This session will zoom into the stage from idea to MVP, and how to develop a product fast and get to market faster. Attend this session to learn how to:
Increase speed of iteration and experimentation of your product
Get to market fasterReduce development costs
Focus your time in developing and building your MVP, and not on infrastructure
Automate your deployments using AWS Elastic Beanstalk, AWS CloudFormation and AWS OpsWorks
Use AWS for Development and Testing
Leverage AWS reference architectures, SDK, and services to build your MVP quickly
3. Tyler Project on AWS
• EC2, RDS, EBS, Redis on EC2, and exploring services such as Glacier
• 1.3M Registered users, with 600K Monthly Active Users (MaU)
Launched Quickly on AWS
• Took 9 months to develop the game, only few weeks to deploy on AWS
• 50 % faster than before!
9. 1. Focus on a simple implementation of your idea
10. 1. Focus on a simple implementation of your idea
2. Start with a minimal core set of features
11. 1. Focus on a simple implementation of your idea
2. Start with a minimal core set of features
3. Release and listen to your users
12. 1. Focus on a simple implementation of your idea
2. Start with a minimal core set of features
3. Release and listen to your users
Minimum Viable Product
26. Innovation & Iteration
Time
Scale
Started: developed 51 games, none very
successful. But then game 52…
Now: raised $42M,
downloaded 1B times,
25% paid, best sold
game on AppStore
27. “Timing, perseverance, and ten years of trying
will eventually make you look like an overnight
success.”
Biz Stone, Twitter co-founder
28. AWS lowers the cost of Innovation
Time
Scale
Scenario
Small team with initial idea for Mobile app
3 months to get to launch
Unknown customer/problem/solution
No cash….
29. Dev / Test Environment
Time
Scale
Average Spend
$0
p/m
32. Getting to MVP for $250
Time
Scale
Total Spend to MVP
$250
$235$15$0
• 3 months dev/test/release
• Serving Beta customers
• Ready for full production
and scale
34. Your application
Your business & what makes you unique
Innovation, not undifferentiated heavy lifting
Spending developer time in the right place
Automate as much as you can
(Deep insight alert: Developer Time = Money)
FOCUS!
Build apps, not infrastructure
35. "Startups are all about focus. AWS enables focus"
Ray Bradford, Kleiner Perkins, Caulfield & Byers
36. “Your users around the world don’t
care that you wrote your own DB”
Mike Krieger, Instagram Cofounder
37. AWS
OpsWorks
AWS
CloudFormation
AWS Elastic
Beanstalk
DevOps framework
for application
lifecycle management
and automation
Templates to deploy
& manage template-
driven provisioning
Automated
resource
management – web
apps made easy
DIY /
On Demand
DIY, on demand
resources: EC2, S3,
customer AMI’s, etc.
ControlConvenience
Focus requires Automation