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Future Office
The Consumerization of the Digital Working Environment



                                                  St. Petersburg, June 18th 2007
                                                  joonas.makkonen@tietoenator.com

                                                                TietoEnator © 2003
The 3/2 rule of employee efficiency
When you triple the number of employees, you halve their productivity


                                                                Reasoning behind the statistic
                                                                  Complexity of internal processes
                                                                  Layers of bureaucracy
                                                                  Time spent on communications
                                                                  Dissemination of new ideas and working
                                                                  practices

                                                                Intranet as a tool for productivity
                                                                   Innovation velocity is dependent on
                                                                   collaboration and creation networks
                                                                   Internal efficiency should base on service
                                                                   oriented thinking
                                                                   Standard Intranet is totally lacking these
                                                                   tools and only acts as a document
                                                                   directory
Source: CYBAEA - Allan Engelhardt
http://www.cybaea.net/Journal/employee_productivity.html




                                                           >>     It is time to view your Intranet as customer service
                                                                                 and your Employees as its consumers

                                                                                                    TietoEnator © 2003
Future office - Enterprise Portal Fan Model
                                                                                                                              Personal view



                                                                                                                  Vertical services
                                   Business Intelligence
                                      and Reporting
                                    •Business scorecards       Workgroups
                                    •Forecasting & Planning
               Operative desktop                              •Projects teams and
                                    •Reporting & Analysis
                •Work management                               interest groups
                •Customer data                                •Online collaboration
                •Best practises                               •Document mngt
                •Work processes
                                                                               Employee
    Internal
                                                                             self-services
    Communications
                                                                             •HR-services
    •Profled content
                                                                             •IT-support
    •Web content
                                                                             •Legal
    •Video, audio etc.




                                                                                                             Horizontal services




                                                      >>                  Splitting the Intranet to pieces is still a valid concept,
                                                                          However, the idea must be taken to next level

                                                                                                                 TietoEnator © 2003
Building employee services to your Intranet


                               Situation oriented
                               content and service bundles
                                                                Intranet as a service
                               satisfy 85 % of end user cases




                           Content directory
                           (structure and sitemap)
                           satisfy 10 % of end user cases

                                                                        Traditional
                                                                        Intranet
                           Search functionality
                           satisfy 5 % of end user cases
     Advanced search >>




                          >>        Intranet is about Solving End User Situations
                                           not about Showing All Possible Information

                                                                    TietoEnator © 2003
Example of service oriented approach in Intranet
Case Example –Human Resources (HR) at TietoEnator




                            >>       BEFORE:
                                     Typical Intranet based on documents and folders

                                                                      TietoEnator © 2003
Example of service oriented approach in Intranet
Case Example –Human Resources (HR) at TietoEnator




                            >>        AFTER:
                                     Intranet based on user situations and practices

                                                                       TietoEnator © 2003
Improving Information Quality and Usability in Intranet
Introducing information synthesizers as a new role in information management



                                          Creates the initial information with the idea, that
                              1 Creator   information will be subjected to editing, and situation
                                          based usability rating by consumers.

                                  10 Synthesizers      Takes the existing information,
                                                       develops it further by adding or editing
                                                       the original text, comments it or makes
                                                       the information more usable by
                                                       applying a better structure to it.

                                                       Today, there are no tools nor
                                                       privileges for information
                                                       synthesizers and the enthusiasm is
                                                       used in emails and coffee tables.

                                                    100 Consumers          Uses the information
                                                                           as it is needed in a
                                                                           situation and gives a
                                                                           rating of usability.



                                >>        Information synthesizer is a key role
                                          in improving Intranet Information Usability

                                                                               TietoEnator © 2003
Measuring the success of Intranet
Affecting the mindset of service and information providers


Effective measurement for internal service provider

Was employee situation resolved on first contact?

Was the preferred service channel used for the contact?


Qualitative measurement from end users

Did this information help you?

Are you satisfied for the service you received?




