2. GCDP
Program description
Target audience of the program
Direction of the program
rogram
Unique Selling Point of the program
Key message of program
A Global Community Development Programme
experience is an opportunity for young people
to develop Entrepreneurial and Responsible
Leadership by creating direct Positive Impact
through an international volunteer
experience.ICX GCDP hosts and partners are
organisations which aim to create or support
direct positive impact in communities through
their activities, initiatives, or projects. With these
organisations, we co-create opportunities for
young people to develop themselves while
providing direct positive impact.
Target Audience
1) Εducational Institutions
a) Middle & High Schools {Disability Schools}
b) Universities (7 UNIs) {Bachelor Departments,
UNI Services/Of
c) private schools
2) Non-Corporate Market (Foundations, NGOs,
Camps)
1) MASSIVE on a SUSTAINABLE way (Financially
& Partnerships = Internally & Externally, CY2CY &
TN Takers)
2) IMPACTFUL based on Greek Society's needs.
International Leaders contributing to maximize the
Impact of Organization's activities
Empowering Greek Society
1) Enable interns to develop their leadership
characteristics
2) AIESEC Talent for providing international
spirit to organization and the chance to have
direct positive impact on the communities/
societies/ organizations
3. product description
Benefits for interns
Impacting Non-Corporate Entities in order to be able to
survive on a long term basis and grow in a sustainable
way. The aim is for the NGOs to initiate acting in a
healthier way and start being self-sustained .
OCTOBER
42
NOVEMBER
42
10
DECEMBER
21
90
JANUARY
80
FEBRUARY
20
Winter peak
RAISE
MATCH
REALIZE
5. segment characteristics/
target audience
expected outcome/impact
of the product
This product has a final purpose to start making
Non-Corporate Market in Greece more sustainable and
long termly thinking. The need of such Entities is in terms
of how they are going to exist in the future. The purpose of
the Product is to help them go a step closer into this and
so as to maximize their impact through their activities
The Benefits for the TN Taker are going to be:
1) AIESEC Talent
2) Organizational Growth
3) Operational Knowledge & Support
4) Connection with NGOs locally/nationally/internationally
NGOs
1) No Focus as far as it concerns their geographical
reach. They can be local/regional/national/international
2) No Focus as far as it concerns the area of the NGO's
6 weeks
duration
job description
> Creating Organizational Plan for long-term development of the NGO
-> Creating Marketing Plan
-> Educating the NGO Managers on NGO Overall Management(Soft and Hard skills like PC
Campaigns
-> Creating the network for partnering with other NGOs
-> Creating the network for partnering with other NGOs
MANAGERIAL
OPERATIONAL
6. The Interns should have the qualifications below:
Backgrounds
b) Finance (Financial Planning & Budgeting)
c) Human Resources (Training & Development)
Skills
interns’ pr
Accommodation provided from each LC
Providing food depends on each LC
accomodation & food
Certificate provided to Interns by the LC . It is recommended for an AIESEC
endorsements if they want or are asked by the Interns. There are not going to be provided
Certificates Nationally.
Sales Preparation
1) Local Market Research
2) Define Positioning Strategy
external Communications Strategy
2) Sales Meetings
Account Visits
1) Matching
Arranging
2) Intern's Preparation
Virtual
Engagement (FB etc)
3) Reception
a) y
1st Day at W
Integration
Sales
1) Execute Positioning Strategy
external Communication Strategy Implementation
3) Contract Sign
Evaluation Standards
Delivery
Re-Raising
a) Evaluation After for both
Intern and Account)
b) Intern's Reports of their Experience
PLUS
-> Interns conduct at least one article for their experience in the NGOs and collect material
-> Participation in LC activities and EwA events organized by the local committee
-> Collect photos and conduct video materials to showcase and promote the local region and the city that the
7. product description
Benefits for interns
develop their soft skills and global mindset. The aim is to provide
students with practical knowledge on skills that are highly useful for their
future both personally and professionally while being aware and provide
solutions to tackle burning issues in Greece.
