Improving Marketability of Your Site with Drupal SEO Grader
1. Improving the Marketability of
your Site with SEO Grader
Ben Finklea
CEO
Volacci
Bryan House
VP Marketing
Acquia
October 20th, 2011
2. Upcoming Webinars
• An Integrated Drupal/Alfresco Solution
• Protect Your Drupal Site Against Common Security Attacks
• Migrating Social Content to Drupal
• Four Open Source Drupal Applications for Higher Ed
• Connecting Communities of Practice in the Public Sector with
Drupal
• How to Install, Use, and customize Drush
• Making the Move from TYPO3 to Drupal
http://acquia.com/resources/webinars
3. A broad array of
Software + Services
to create and maintain
killer web experiences
built on Drupal
5. Knowledge - Self-Service Resources & Tools
• Knowledge base with 500+
articles
• Videos, webinars and podcasts
• Drupalize.Me video training
service
6. Cloud Services - Simplify Site Development
• Operate sites more effectively Acquia Insight
- Site monitoring
SEO Grader
- SEO Grader
- Self-service load testing
- Performance monitoring
• Extend site capabilities efficiently
- Faceted search and navigation
- Content recommendations
- Automated spam protection
- Mobile interface design
- A/B, multivariate testing
7. Support - 24x7 Expertise, When It Counts
• Experienced Drupal
customer support specialists
• Reactive & proactive support
• SLA based response time
• Server management
27. What IS It?
1. Insight tool
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
28. What IS It?
1. Insight tool
2. Specific to Drupal & you
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
29. What IS It?
1. Insight tool
2. Specific to Drupal & you
3. Detects SEO-related problems
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
30. What IS It?
1. Insight tool
2. Specific to Drupal & you
3. Detects SEO-related problems
4. Reports them to you & tracks over time
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
31. What IS It?
1. Insight tool
2. Specific to Drupal & you
3. Detects SEO-related problems
4. Reports them to you & tracks over time
5. Advises you on how to fix them
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
32. What IS It?
1. Insight tool
2. Specific to Drupal & you
3. Detects SEO-related problems
4. Reports them to you & tracks over time
5. Advises you on how to fix them
6. Stays up-to-date
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
33. What IS It?
1. Insight tool
2. Specific to Drupal & you
3. Detects SEO-related problems
4. Reports them to you & tracks over time
5. Advises you on how to fix them
6. Stays up-to-date
7. Alerts changes
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
62. How to get it
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
63. How to get it
1. Drupal 6
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
64. How to get it
1. Drupal 6
2. New Acquia Network Connector
module.
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
65. How to get it
1. Drupal 6
2. New Acquia Network Connector
module.
3. Estimated release: Nov, 2011
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
66. How to get it
1. Drupal 6
2. New Acquia Network Connector
module.
3. Estimated release: Nov, 2011
4. Beta: NOW: contact Acquia
@benfinklea | ben.finklea@volacci.com | (512) 632-4222
78. Ad
ve
r
tis
in
g
SEO Social
Attract
Convert Nurture
Internet Marketing
79. Ad
ve
r
tis
in
g
SEO Social
Attract
Convert Nurture
Internet Marketing
80. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Nurture
Internet Marketing
81. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Nurture
Internet Marketing
82. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Nurture
Internet Marketing
83. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Lead
Growth
Nurture
Internet Marketing
84. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Lead
Growth
Nurture
Internet Marketing
85. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing
Pages
Convert Lead
Growth
Nurture
Internet Marketing
86. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing Retention
Pages
Convert Lead
Growth
Nurture
Internet Marketing
87. Ad
ve
r
tis
in
g
SEO Social
Attract
$$$
Landing Retention
Pages
Return on Marketing
$
Convert Lead
Growth
Nurture
Internet Marketing
88. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing Retention
Pages $$$
Return on Marketing
$
Convert Lead
Growth
Nurture
Internet Marketing
89. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing Retention
Pages $$$
Return on Marketing
$
Convert Lead
Growth
Nurture
Internet Marketing
90. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing Retention
Pages $$$
Return on Marketing
$
Convert Lead
Growth
Nurture
Internet Marketing
91. Ad
ve
r
tis
in
g
SEO Social
Attract
Landing Retention
Pages $$$
Return on Marketing
$
Convert Lead
Growth
Nurture
Internet Marketing
92. Free Personalized Review
Volacci will:
• Install the Drupal SEO Grader on your
site
• Review the features with you
• Drupal SEO Checkup
• Set up SEO Alerts
Email:
ben.finklea@volacci.com
@benfinklea | ben.finklea@volacci.com | (512) 736-3437
94. Acquia Network - Whatʼs In It for Me?
Business / Site
Developers Site Admins
Owners
• Configuration,
performance and
security monitoring • Optimize site
performance • Exceed site SLAs
• Access to library of
services for new site • Recommended • Resolve issues fast
capabilities configuration
Benefits improvements and • One-stop shop
• Self-service learning best practices
tools • Improve performance
• Real-time site and • Achieve business
• Troubleshooting security monitoring objectives
advice and support
• Personalized alerts
• Recommended best
practices
95. Questions
- For more information visit: http://www.acquia.com
- Contact us: sales@acquia.com or 888.9.ACQUIA
- Follow us: @acquia
- Ben Finklea: ben.finklea@volacci.com
- Follow Volacci: @volacci
Todayʼs webinar recording will be posted to:
http://acquia.com/resources/recorded_webinars