                                   >>         Intranet should be subjected to same measurements
                                              used in consumer services (e.g. First-time-right)

                                                                              TietoEnator © 2003
Multichannel service approach
                                            Sales support Online
                                            with up to date and dynamic information structure


                                                                                    Sales support unit
                                            Q&A




                                              Phone support
                                              (VOIP)


Customer      Sales agent

                                            Real time support                          Expert community
                                            (IM)




        > Vapaana olevat
          asiantuntijat



  Participation in
  sales situations
                           Voice + Video


                                           >>        Intranet is used as an integral part of a
                                                     multichannel internal service environment

                                                                                            TietoEnator © 2003
Taking it mobile…


                                 RSS
                                 Subscribe to information source




                                 RST
                                 Transact with information source




                                     80% of all transactions are
                          Really Simple Transactions
Commercial Confidential
Examples
                          § Hour reporting, billing data
                          § Information requests (business
                            systems, personnel & customer
                            databases)
                          § Decision making workflows
                          § Instant messaging and
                            presence information
                          § Helpdesk applications
                          § Flight reservations & info


Commercial Confidential
Future Office
Case Metsäliitto
Background

 Metsäliitto is the tenth biggest forest industry group in the world. Its five business
 areas include wood supply, wood products industry, pulp production and producing of
 paper and paperboard as well as tissue paper. Its sales are 8.6 billion euro. With 30,000
 employees, the Metsäliitto Group parent company Metsäliitto Cooperative and
 subsidiaries Metsä-Botnia, M-real and Metsä Tissue have own presence in 30
 countries.

 Planninng project phases
      Portal strategy and roadmap planning
      Concept design based on Future Office
      Proof-of-concepts with two products


 Implementation project phases
      Functional and technical definition
      Implementation
      Training
      Roll-out support




                                                                            TietoEnator © 2003
Metsaliitto Group Portal Services



                                                                                          Services for Customers
                  Services for Personnel
                                                                                    and Sales / Customer Service people

                              3                                                                        8

                                                      4
                          Operative                                                              Customership
          2                                                                         Service                                             9
                          Desktop
                                          Organization &                            Portfolio
                                                                             7
                                         Shared Services
        Employee                                                                                                         Reporting &
                                                                                    - Offering
                                                                                    - RFQs
                                         - Legal services
       Self-Services                                                                                                      Analysis
                                                                                    - ATPs
                                         - Communications
                                         - Risk Management
                                         - Etc.
 1                                                                                                                                            10
                                                                 5       6
                                                                                                                                   Customer
                                                                                                 Search Engine
                       Search Engine
 News Channel                                  Collaboration             Collaboration                                              Support
                                                                                                  Navigation
                        Navigation


                                                          Role Based Profiling

     Content & Document                    Online
                                                                             Operative systems                 Workflows & Processes
        management                    Communications Tools

                                                                                                      - SSO
                                                          Common Portal Platforms                     - Authorization & Access Rights
Drivers

  Making the right content and services easily available utilizing the
  most efficient channels

  Subjecting the content and services to end user feedback and critique

  Measuring and steering the production of the services based on the
  feedback

  Making the necessary services and content available regardless of
  place and time




                             >>        What you measure is what you get!

