10,000
9,097
8,252
7,847
7,931
6,663
6,751
5,558
5,000
4,981
5,414
4,523
3,755
3,525
2,838
0
2003
Baseline
Year
2004
2005 Year 1
2006 Year 2
2007 Year 3
2008 Year 4
2009 Year 5
2010 Year 6
2011 Year 7
2012 Year 8
AC&C - Animal Care & Control of NYC
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ACHIEVEMENTS
2012 AC&C Intake Reduction - In 2012, AC&C intake continued to decline, falling below 30,000
for the first time.
- Intake is down by 10.5% since 2011.
- The largest reduction continues to be cats, down 11.7% since 2011.
- Dog intake has consistently declined at a steady pace since 2003.
Dogs
Cats
Total
50,000
46,187
44,826
43,618
43,400
42,500
42,248
41,712
40,000
35,669
32,325
30,000
26,620
26,192
28,372
28,080
27,827
26,788
28,921
28,379
23,371
20,134
19,567
20,000
18,634
17,774
16,830
15,573
14,420
13,876
13,333
12,298
12,191
11,147
10,000
0
2003
Baseline
Year
2004
2005 Year 2006 Year 2007 Year 2008 Year 2009 Year 2010 Year 2011 Year 2012 Year
1
2
3
4
5
6
7
8
AC&C - Animal Care & Control of NYC
ACHIEVEMENTS
2012 Community Intake Reduction
In 2012, Community intake (includes AC&C and
rescue groups participating in the Maddie’s® Pet Rescue Project) fell below 40,000 for the first time in
history. While intake remained relatively consistent in the first five years of the project, AC&C intake has
consistently decreased over the past 3 years while MPP’s intake has consistently increased.
70,000
MPPs Public/Street
AC&C
Total
60,000
52,415
50,000
46,187
51,121
44,826
51,984
50,929
43,618
43,400
51,571
42,500
51,143
50,190
44,293
42,248
41,712
41,293
38,142
40,000
35,669
32,325
28,921
30,000
20,000
10,000 6,228
6,295
7,311
8,584
9,071
8,895
8,478
8,624
8,968
9,221
0
2003
Baseline
Year
2004
2005 Year 2006 Year 2007 Year 2008 Year 2009 Year 2010 Year 2011 Year 2012 Year
1
2
3
4
5
6
7
8
Community – AC&C & Maddie’s® Pet Partners (MPPs)
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ACHIEVEMENTS BY OBJECTIVE
Objective
#1 - Increase Adoptions
Animal Care & Control of NYC Transfer Initiative Grant
Strengthen Communication: AC&C of NYC and Alliance
Participating Organizations
Wheels of Hope Transport Program
Pets to the People - Mobile Adoptions
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Special Adoption Events
NBC’s New York Live TV Weekly Adoption Segment
Consistent Adoption Locations
Foster Care Network
PVF Boarding and Medical Fund
ACHIEVEMENTS
Lives Saved Since 2003 - Between 2003 and 2012, over 230,000 dogs’ and cats’ were
saved between AC&C and MPPs. Adoptions peaked in 2009 and began to decrease as intake at
AC&C decreased.
Community – AC&C & Maddie’s® Pet Partners (MPPs)
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ACHIEVEMENTS
2012 Transfers from AC&C
- Transfers from AC&C to all shelters and rescue groups (includes
MPPs and other rescues) increased by over 154%, from 5,519 in 2003 to 14,050 in 2012.
- Transfers to shelters/rescue represent over 49% of intake at AC&C, compared to 44% in 2011.
- Total lives saved as a percentage of total intake in 2012 increased to over 75%, compared to 33%
in 2003.
- 3 of every 4 lives were saved in 2012, compared to 1 in 3 in 2003.
INCREASE ADOPTIONS:
AC&C Transfer Initiative Grant
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INCREASE ADOPTIONS:
Wheels of Hope Transport Program
Our most effective program for reducing and sustaining
low euthanasia rates
Wheels of Hope transports thousands of animals each
year out of AC&C and into no-kill shelters, rescue groups,
foster/adoptive homes and vet hospitals.
