2. Mobile is key focus area.
• No. of new internet users in India in the last year
alone was one third of United States population.
• 34.8% Internet Penetration.
• 81% of First Time Internet Users are only on
Mobile.
• India to become 2nd largest smart phone market
by 2017.
Source : Mary Meeker’s 2016 Internet Trends Report & Morgan Stanley Report
3.
4. • Poor User Experience.
• Low Performance.
• Lack of Engagement tools.
Why we shut down our mobile website?
13. • Build Time heavy lifting.
• Lightning fast Response
times.
• Long-term cache.
• Reused across URLs.
• Perceived Performance.
• Fast and smooth
Navigations.
• Rich Interactivity.
• App Like polished
experience.
Single Page App App Shells
14. Service Worker
• Highly Programmable Low level primitive.
• Progressive Network Proxy in browser.
• Sophisticated Caching policies.
• Lives beyond the Browser Scope.
27. SEO with App Shells
• Build a cross browser app.
• Web Crawlers do execute JS.
• Keep JS size small.
• Embed SEO critical content in the
App Shells.
• Test using Webmaster tools.
28. Cross Browser
• Build for the Lowest common Browser engine.
• Optimize for Most common Browser.
• Polyfill / Feature detect every API.
• Tone down Interactions / Animations for older browsers.
• SW as a Progressive Network Proxy.
• PostCSS - Autoprefix and polyfills CSS.
• Conditionally serve JS Polyfills.
40. Offline - First
• Network Resilience: Offline is not an
exception but the norm.
• Serving Strategy: Serve all requests from the
cache (offline) before going to the network.
