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WEB 2.0
RESEARCH
AARON GEMMELL
FLICKR
Flickr is an image hosting and video hosting
website, and web services suite that was created
by Ludicorp in 2004 and acquired by Yahoo in
2005.
It is a web 2.0 application since it encourages
users to contribute to it through the upload of
images and video.
The impact Flikr has on media audiences is that
it allows them to distribute videos and pictures
easily through the use of the internet.
The effect it has on media producers is a
decrease in demand for physical photo and photos
related products.
WIKIS
Wikis are sites which encourage the
contribution of information on topics from the
users. They are a communal source of
information and make such information widely
accessible throughout the globe.
It is a web 2.0 application since users
actively contribute to it.
Media audiences are able to freely access a
wider range of information than otherwise may
have been available since so many people are
actively contributing to the information base.
Media producers will struggle to sell books and
physical information stores since they will be
quickly outdated, whereas wikis are kept up to
date.
TWITTER
Twitter is an online social networking
service that enables users to send and
read short 140-character messages called
"tweets".
It is a web 2.0 application since it has
active users contributing to it daily.
It allows media audiences to communicate
and keep up with current events easily.
Media producers are able to advertise
through the use of twitter in order to
make their products more well known
throughout the globe.
FACEBOOK
Facebook is an online social networking
service headquartered in Menlo Park,
California. Its website was launched on
February 4, 2004, by Mark Zuckerberg with
his Harvard College roommates and fellow
students Eduardo Saverin, Andrew McCollum,
Dustin Moskovitz and Chris Hughes.
Users contribute through social networking
with one another.
It allows people to share stupid things
with each other and talk to one another.
Media producers can advertise with the use
of Facebook.
KICKSTARTER.COM
Kickstarter is an American public-benefit
corporation based in Brooklyn, New York
which has built a global crowd funding
platform focused on creativity.
Users can upload their own crowd funding
projects.
Media audiences are able to crowd fund
projects and so release new ideas into the
world.
Media producers have to come up with new
ideas in order to compete with these new
ideas coming out from the community.
INSTAGRAM
Instagram is an online mobile photo-sharing,
video-sharing, and social networking service
that enables its users to take pictures and
videos, and share them either publicly or
privately on the app, as well as through a
variety of other social networking platforms
Users contribute through social networking with
one another usually through the posting of
images but there is also a messaging function.
It allows people to share stupid things with
each other and talk to one another.
Media producers can advertise with the use of
Instagram.
YOUTUBE
YouTube is a video-sharing website headquartered in
San Bruno, California, United States. The service
was created by three former PayPal employees in
February 2005. In November 2006, it was bought by
Google for US$1.65 billion.
It is a Web 2.0 application since it encourages
users to upload videos and distribute them globally.
It means that audiences can access videos and
information easily as well as sharing their own
videos online for others to see.
Media producers are able to advertise and upload
things such as trailers for upcoming films in order
to make more people aware of the upcoming release.

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  • 2. FLICKR Flickr is an image hosting and video hosting website, and web services suite that was created by Ludicorp in 2004 and acquired by Yahoo in 2005. It is a web 2.0 application since it encourages users to contribute to it through the upload of images and video. The impact Flikr has on media audiences is that it allows them to distribute videos and pictures easily through the use of the internet. The effect it has on media producers is a decrease in demand for physical photo and photos related products.
  • 3. WIKIS Wikis are sites which encourage the contribution of information on topics from the users. They are a communal source of information and make such information widely accessible throughout the globe. It is a web 2.0 application since users actively contribute to it. Media audiences are able to freely access a wider range of information than otherwise may have been available since so many people are actively contributing to the information base. Media producers will struggle to sell books and physical information stores since they will be quickly outdated, whereas wikis are kept up to date.
  • 4. TWITTER Twitter is an online social networking service that enables users to send and read short 140-character messages called "tweets". It is a web 2.0 application since it has active users contributing to it daily. It allows media audiences to communicate and keep up with current events easily. Media producers are able to advertise through the use of twitter in order to make their products more well known throughout the globe.
  • 5. FACEBOOK Facebook is an online social networking service headquartered in Menlo Park, California. Its website was launched on February 4, 2004, by Mark Zuckerberg with his Harvard College roommates and fellow students Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and Chris Hughes. Users contribute through social networking with one another. It allows people to share stupid things with each other and talk to one another. Media producers can advertise with the use of Facebook.
  • 6. KICKSTARTER.COM Kickstarter is an American public-benefit corporation based in Brooklyn, New York which has built a global crowd funding platform focused on creativity. Users can upload their own crowd funding projects. Media audiences are able to crowd fund projects and so release new ideas into the world. Media producers have to come up with new ideas in order to compete with these new ideas coming out from the community.
  • 7. INSTAGRAM Instagram is an online mobile photo-sharing, video-sharing, and social networking service that enables its users to take pictures and videos, and share them either publicly or privately on the app, as well as through a variety of other social networking platforms Users contribute through social networking with one another usually through the posting of images but there is also a messaging function. It allows people to share stupid things with each other and talk to one another. Media producers can advertise with the use of Instagram.
  • 8. YOUTUBE YouTube is a video-sharing website headquartered in San Bruno, California, United States. The service was created by three former PayPal employees in February 2005. In November 2006, it was bought by Google for US$1.65 billion. It is a Web 2.0 application since it encourages users to upload videos and distribute them globally. It means that audiences can access videos and information easily as well as sharing their own videos online for others to see. Media producers are able to advertise and upload things such as trailers for upcoming films in order to make more people aware of the upcoming release.