SlideShare a Scribd company logo
1 of 17
Webinar:
Top 10 Advantages in going digital
           with your publications
                      Presented by Maria Milea
1. Reach readers from all over the world.
2. Save money and get more revenue.
3. Cut overall costs, skip the time consuming printing process and –
   very important - be Eco Friendly.
4. Create Amazing Adds.
5. Free publicity via Social Media.
6. Connect with your readers like never before.
7. Know exactly the preferences of your readers.
8. Use links to send your readers to instant ordering and access
9. Have your whole archive up for sale.
10.You will have more than a magazine – you will have a business-
   building tool.
1.    Reach readers from all over the world.

-    No more limits – your publication will be available to the entire world

-    Distributing your magazine will STOP being a problem

-    Business will be booming and you will go GLOBAL.
2. Save money and get more revenue.

  How will you save money by having a digital publication?




Reduce printing costs      Reduce distribution costs     Reduce own advertising costs
How will you earn money?




More Readers               More Buyers   Extra Money from Advertisers
3. CUT overall costs, skip the time consuming printing process and - very
 important - be Eco Friendly.




By going digital with your publication, you will not only increase
the benefits for your business but you will increase
the benefits for nature as well.
4. Create amazing Adds

-   You will get more revenue from ads and ad-spaces
-   Your ads and ad-spaces will be great
-   You will have Ads that are fun and interactive
-   You will provide for both your readers and advertisers at a whole new level
-   You can get creative with your ads in any page, including the cover of your magazine
5. Free Publicity via Social Media




                                                           }
 - Promote your magazine via social media
 - Promote your content via social media
 - Promote your offers via social media                        For FREE
 - See your magazine and your articles going viral via
 Facebook, Twitter, StumbleUpon, PinTerest and many more
6. Connect with your readers like never before

- Connect with them by offering your magazine online and mobile devices

- Connect via subscriptions

- Connect via interactivity – Videos, Links, Games, and much more




- Connect via social media


- Connect via statistics – know more, offer even more!
7. Know exactly the preferences of your readers - Statistics

Know what they like and want in matters of :

  Articles

  Advertising

  Products

See which social media platforms they are using more

Find out which are the best add spaces in your magazine!
Example of statistics per page:




                “Now, we are starting to see exactly the preferences of our customers.
                It is simply fascinating!” – Team Esprit
“We have increased our website orders through
                                          the digital magazine!” – Marks and Spencer



8. Use links to send your readers to instant ordering and access
9. Have your whole archive up for sale.
10. You will have more than a digital magazine – you will have a business-building
tool


   How can having a digital magazine improve your business:

   - Better connection with your readers

   - Better connection with your advertisers

   - Exact data provided by statistics

   - Advertising and going viral on social media without any
   extra costs

   - Availability on all devices
Did you know?
Did you know?

More Related Content

Similar to Top 10 Advantages of Going Digital with Your Publications

ABCs of Social Media by Marketing Maven
ABCs of Social Media by Marketing MavenABCs of Social Media by Marketing Maven
ABCs of Social Media by Marketing MavenSamantha Maven
 
Three Digital Strategies That Make Your Food Business Globally Competitive by...
Three Digital Strategies That Make Your Food Business Globally Competitive by...Three Digital Strategies That Make Your Food Business Globally Competitive by...
Three Digital Strategies That Make Your Food Business Globally Competitive by...Homer Nievera, CDE
 
Hanson Design Social Media Presentation
Hanson Design Social Media PresentationHanson Design Social Media Presentation
Hanson Design Social Media PresentationBrandversations
 
Inbound & Content Marketing - Metavallon
Inbound & Content Marketing - MetavallonInbound & Content Marketing - Metavallon
Inbound & Content Marketing - MetavallonDimitris Axiotis
 
Social Media For business e-book
Social Media For business e-bookSocial Media For business e-book
Social Media For business e-bookThink Digital First
 
Social media as part of your marketing mix
Social media as part of your marketing mixSocial media as part of your marketing mix
Social media as part of your marketing mixEva Simon
 
Content Marketing 2014
Content Marketing 2014Content Marketing 2014
Content Marketing 2014Jake Neethling
 
Webfirm and Australian Hotels Association - Social Media Marketing June 2014
Webfirm and Australian Hotels Association - Social Media Marketing June 2014Webfirm and Australian Hotels Association - Social Media Marketing June 2014
Webfirm and Australian Hotels Association - Social Media Marketing June 2014WebfirmSlides
 
Stand out on social media dartington 01.09
Stand out on social media   dartington 01.09Stand out on social media   dartington 01.09
Stand out on social media dartington 01.09Get up to Speed
 
Social media marketing
Social media marketingSocial media marketing
Social media marketingBelva Digital
 
