Best ways to drive traffic and ranking on website.

1. 8 Best Search Engine
Optimization Tips
“2014”
Systronic IT Group
Level 7 Unit A, 32 Martin Place Sydney CBD NSW 2000 Australia

2. SEO (Search Engine Optimization in 2014)
In this presentation I will told
you about 12 SEO tips that will
be relevant to 2014 SEO
trends. Google is most popular
search engine now and you
must have experience that SEO
is becoming very competitive
and very confusing as Google
updating its algorithms as
Panda, Penguin and Humming
Bird.
Now There is good scope for ranking in SEO if it is done the right way
according to Google wants it.
So here I will provide the information about 12 SEO tips that should be
working for future updates of Google and will help you to get good ranking.

3. Keywords: Focus on topic of content
Recent update of Humming is not just an
update but It was a complete change of
search engine algorithm. We were focus
the keywords just in title ,Description and
in keywords density. This is still necessary
but now your page content should have
more keywords that should be relevant to
your topic.
Over the years Google has studied the
trend of Searches in in Search engine and
has mad great effort to improve synonym
identification and grouping concept.
Mean your content should have many keywords that are synonym to you
main keywords and also all keywords relevant to your topic. This will give
Good Impression to Search Engine that the content is highly related to
keywords

4. Article Quality: We Longer and Meaningful Articles
There was a time when 250 or 300 words
articles were used to get higher ranking in
search engine but after the update of panda
this trend is ended. Now a days you cannot
continue to have such small articles on your
website or website blog. Few pages your
website wont be in problem if they have
small content but if the bulk of the webpages
are of such type then your site can get panda
bait.
Many website have got success due to its long
content on the website near about 1500 words. Your
content should b well written and should b correct according to
grammatically and very meaning full. You can write your long article
by creating list type or combining features and benefited this is the
best way.

5. Increase Audience: With Unique and Fresh Content
Your content can increase the audience
(traffic) on your site. This can only be happen
if you are creating fresh content I mean write
some information for new topics which others
have not torched upon. This is the best way to
increase traffic on your website.
Writing a new content does not only help to
increase traffic on your site but it is also
increase the frequency of crawling and depth
of your website. You content should increase
the awareness and trust of the people with
helpful information. Helpful information will
help you with more topics to write about.

6. Titles & Headers: Create Meaningful and Attention
Garbing
The rule for writing SEO optimized title tag and
header have not changed but there could be
change in Google title tag algorithm. Can you still
continue with optimizing title tag for keyword or
multiple keyword? so if you are optimizing your
content focused on topic and not on keyword
than obviously your title should be based on
topic.
You have to choose right keyword that you want
to use for title tag and header, consider a term
which is having highest exact match search
volume and optimize it to create a meaningful
and attention garbing title tag. This kind of
optimization will gain ranking for longtime as its
social circle will also become strong.

7. Keyword Stuffing: Avoid it or Hide It
Talking about keyword stuffing is like a old
school talk and by now all the SEO followers
know very well that keyword stuffing will be
penalized. But there are some kind of
website like shopping cart where it is
possible that same keyword appears many
times may be as a category or titles of
products. So will this not affect your SEO
and thereby ranking.
If your website is old and authority site than
it may not get effected much but if it is new
or about 2 years old than better be careful
with keyword stuffing. If you want to show
keyword to search engine than use HTML if
you want to hide than use image, java-script
or other media.
SEO Specialist
Company

8. URLs: Keep It Readable
Well as for URLs you can continue as you were doing
earlier, that is keep the urls readable. A readable URL
gets better click through rate in search engine as well
as with back-links on other pages. In Google search
results a better readable URL has more chance of
being clicked than other short or non formatted urls.
Also if you hover mouse over a link on any webpage
you can see the URL at the bottom of browser, since
the anchor texts are few words the visitor may not
understand the topic of that URL. But if the urls are
readable than the visitor understands the topic
and hence there is more chance of getting
clicked, thereby traffic.
So make sure your CMS has a feature to create URL
similar to that of title for that post, if your CMS is not
having this feature than better change your CMS to the
one where in you can create URLs as you wish it to be.

9. Page Load Time: Website Speed
Although there are claims that speed of the site
does not account much for the search engine
ranking, but it will surely effect the visitors
patience and thereby increase bounce rate. If
you really want to know the speed of your
website, than try to open it in a busy local
network. If it can open quickly than your site
speed is okay.
Remember that if the site is loading very slow
than the visitor will close the window and switch
to another site, this will increase the bounce
rate. Google gives lot of important to the time
spent by user on a particular page that is bounce
rate. So your bounce rate should be low, even
fraction of milliseconds can help you reduce
bounce rate. So try to design sites that will load
faster.

10. Website Crawl: Ensure Your Website Can Be easily
Crawled
Unless your webpages are not crawled they cannot
appear in search engine results. So you have to make
sure that all your webpages are crawl able. Also
make sure you use proper meta tags like index, no
index, follow tags etc. depending on which pages you
want to be crawled and which you do not.
Also ensure that the search engines have crawled the
webpages that have been recently updated. If you
find that updated pages are not crawled than it
might be problem of your domain authority. This
problem can be resolved by better internal and
external back-links.
You have to make efforts to get the pages you want
to get ranked be crawled faster and frequently
updated. Do not leave it for the chance.

11. Created By :Systronic IT Group
Systronic IT Group is Business development company in Sydney
Australia. We are the Best SEO Company Sydney and also provide
the services of Web Development, Web Designing and SEO
Services Sydney including Domain Registration and Web Hosting's
At affordable price. You Can take more information by visiting our
web site: www.systronic.com.au or call us at: 1800 660 007