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Chapter 2 Adapting Marketing to the New Economy PowerPoint by Karen E. James Louisiana State University - Shreveport
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How Marketing Practices are Changing: E-business ,[object Object],[object Object],[object Object],[object Object]
How Marketing Practices are Changing: Web Site Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The Seven “C’s” of Web Site Design
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How Marketing Practices are Changing: Web Site Design ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Dot.com revenue and profit models:
How Marketing Practices are Changing: CRM ,[object Object],[object Object],[object Object]
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How Marketing Practices are Changing: CRM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How Marketing Practices are Changing: CRM ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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