10 Tips
10 Tips10 Tips
10 TipsJ-Lab
 
Online digital marketing notes
Online digital marketing notesOnline digital marketing notes
Online digital marketing notesAugx Technology
 
Cafedison Branded Utility And Social Media
Cafedison Branded Utility And Social MediaCafedison Branded Utility And Social Media
Cafedison Branded Utility And Social MediaPieter Vanden Abeele
 
How to Make Money from Digital Editions
How to Make Money from Digital EditionsHow to Make Money from Digital Editions
How to Make Money from Digital EditionsYUDU Media
 
How to Make Money from Digital Editions
How to Make Money from Digital EditionsHow to Make Money from Digital Editions
How to Make Money from Digital EditionsYUDU Media
 
Stand out on social media totnes 22.07
Stand out on social media   totnes 22.07Stand out on social media   totnes 22.07
Stand out on social media totnes 22.07Get up to Speed
 
Superfast Business - Getting the most out of online marketing
Superfast Business - Getting the most out of online marketing Superfast Business - Getting the most out of online marketing
Superfast Business - Getting the most out of online marketing Superfast Business
 
Content Marketing for B2B: Aligning Storytelling to Lead Generation
Content Marketing for B2B: Aligning Storytelling to Lead GenerationContent Marketing for B2B: Aligning Storytelling to Lead Generation
Content Marketing for B2B: Aligning Storytelling to Lead GenerationDigital Vidya
 
Generating Revenue Through Digital and Mobile Content
Generating Revenue Through Digital and Mobile ContentGenerating Revenue Through Digital and Mobile Content
Generating Revenue Through Digital and Mobile ContentAscend Integrated Media
 

Similar to Top 10 Advantages of Going Digital with Your Publications (20)

ABCs of Social Media by Marketing Maven
ABCs of Social Media by Marketing MavenABCs of Social Media by Marketing Maven
ABCs of Social Media by Marketing Maven
 
Three Digital Strategies That Make Your Food Business Globally Competitive by...
Three Digital Strategies That Make Your Food Business Globally Competitive by...Three Digital Strategies That Make Your Food Business Globally Competitive by...
Three Digital Strategies That Make Your Food Business Globally Competitive by...
 
Hanson Design Social Media Presentation
Hanson Design Social Media PresentationHanson Design Social Media Presentation
Hanson Design Social Media Presentation
 
Inbound & Content Marketing - Metavallon
Inbound & Content Marketing - MetavallonInbound & Content Marketing - Metavallon
Inbound & Content Marketing - Metavallon
 
Social media boot camp
Social media boot camp Social media boot camp
Social media boot camp
 
Social Media For business e-book
Social Media For business e-bookSocial Media For business e-book
Social Media For business e-book
 
Social media as part of your marketing mix
Social media as part of your marketing mixSocial media as part of your marketing mix
Social media as part of your marketing mix
 
Content Marketing 2014
Content Marketing 2014Content Marketing 2014
Content Marketing 2014
 
Webfirm and Australian Hotels Association - Social Media Marketing June 2014
Webfirm and Australian Hotels Association - Social Media Marketing June 2014Webfirm and Australian Hotels Association - Social Media Marketing June 2014
Webfirm and Australian Hotels Association - Social Media Marketing June 2014
 
Stand out on social media dartington 01.09
Stand out on social media   dartington 01.09Stand out on social media   dartington 01.09
Stand out on social media dartington 01.09
 
Social media marketing
Social media marketingSocial media marketing
Social media marketing
 
10 Tips
10 Tips10 Tips
10 Tips
 
Online digital marketing notes
Online digital marketing notesOnline digital marketing notes
Online digital marketing notes
 
Cafedison Branded Utility And Social Media
Cafedison Branded Utility And Social MediaCafedison Branded Utility And Social Media
Cafedison Branded Utility And Social Media
 
How to Make Money from Digital Editions
How to Make Money from Digital EditionsHow to Make Money from Digital Editions
How to Make Money from Digital Editions
 
How to Make Money from Digital Editions
How to Make Money from Digital EditionsHow to Make Money from Digital Editions
How to Make Money from Digital Editions
 
Stand out on social media totnes 22.07
Stand out on social media   totnes 22.07Stand out on social media   totnes 22.07
Stand out on social media totnes 22.07
 
Superfast Business - Getting the most out of online marketing
Superfast Business - Getting the most out of online marketing Superfast Business - Getting the most out of online marketing
Superfast Business - Getting the most out of online marketing
 
Content Marketing for B2B: Aligning Storytelling to Lead Generation
Content Marketing for B2B: Aligning Storytelling to Lead GenerationContent Marketing for B2B: Aligning Storytelling to Lead Generation
Content Marketing for B2B: Aligning Storytelling to Lead Generation
 
