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Alexander Bergqvist
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Presenterades under E-handelsdagarna i Sundsvall den 19:e september 2013
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Google Analytics för dig som inte har tid med Google Analytics
1.
Google Analytics för dig
som inte har tid med Google Analytics torsdag 19 september 13
2.
Alexander Bergqvist Head of
Digital Analytics Twitter: @AlexanderBergq alexander.bergqvist@mediaanalys.se torsdag 19 september 13
3.
#1 Kommentarer torsdag 19 september
13
4.
#1 - Kommentarer Följa
upp aktiviteter torsdag 19 september 13
5.
#1 - Kommentarer torsdag
19 september 13
6.
#1 - Kommentarer torsdag
19 september 13
7.
#1 - Kommentarer torsdag
19 september 13
8.
#1 - Kommentarer Händelselogg
för aktiviteter som påverkar webbplatsen torsdag 19 september 13
9.
#2 AdWords torsdag 19 september
13
10.
#2 - AdWords torsdag
19 september 13
11.
#2 - AdWords Vad
kostar det mig att sälja en vara via AdWords? torsdag 19 september 13
12.
#2 - AdWords torsdag
19 september 13
13.
#2 - AdWords https://www.google.com/analytics/web/template?uid=9aHljf38Srqinguz3FZYbA torsdag
19 september 13
14.
#3 Mobilt torsdag 19 september
13
15.
#3 - Mobilt 2011 2012 2013 torsdag
19 september 13
16.
#3 - Mobilt torsdag
19 september 13
17.
#3 - Mobilt www.deviceanywhere.com http://www.mobilexweb.com/emulators torsdag
19 september 13
18.
4# Segmentering torsdag 19 september
13
19.
#4 - Segmentering Gruppera
besökare i relevanta grupper torsdag 19 september 13
20.
#4 - Segmentering torsdag
19 september 13
21.
#4 - Segmentering torsdag
19 september 13
22.
#5 Tillskrivning torsdag 19 september
13
23.
torsdag 19 september
13
24.
Problem: sista-klicks-tillskrivning torsdag 19 september
13
25.
OrganicDirectDirectAdWords Besök 1 Besök
2 Besök 3 Vad är sista-klicks-tillskrivning? Besök 4 100% $0%0%0% torsdag 19 september 13
26.
OrganicDirectDirectAdWords Besök 1 Besök
2 Besök 3 Besök 4 100% $0%0%0% Vad är sista-klicks-tillskrivning? torsdag 19 september 13
27.
OrganicDirectDirectAdWords Besök 1 Besök
2 Besök 3 Besök 4 $100%0%0%0% Vad är sista-klicks-tillskrivning? torsdag 19 september 13
28.
OrganicDirectDirectAdWords Besök 1 Besök
2 Besök 3 Besök 4 $25%25%25%25% Vad är sista-klicks-tillskrivning? torsdag 19 september 13
29.
#5 - Tillskrivning
E-handel Hur lång tid tar ett köp? Alla lika mycket värda Mer värt närmare köp Värde torsdag 19 september 13
30.
#1 - Kommentarer #2
- AdWords #3 - Mobilt #4 - Segmentering #5 - Tillskrivning torsdag 19 september 13
31.
Alexander Bergqvist Head of
Digital Analytics Twitter: @AlexanderBergq alexander.bergqvist@mediaanalys.se Tack! torsdag 19 september 13
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