Go Make A Difference
- 1. A young man walks along the shore of a deserted beach.
- 2. He notices an old man picking up small objects and throwing them into the sea.
- 3. “ What are you doing?” the young man asks. “ I’m throwing starfish into the sea,” replies the old man.
- 4. The old man explains that the stranded starfish will die if left in the morning sun.
- 5. “ But there must be millions of starfish on the beach!” exclaims the young man. “ How can you make any difference?”
- 6. Looking at the starfish in his hand, the old man throws it into the sea and says - “ It MAKES A DIFFERENCE for this one!”
- 9. G o the E xtra M ile Every customer feels good when you
- 10. They feel GREAT when you MAKE A DIFFERENCE in their service experience .
- 11. Just like the starfish,you start with one customer at a time.
- 12. How do you Make A Difference ? One starfish at a time. One customer at a time.
- 13. TRAINING & DEVELOPMENT Go MAD! Copyright © 2008. Changi International Airport Services Pte. Ltd. All Rights Reserved