Generating Revenue Through Digital and Mobile Content
Generating Revenue Through Digital and Mobile ContentGenerating Revenue Through Digital and Mobile Content
Generating Revenue Through Digital and Mobile Content
 

More from Actionpaper - Digital Publishing Solutions (7)

E-publishing types from Actionpaper
E-publishing types from ActionpaperE-publishing types from Actionpaper
E-publishing types from Actionpaper
 
Industries e-published by Actionpaper
Industries e-published by ActionpaperIndustries e-published by Actionpaper
Industries e-published by Actionpaper
 
Functions available with Actionpaper solutions
Functions available with Actionpaper solutionsFunctions available with Actionpaper solutions
Functions available with Actionpaper solutions
 
Brands e-published by Actionpaper
Brands e-published by ActionpaperBrands e-published by Actionpaper
Brands e-published by Actionpaper
 
Use the power of Social Media in Digital Publishing
Use the power of Social Media in Digital PublishingUse the power of Social Media in Digital Publishing
Use the power of Social Media in Digital Publishing
 
iPad publishing : Should you have a native app or a web app?
iPad publishing : Should you have a native app or a web app?iPad publishing : Should you have a native app or a web app?
iPad publishing : Should you have a native app or a web app?
 
Brands e-published by Actionpaper
Brands e-published by ActionpaperBrands e-published by Actionpaper
Brands e-published by Actionpaper
 

Recently uploaded

WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure servicePooja Nehwal
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Scriptwesley chun
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processorsdebabhi2
 
Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Paola De la Torre
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Igalia
 
Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilV3cube
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking MenDelhi Call girls
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxKatpro Technologies
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfEnterprise Knowledge
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEarley Information Science
 

Recently uploaded (20)

WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps ScriptAutomating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of Brazil
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptxFactors to Consider When Choosing Accounts Payable Services Providers.pptx
Factors to Consider When Choosing Accounts Payable Services Providers.pptx
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 

Top 10 Advantages of Going Digital with Your Publications

  • 1. Webinar: Top 10 Advantages in going digital with your publications Presented by Maria Milea
  • 2. 1. Reach readers from all over the world. 2. Save money and get more revenue. 3. Cut overall costs, skip the time consuming printing process and – very important - be Eco Friendly. 4. Create Amazing Adds. 5. Free publicity via Social Media. 6. Connect with your readers like never before. 7. Know exactly the preferences of your readers. 8. Use links to send your readers to instant ordering and access 9. Have your whole archive up for sale. 10.You will have more than a magazine – you will have a business- building tool.
  • 3. 1. Reach readers from all over the world. - No more limits – your publication will be available to the entire world - Distributing your magazine will STOP being a problem - Business will be booming and you will go GLOBAL.
  • 4. 2. Save money and get more revenue. How will you save money by having a digital publication? Reduce printing costs Reduce distribution costs Reduce own advertising costs
  • 5. How will you earn money? More Readers More Buyers Extra Money from Advertisers
  • 6. 3. CUT overall costs, skip the time consuming printing process and - very important - be Eco Friendly. By going digital with your publication, you will not only increase the benefits for your business but you will increase the benefits for nature as well.
  • 7. 4. Create amazing Adds - You will get more revenue from ads and ad-spaces - Your ads and ad-spaces will be great - You will have Ads that are fun and interactive - You will provide for both your readers and advertisers at a whole new level - You can get creative with your ads in any page, including the cover of your magazine
  • 8.
  • 9. 5. Free Publicity via Social Media } - Promote your magazine via social media - Promote your content via social media - Promote your offers via social media For FREE - See your magazine and your articles going viral via Facebook, Twitter, StumbleUpon, PinTerest and many more
  • 10. 6. Connect with your readers like never before - Connect with them by offering your magazine online and mobile devices - Connect via subscriptions - Connect via interactivity – Videos, Links, Games, and much more - Connect via social media - Connect via statistics – know more, offer even more!
  • 11. 7. Know exactly the preferences of your readers - Statistics Know what they like and want in matters of : Articles Advertising Products See which social media platforms they are using more Find out which are the best add spaces in your magazine!
  • 12. Example of statistics per page: “Now, we are starting to see exactly the preferences of our customers. It is simply fascinating!” – Team Esprit
  • 13. “We have increased our website orders through the digital magazine!” – Marks and Spencer 8. Use links to send your readers to instant ordering and access
  • 14. 9. Have your whole archive up for sale.
  • 15. 10. You will have more than a digital magazine – you will have a business-building tool How can having a digital magazine improve your business: - Better connection with your readers - Better connection with your advertisers - Exact data provided by statistics - Advertising and going viral on social media without any extra costs - Availability on all devices