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CREATE FAME NOW
More of the Right Customers
with Social Media
Alease Michelle
Coach, Personal Branding Mentor & Best-Selling Author
What will be covered
4 Gossip Column Lies About
Personal Branding
How to Create Fame
Your Network is Your Networth
How to Get Work
About Me
PERSONAL BRANDING
PERSONAL BRANDING IS FAKE
P.B. is Just Bragging by another Name
Personal Branding isn’t for Everyone
No One Is Branding Themselves
How to Create
Instant Fame
SET YOURSELF
APART
• People don’t buy into everyday people.
• They buy into what makes you
different.
• Your “platform” is your instant fame
– Blog readers
– Twitter followers
– Facebook Fans
– YouTube Subscribers
Videos
CREDIBILITY
IMPORTANT FACT
Establish Your “CRED” Early

HOW????
1. Share Your Expert Knowledge
2. Share Others Expert Knowledge
3. Review /Report
Feeder

Audience relies on you for a
steady flow of focused
information

You love to connect & always
have the inside scoop

Talker

Influencer

Thought
Leader
People Look to You to help
them to understand or solve
a problem they are having.

People count on you to find
out what’s happening

Socializer
MAKE IT PERSONAL
YOUR NETWORK IS
YOUR NETWORTH
LAY OUT AN ACTION PLAN
Your Personal Brand Strategy

Consist of …
•
•
•
•
•

What is it you want?
Where will you start?
Why do you want it?
How will you achieve it?
When do you want it?
Here’s How To
Make Your
Ideal Client
Say,
“Holy Sh*t I
Want To Work
With You!”
How To Get Clients To
Work With You Tuesday, 11/19
WEBINAR TRAINING

@8pm (eastern)

www.aleasemichelle.com/getclients

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How to Create Instant Fame on Social Media Sites

  • 1. CREATE FAME NOW More of the Right Customers with Social Media Alease Michelle Coach, Personal Branding Mentor & Best-Selling Author
  • 2. What will be covered 4 Gossip Column Lies About Personal Branding How to Create Fame Your Network is Your Networth How to Get Work
  • 5. PERSONAL BRANDING IS FAKE P.B. is Just Bragging by another Name Personal Branding isn’t for Everyone No One Is Branding Themselves
  • 8. • People don’t buy into everyday people. • They buy into what makes you different. • Your “platform” is your instant fame – Blog readers – Twitter followers – Facebook Fans – YouTube Subscribers
  • 11. IMPORTANT FACT Establish Your “CRED” Early HOW???? 1. Share Your Expert Knowledge 2. Share Others Expert Knowledge 3. Review /Report
  • 12. Feeder Audience relies on you for a steady flow of focused information You love to connect & always have the inside scoop Talker Influencer Thought Leader People Look to You to help them to understand or solve a problem they are having. People count on you to find out what’s happening Socializer
  • 14.
  • 15.
  • 16. YOUR NETWORK IS YOUR NETWORTH LAY OUT AN ACTION PLAN
  • 17. Your Personal Brand Strategy Consist of … • • • • • What is it you want? Where will you start? Why do you want it? How will you achieve it? When do you want it?
  • 18. Here’s How To Make Your Ideal Client Say, “Holy Sh*t I Want To Work With You!”
  • 19. How To Get Clients To Work With You Tuesday, 11/19 WEBINAR TRAINING @8pm (eastern) www.aleasemichelle.com/getclients

Notes de l'éditeur

  1. Talk about reinventing myself – I learned quickly that I needed to reinvent myself or be left behind.I went from department chair – associate professor – Outstanding instructor – artist – national pulished artist – blogger (fashion & marketing) – best author & now personal branding coach. Position Yourself SituationAsked to step down a department chairI went through “ what is called the grieving process” because it felt like someone had died – ME Take them thru the stepsSolutionRealized that I was more than a title – that what made me great was me – my talents – my brandI started focusing on what I was passionate about: art and teachingIt worked out pretty good – received grant, artwork published in a national art magazine, sold lots of work, gallery shows, sold out workshops