OCTOBER
21
10
NOVEMBER
21
10
DECEMBER
10
JANUARY
30
FEBRUARY
10
Winter peak
RAISE
MATCH
REALIZE
rn works
8. segment characteristics/
target audience
expected outcome/impact
of the product
This product is going to give stimuli to young students for
professionally. Helping them gaining fundamental soft skills
valuable for making them the future leaders of society
The Benefits for the TN Taker are going to be
1) AIESEC Talent
2) Empowerment of Students (Soft Skills & English
Development)
3) Coming in touch with the biggest global student
organization that aims to develop ethical and
enterpreneural leadership
Raises: October-November Matches: October-November- December
Realisations: January-February
timeline
6 weeks
duration
job description
- Global Citizen AIESEC Induction (coordinated from each LC)
- Me and my Team - Trust Building
- Time Management
- Presentation Skills / Public Speaking
- Innovation & Thinking Out of the Box
- Effective Communication / Communication Skills
- Active citizen-social responsibility (U.N. M.D.G.)
- Burning Issue- Education: Awareness and Action upon this issue
- Interns will consolidate the final outputs together with children
- Interns conduct at least one article for their experience in the schools and collect material
- Participation in LC activities and EwA events organized by the local committee
- Collect photos and conduct video materials to showcase and promote the local region and the city
that the interns work
9. The Interns should have the qualifications below:
Backgrounds
b) Cultural Education (Introductory Cultural Education
Certificate provided
Weeks
1st-2nd
3rd- 4th
5th – 6th
6th
PLAN
Focus on career orientation for students and cultural understanding
Increase awareness upon burning issue: Education
Global Village
Accommodation provided from each LC
Providing food depends on each LC
accomodation & food
10. product description
Benefits for interns
Impacting Summer Camp Entities in order to be able to provide to their
participants an enhanced experience focusing mainly on cultural
understanding and interactive education.provide solutions to tackle
burning issues in Greece.
the children in the same houses. Responsible for teams of children (Team Leader) preferred
presentations and materials prepared before arriving in Greece.
-> English Teaching (basic or advanced related with Camps' needs)
APRIL
63
40
MAY
63
50
JUNE
30
80
JULY
40
Summer peak
RAISE
MATCH
REALIZE
job description
6 weeks
duration
11. accomodation & food
d) Social Studies (Social Work)
Skills
Certificate provided
cer
pr ry
Sales Preparation
1) Local Market Research
2) Define Positioning Strategy
external Communications Strategy
2) Sales Meetings
Account Visits
1) Matching
Arranging
2) Intern's Preparation
Virtual
Engagement (FB etc)
3) Reception
a) y
1st Day at W
Integration
Sales
1) Execute Positioning Strategy
external Communication Strategy Implementation
3) Contract Sign
Evaluation Standards
Delivery
Re-Raising
a) Evaluation After for both
Intern and Account)
b) Intern's Reports of their Experience
interns’ pr
Accommodation provided from each LC or summer camp.
Providing food depends on each LC
customer experience management
-> AIESEC induction
through Camps website. Interns' are required to make video/write an article which describes their
experience in the Camp.
12. ICX GCDP flow
Sales sheets
Promotion-Showcasing
Social media
Online Media
Traditional media
Events participating-PR
National Site
EwA
NATIONAL PROMOTION
Media
Local Site
Local Wiki
Social Media
Showcasing Events
LOCAL PROMOTION
Fund Raising
Event management knowledge
Communication and structure for events support
Sales & Matching
Country partnerships and local support
on LC2LC
Project content Young Power
Project content NGO for Change
Sales sheets
Reception & Legal
13. National Wiki:
Website:
fb:
AIESEC Greece Contacts:
Stay connected with AIESEC in Greece
Greece I National Wiki of AIESEC Greece
aiesec.gr
AIESEC Greece 2013- 2014
bit.ly/AIESECGREECE2013
AIESEC GREECE
2013-2014
layout & design : nikos stouiloudis
