http://www.kylevillers.com Free training to help you start a new business or grow an existing one.

1. How to build business
through Gratitude and
Top of Mind Awareness
Through Others

2.  Is your customer service/product the BEST?
 Are your customers “Raving Fans”?
 Why do people/companies choose you?
 Do you personally talk to every customer?
 Do you follow up after the sale/service?

3.  The majority of people you knew, promoted
you?
 Would that increase your referrals?
 Would that reduce your marketing costs?
 Would that increase your profits?
 Would you feel better about your business?

4.  Top Of Mind Awareness…
Through Others

5.  Two of the world’s most powerful words that
can sometimes become extremely un-powerful.
 Saying “Thank You” WILL get people to like
you.
 Appreciation adds Value to you.
 People buy from whom they like/value.

6.  Say It (2)?
 After the sale. Say “Thank You” but, be sincere. Not expected.
 Email (4)?
 How do you handle appreciation emails? How long do you hold on to
them? Is it an auto-responder? Be personal. Use their name.
 Social Media (5)?
 Sincere, not self promoting but BE CAREFUL!!!
 Phone Call (7)?
 Personally reaching out in kindness WITHOUT an agenda. NO SELLING OR
ASKING FOR REFERRALS!!
 Ask about satisfaction. Ask what they like best about it. Teach about the
product/service. Train your customers to be your customers.
 Cards/Letters (Personal) (10)?
 Sincere, heartfelt “Thank You”. No agenda, No sales. Set up mailings for at
least 4 cards/letters every year. How long would you save a card or letter?

7.  If you don’t keep T.O.M.A. , advertisers will.
 If you don’t say “Thank You” another provider
will.
 If you don’t continue your relationship with this
customer, someone else will.

8.  Consider what makes YOU a loyal customer.
 Do you like and trust the people you do
business with? (Why?)
 Keeping T.O.M.A will not allow your
customers to think about going anywhere else.
 T.O.M.A…T.O. = Referrals, Referrals, Referrals
(FREE)

9. Visit www.kylevillers.com
for more, great info and free training.