INCREASE ADOPTIONS:
Wheels of Hope Transport Program
Wheels of Hope is an essential link in the rescue chain
in NYC
Public transportation doesn’t allow for
dog travel or multiple rescues at
same time;
Most people don’t own cars or drive;
Other options are cost-prohibitive
large
the
Wheels of Hope is the physical conduit to make
transfers and subsequent adoptions logistically
and financially possible for the no-kill shelters and
rescue groups
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INCREASE ADOPTIONS:
Wheels of Hope Transport Program
Carefully designed to
maximize effectiveness,
two Alliance staff
transport coordinators
work seven days a week
to direct the multiple trips
made by our vans
INCREASE ADOPTIONS:
Wheels of Hope Transport Program
Helps AC&C by:
Moving animals out of shelter cages more quickly;
Opening up space for additional animals;
Reducing the numbers of animals euthanized for lack of
space (formerly a major driver of euthanasia in NYC);
Supplementing AC&C’s vastly reduced budget by
providing free transportation alternatives
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INCREASE ADOPTIONS:
Wheels of Hope Transport Program
Helps no-kill shelters and rescue groups:
Reduces the chance that these pets
will become ill (reducing suffering of
animals and vet bills)
Provides the only free animal transport for
rescue animals in NYC with ability to
move dozens of animals at once
Supplements the resources of the Alliance
rescue groups and shelters, allowing them
to focus on what they do best: finding
caring, permanent homes for the animals
INCREASE ADOPTIONS:
Wheels of Hope Transport Program
It works…
More than 2 million miles travelled,
saving the lives of the animals aboard
More than 16,000 animals transported
in 2012 alone
More than 55,000 animals transported
since the program began in 2005
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INCREASE ADOPTIONS:
NBC’s New York Live Segment
Weekly adoption segment –
“New York Live’s Pet Project”
Each week promotes a different
shelter or rescue group and its
adoptable dogs
INCREASE ADOPTIONS:
Consistent Adoption Locations
Leverage Petco and PetSmart locations
Consistent locations and times for adoption centers
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19. 3/26/2013
ACHIEVEMENTS BY OBJECTVE
Objective
#2 - Decrease Homelessness
NYC Feral Cat Initiative
Spay/Neuter in NYC
Free and Low-Cost Microchipping Clinics
Lost and Found
Dog Licensing
Foster Care Network
Helping Pets and People in Crisis Program
DECREASE HOMELESSNESS:
NYC Feral Cat Initiative
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The New York City Feral Cat Initiative (NYCFCI) is a program of
the Mayor’s Alliance
The NYCFCI supports the efforts of organizations and
individuals that work directly with stray and feral cats —
collectively known as “community cats” — that perform TrapNeuter-Return (TNR) in NYC
The program’s goal is to humanely reduce the population of
community cats in NYC
Administers various spay/neuter grants for Stray Community Cats
Provides loans and rentals of traps, dividers, and cages
Transports traps and cats to and from clinics and holding/recovery
space via Mayor’s Alliance Wheels of Hope vans
Provides advice, community outreach, and public education.
Provides a wealth of information and resources on its website:
NYCFeralCat.org
Offers educational workshops, including taming and bottle-feeding kittens,
and neighbor relations
Provides giveaways of cat food, straw, and winter shelters to
Certified TNR Caretakers
Facilitates relationships among the NYC TNR community
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RAISE AWARENESS:
PSAs - AC&C Billboard & “Best Friend Forever”
Campaigns
RAISE AWARENESS:
PSAs - AC&C “Victims of Circumstances”
Campaign Created by
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ACHIEVEMENTS BY OBJECTIVE
Objective
#4 - Strengthen Resources
Capacity Building Grants
Alliance Participating Organizations Strength Training Sessions
Strengthen Communication: AC&C to APOs
AC&C Transfer Initiative
Wheels of Hope Transport Program
PVF Boarding and Medical Fund
STRENGTHEN RESOURCES:
Capacity Building Grant - Storefront Adoption Center
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