1. Forrester’s CIO Forum
From Collaboration To Co-Creation
Forrester’s Enterprise Architecture Forum
Infusing Enterprise Architecture Into Your Business
March 2012
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2012

2. EA THEME: Infusing Enterprise Architecture Into Your Business
Agility is a key business issue – and the top driver for EA practices.
Sustainable agility, while streamlining cost and complexity requires that
enterprise architecture is infused in your business strategy – requiring new
practices and greater maturity in how EA is practiced today.
2 © 2012 Forrester Research, Inc. Reproduction Prohibited

3. Why is the EA Forum important to the EA Professional? Why
attend?
• EA programs struggle with business engagement, with their integration into
business and IT planning and governance, and with making EA business-
relevant. Forrester’s EA Forum gives you the strategies and tools to overcome
these challenges.
• Business Technology organizations are currently consumed with cloud and
mobile strategies – but what’s next that they should think about? Forrester’s EA
Forum will educate you on key emerging technology trends that have the
potential to change your business.
3 © 2012 Forrester Research, Inc. Reproduction Prohibited

4. EA Content Highlights
In-depth sessions and keynotes on making architecture
relevant to your business.
Best practices on organizing the practice of EA, and maturing
your EA practices.
Emerging Technology Sessions:
Dynamic Case Management, Big Process, Content Analytics
Case Studies from winners of the
Forrester/InfoWorld Enterprise Architecture Award
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5. Joint CIO & EA Forum Keynotes
Joint CIO/EA Opening Industry Keynote
The New Normal
Peter Hinssen
Entrepreneur, Lecturer, Writer and Co-Founder of Across Group
Joint CIO/EA Opening Forrester Keynote
Balancing Agility And Governance In An Empowered BT
World
Brian Hopkins, Principal Analyst
Khalid Kark, Vice President, Research Director
EA Keynote EA Emerging Tech Sessions
The Role of Smart Computing In Business Getting Value From Big Data With Big Process
Transformation Clay Richardson, Senior Analyst, Forrester
Evolve Your Analytic Infrastructure To Include New
Andrew Bartels Information Sources And Use Cases
Vice President, Principal Analyst, Leslie Owens, Senior Analyst, Forrester
Forrester Research Dynamic Case Management: Bringing BPM, Social,
Mobile, And Analytics Together
Craig Le Clair, Vice President, Principal Analyst, Forrester
5 © 2012 Forrester Research, Inc. Reproduction Prohibited

6. EA Super-sessions
Getting From Business Architecture Agile Technology Innovation And
Organizing Your “Practice of EA”
To Business Implementation Management Gene Leganza, Principal Analyst
Randy Heffner, Vice President, Principal Analyst Brian Hopkins, Principal Analyst
Synergies Across Silos: Approaches
EA Maturity: How To Decide What To
To Governing Structured And
Improve Next Year Managing Business Services
Henry Peyret, Principal Analyst Unstructured Information
(And Get It Done)
Gene Leganza, Vice President, Principal Analyst
Tim DeGennaro, Researcher
and Alan Weintraub, Principal Analyst
EA Emerging Technology Insights
Dynamic Case Management: Bringing
Evolve Your Analytic Infrastructure To
BPM, Social, Mobile, And Analytics Getting Value From
Include New Information Sources And
Together To Improve The Big Data With Big Process
Clay Richardson, Senior Analyst
Use Cases
Customer Experience Leslie Owens, Senior Analyst
Craig Le Clair, Vice President, Principal Analyst
6 © 2012 Forrester Research, Inc. Reproduction Prohibited

7. EA - AGENDA FORMAT (EMEA)
Tuesday, June 19 Wednesday, June 20
8.00 Registration 8.00 Registration
Welcome and Opening Remarks
9.00
CIO Forum
Welcome and Opening Remarks
Joint with
Sharyn Leaver/Matt Brown 9.00
Sharyn Leaver, Forrester
The New Normal
9.10 Peter Hinssen, Entrepreneur, Lecturer, Insights From EA Leaders
9.15
Author and Co-Founder, Across Group Thomson Reuters, EON
Balancing Agility And Governance In 10.15 Break
9.50 An Empowered BT World
Brian Hopkins/Khalid Kark, Forrester 10.50 Emerging Technology Insights
10.15 Break
11.50 Lunch
10.50 Platinum Sponsor Keynote
1.10 Super-sessions
Time to Make Your Business Smart – The Role
Of Smart Computing In Business
11.30 2.50 Close of Forum
Transformation
Andrew Bartels, Forrester
12.00 Changeover
12.10 Premier Sponsor Keynote
12.40 Lunch
2.00 Industry Case Studies
2.45 Changeover
2.55 Guest Exec Forums PLEASE CHECK THE WEBSITE FOR
3.25 Break
THE LATEST AGENDA
3.55 7 Super-sessions
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www.forrester.com/eafemea12
5.35 Drinks Reception

8. Participating Sponsors
Las Vegas Paris
EA CIO EA CIO
Premier
Platinum
Gold
Silver
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