Running an IT department in a large organization is challenging. You need to provide users with access to the latest technology, while maintaining corporate standards and providing oversight to avoid runaway spending. In this session, you’ll hear how Lockheed Martin has used AWS Service Catalog to ensure compliance across the organization. You will also learn how 2nd Watch, an APN Premier Consulting Partner, leverages AWS Service Catalog to manage resources for customers and are now able to deploy quickly and standardize their workload management. We’ll also demo advanced functionality and how you can get started.

1. ©2015, Amazon Web Services, Inc. or its affiliates. All rights reserved
AWS Service Catalog
Abhishek Lal, Product Manager, AWS
Chris Nolan, Technology Director, 2ndWatch
Garland Garcia, Lockheed Martin Fellow, Lockheed Martin IS&GS

2. What is AWS Service Catalog?
AWS Service Catalog allows organizations to create and manage
catalogs of IT services. It enables users to quickly deploy the approved
IT services they need in a self-service manner.
Organizations Developers
Control
Standardization
Governance
Agility
Self-service
Time to market

3. Why should I use AWS Service Catalog?
• Self-service
– Increase agility with access to services
– Improve employee satisfaction
• Promote standardization
– Share best practices
– Compliance with business goals and policies
• Control provisioning of AWS resources
– Tag at provisioning
– Restrict user permissions

4. IT Product Lifecycle Management in AWS
CloudFormation
template
Admin
Define
AWS Service Catalog
Publish
CloudFormation
stack
Users
Browse and Launch
AWS CloudTrail Amazon S3
Monitors
Logs all API calls
AWS CloudWatchalarm
Monitors
Initiates
Notifies
AWS Config
Track changesNotifies
Changes
Provisions
Procure
Package

5. 2nd Watch
Chris Nolan
Technology Director
cnolan@2ndwatch.com

6. Designer
AWS TCO Calculator
100s
2nd Watch
Customers
300+
server migration to AWS in 8 weeks
Fixed-fee bulk migration service
400+
Projects
ORIGINAL
And Current AWS Premier
Consulting Partner & Managed Service
Partner
75,000
Instances
Under
Management
VERIFIED APN
Life Sciences Competency
BACKED APN
Big Data Competency

7. Client overview
• Fortune 500 enterprise based in Atlanta
• Diverse global workloads across digital and
enterprise
• Multiple business units, external agencies

8. Client focus
• Need for standardization
• Need for security and governance
• Need for scalability and availability

9. Reference Architecture

10. AWS CloudFormation to the rescue
• Created AWS CloudFormation templates based
on reference architectures
• Began deploying to customers
• Deployment benefits
– Chargebacks
– Speed
– Ease of deployment

11. AWS CloudFormation and AWS Service Catalog use
cases
• Enterprise standardization
• Test and development environments
• Integrations – Use existing tools and incumbent
processes for instantiating new infrastructure

12. Roadmap for the future
• Single pane of glass
• Versioning – Somewhat difficult today w/o AWS
Service Catalog
• Push control to others
• API

13. Thank you!
Chris Nolan
Technology Director
cnolan@2ndwatch.com

14. Lockheed Martin
Garland M. Garcia
LM Fellow | Cloud Alliance Manager
garland.m.garcia@lmco.com
cloud.computing@lmco.com

15. Aeronautics
Information
Systems &
Global
Solutions
112,000
Employees
Space
Systems
Mission
Systems &
Training
Missiles &
Fire Control
Business
Locations in
70 Nations Helping the
future arrive is
what we do.
We solve the
great problems
of our times.
We create
innovative
technologies that
define eras.
While no one knows
what’s going to change
the world next, we’re
probably already
working on it.
We’re
engineering a
better tomorrow.
Lockheed Martin
Solutions as a Service (SolaS) powered by AWS!

16. Customer challenge
• Support of DevOps implementation, and auto-
provisioning of infrastructure, storage, and networks
• Support continuous deployment and continuous
integration, automated builds for applications, and the
infrastructure on which they are deployed
• Support the move to agile development within the
DevOps framework as the customer moves into
additional cloud services

17. Solution
• Provide auto-provisioning of infrastructure, storage, and
networks……… through the use of AWS Service Catalog leveraging
CloudFormation templates.
• Automation focuses on the setup, configuration, deployment, and
support of infrastructure and the applications that run on it. The
removal of manual processes is key…….. again, through the use of
AWS Service Catalog leveraging CloudFormation templates.
• Continuous deployment and continuous integration. Automated
deployment of production-ready code.
– CodeDeploy, CodePipeline, CodeCommit, Elastic Beanstalk & OpsWorks

18. AWS Service Catalog
• Lockheed Martin was honored to participate in the Beta
release of the AWS Service Catalog
• Established several use-case scenarios that aligned to the
customer requirements and intent
• Able to auto-provision resources from a simple EC2 instance,
all the way to a full-functioning Virtual Private Cloud instance
with all of the pre-defined and appropriate infrastructure,
storage, network, configurations, and settings with a few
simple clicks by the DevOps team member

19. How it works Catalog Administrator(s)
 Manages catalog of products
 Organizes products into portfolios
 Manages access and IAM roles
 Creates CloudFormation templates
 Delegates product administration to product admins
End Users (DevOps Teams)
 Launch products IAW granted
permissions and imposed constraints
Product Administrator(s)
 Manages delegated products
CloudFormation
stack
(product
instance)
Individual AWS Services
(Products)
Organized by
Portfolios

20. How it looks

21. Thank you!
Garland M. Garcia
LM Fellow | Cloud Alliance Manager
garland.m.garcia@lmco.com
cloud.computing@lmco.com

22. AWS Service Catalog demo

23. Creates portfolio
Adds constraints
and grant access
1
4
5
Administrator
Portfolio
Users
Browse Products
6Launch ProductsAWS CloudFormation
template
Creates
product3Authors template2
ProductX ProductY ProductZ
7
Deploys
stacks
Events
Events
8
8
Service Catalog flow
Create custom
services
and grant access
Use a
personalized
portal to find and
launch services

24. Sharing portfolio across accounts

25. Portfolio sharing across accounts
Create
portfolio
Add
products
Share
portfolio
Email
URL
Import
portfolio
Add
users
Use
products
Source portfolio account Destination portfolio account

26. Availability and Pricing

27. Pricing and availability
• Cost is $5 per portfolio per month
– Only portfolios with one or more IAM users/groups/roles charged
– Fixed fee model, no limit on number of stacks launched
– Free introductory period until October 2015
• Any active portfolios will be charged starting 10/1/2015
• Available today
– US East (N. Virginia)
– US West (Oregon)
– More regions coming soon!

28. What are the benefits of using AWS Service Catalog?
• For organizations - standardization
– Promote compliance
– Cost management
• For administrators – manage IT lifecycle
– Controlled access
– Centralized management
• For devs/app users - increased agility
– Simple personalized portal
– Self-service provisioning

29. More information
aws.amazon.com/servicecatalog/
aws.amazon.com/cloudformation/
aws.amazon.com/marketplace

30. Your feedback is important to AWS
Please complete the session evaluation. Tell us what you think!

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