                                                                      TietoEnator © 2003

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Future Office

  • 1. Future Office The Consumerization of the Digital Working Environment St. Petersburg, June 18th 2007 joonas.makkonen@tietoenator.com TietoEnator © 2003
  • 2. The 3/2 rule of employee efficiency When you triple the number of employees, you halve their productivity Reasoning behind the statistic Complexity of internal processes Layers of bureaucracy Time spent on communications Dissemination of new ideas and working practices Intranet as a tool for productivity Innovation velocity is dependent on collaboration and creation networks Internal efficiency should base on service oriented thinking Standard Intranet is totally lacking these tools and only acts as a document directory Source: CYBAEA - Allan Engelhardt http://www.cybaea.net/Journal/employee_productivity.html >> It is time to view your Intranet as customer service and your Employees as its consumers TietoEnator © 2003
  • 3. Future office - Enterprise Portal Fan Model Personal view Vertical services Business Intelligence and Reporting •Business scorecards Workgroups •Forecasting & Planning Operative desktop •Projects teams and •Reporting & Analysis •Work management interest groups •Customer data •Online collaboration •Best practises •Document mngt •Work processes Employee Internal self-services Communications •HR-services •Profled content •IT-support •Web content •Legal •Video, audio etc. Horizontal services >> Splitting the Intranet to pieces is still a valid concept, However, the idea must be taken to next level TietoEnator © 2003
  • 4. Building employee services to your Intranet Situation oriented content and service bundles Intranet as a service satisfy 85 % of end user cases Content directory (structure and sitemap) satisfy 10 % of end user cases Traditional Intranet Search functionality satisfy 5 % of end user cases Advanced search >> >> Intranet is about Solving End User Situations not about Showing All Possible Information TietoEnator © 2003
  • 5. Example of service oriented approach in Intranet Case Example –Human Resources (HR) at TietoEnator >> BEFORE: Typical Intranet based on documents and folders TietoEnator © 2003
  • 6. Example of service oriented approach in Intranet Case Example –Human Resources (HR) at TietoEnator >> AFTER: Intranet based on user situations and practices TietoEnator © 2003
  • 7. Improving Information Quality and Usability in Intranet Introducing information synthesizers as a new role in information management Creates the initial information with the idea, that 1 Creator information will be subjected to editing, and situation based usability rating by consumers. 10 Synthesizers Takes the existing information, develops it further by adding or editing the original text, comments it or makes the information more usable by applying a better structure to it. Today, there are no tools nor privileges for information synthesizers and the enthusiasm is used in emails and coffee tables. 100 Consumers Uses the information as it is needed in a situation and gives a rating of usability. >> Information synthesizer is a key role in improving Intranet Information Usability TietoEnator © 2003
  • 8. Measuring the success of Intranet Affecting the mindset of service and information providers Effective measurement for internal service provider Was employee situation resolved on first contact? Was the preferred service channel used for the contact? Qualitative measurement from end users Did this information help you? Are you satisfied for the service you received? >> Intranet should be subjected to same measurements used in consumer services (e.g. First-time-right) TietoEnator © 2003
  • 9. Multichannel service approach Sales support Online with up to date and dynamic information structure Sales support unit Q&A Phone support (VOIP) Customer Sales agent Real time support Expert community (IM) > Vapaana olevat asiantuntijat Participation in sales situations Voice + Video >> Intranet is used as an integral part of a multichannel internal service environment TietoEnator © 2003
  • 10. Taking it mobile… RSS Subscribe to information source RST Transact with information source 80% of all transactions are Really Simple Transactions Commercial Confidential
  • 11. Examples § Hour reporting, billing data § Information requests (business systems, personnel & customer databases) § Decision making workflows § Instant messaging and presence information § Helpdesk applications § Flight reservations & info Commercial Confidential
  • 13. Background Metsäliitto is the tenth biggest forest industry group in the world. Its five business areas include wood supply, wood products industry, pulp production and producing of paper and paperboard as well as tissue paper. Its sales are 8.6 billion euro. With 30,000 employees, the Metsäliitto Group parent company Metsäliitto Cooperative and subsidiaries Metsä-Botnia, M-real and Metsä Tissue have own presence in 30 countries. Planninng project phases Portal strategy and roadmap planning Concept design based on Future Office Proof-of-concepts with two products Implementation project phases Functional and technical definition Implementation Training Roll-out support TietoEnator © 2003
  • 14. Metsaliitto Group Portal Services Services for Customers Services for Personnel and Sales / Customer Service people 3 8 4 Operative Customership 2 Service 9 Desktop Organization & Portfolio 7 Shared Services Employee Reporting & - Offering - RFQs - Legal services Self-Services Analysis - ATPs - Communications - Risk Management - Etc. 1 10 5 6 Customer Search Engine Search Engine News Channel Collaboration Collaboration Support Navigation Navigation Role Based Profiling Content & Document Online Operative systems Workflows & Processes management Communications Tools - SSO Common Portal Platforms - Authorization & Access Rights
  • 15. Drivers Making the right content and services easily available utilizing the most efficient channels Subjecting the content and services to end user feedback and critique Measuring and steering the production of the services based on the feedback Making the necessary services and content available regardless of place and time >> What you measure is what you get! TietoEnator © 2003