Enterprise organizations are challenged with adopting optimized social business practices while integrating global teams, driving innovation, and increased productivity.The promise of Social Business Services in the Cloud is to transform customer information into a competitive advantage through a combination of insights and real-time customer experience/perceptions. Actionable information is derived through leveraging Big Data and related analytics.

1. Social Business Services in the Cloud: Market and Forecast Analysis 2013 - 2018
Overview: Enterprise organizations are challenged with adopting optimized social business practices while
integrating global teams, driving innovation, and increased productivity.The promise of Social Business
Services in the Cloud is to transform customer information into a competitive advantage through a
combination of insights and real-time customer experience/perceptions. Actionable information is derived
through leveraging Big Data and related analytics. Deployment to date indicate great potential with revenue
improvements of 28% and 108% positive ROI.Despite great opportunities, deployment and operational
challenges remain, including ensuring reliable and secure infrastructure, secured system, and network
management. This research analyzes the enterprise social software platform market and cloud deployment
ranging from SMBs to enterprise-level organizations. The report includes SWOT analysis and comparative
analysis by vendor, product, and solution. The report provides forecast analysis and a view into the future of
Social Business Services in the Cloud.
Target Audience: Network operators Social networking companies Cloud infrastructure companies
Enterprise companies of all types Social and cloud application developers Key Findings: A landmark
year for social/cloud in the enterprise, 2013 marks at least 50% of global enterprise will adopting social
collaboration IBM is ranked number one among social platform vendors with considerable customer market
share and will remain be the same The enterprise social and cloud collaboration software platform
marketplace revenue is predicted to reach US$ 5.9 billion by 2018 Worldwide enterprise collaborative IT
spending is expected to grow at 26.1% CAGR representing an overall $ Trillion opportunity by 2018
Companies/Organizations in Report: IBM, Salesforce, Microsoft, Yammer, NewsGator, Jive, Telligent,
Socialtext, Mzinga, Communispace, Lithium, SucessFactors, Citrix, Oracle, Saba, Cisco, Orange, Accenture,
Alcatel-Lucent, Dell, Siemens, Liveperson, LinkedIn, Facebook, Twitter, Ford, Satel Oy, Pt Bambu Desa,
Ferring Italy, CME Federal Credit Union, American Family Insurance, Add Council & DDB
table Of Contents:
1.0executive Summary6
2.0defining Social Businesses Services8
2.1types Of Social Business Service 8
3.0market Trend And Future Prediction9
3.1social & Cloud Computing Convergence9
3.2mobile Become The Governing Power Of Social Business10
3.3giant Vendors For Social Business Solutions Will Be Rocking Still 10
3.4new Stakeholders In Organizations10
3.5security And Compliance For Social Media Will Become More Importance10
Social Business Services in the Cloud: Market and Forecast Analysis 2013 - 2018

2. 4.0social Business Services In Cloud Paradigm: An Overview 11
4.1linkedin: Online Recruitment Business 11
4.1.1benefit Analysis 11
4.1.2comparative Analysis With Facebook, Twitter, And Other Online Recruitment Business 11
4.2restaurant Business: A Case On Pt Bambu Desa 12
4.2.1solution 12
4.2.2benefits 13
4.3electronics & Telecom: Satel Oy Situation 13
4.4car Company: Ford Case13
4.4.1benefits 13
4.5ngos Leveraging Cloud 13
4.5.1overview And Benefit Analysis 13
4.5.2cloud And Convergence Trend14
4.5.3success Case: Climate Research Powered By The Cloud 15
4.5.4success Case: Advocacy Through Social Media 16
4.5.5success Case : Partners And Network Management In The Cloud Era17
5.0emerging Next Generation Opportunity19
5.1online Recruitment Business 19
5.2online Advertising 20
5.3software Development 20
5.4health Care 20
5.4.1combat Counterfeit Drugs 20
5.4.2growth In Pharmaceutical Industry21
5.5cloud Crm 21
5.5.1cloud Based Crm Service Vendors22
5.5.2ferring Italy Spa Implementation Case Of Cegedim Relation Management's Cloud-based Mobile
Intelligence ™ Crm Case 23
6.0swot Analysis Of Cloud Based Social Business Services25
6.1strengths & Opportunities 25
6.2weaknesses & Threats 26
6.2.1lower Cost For Mid-size Business Organization26
6.2.2enterprise Tool Customization 26
6.2.3security Issue27
6.2.4flexibility 27
6.2.5problem Of Identification 27
6.2.6adaption27
6.2.7corruption27
6.2.8transforming Traditional Business28
6.2.9legal Liabilities29
Social Business Services in the Cloud: Market and Forecast Analysis 2013 - 2018

3. 7.0ecosystem Market Player Analysis 30
7.1vendor30
7.2cloud Service Providers30
7.3social Media30
7.4end Customer / Consumer 32
7.5software Manufacturer Companies 33
7.6government33
7.7telecommunication35
8.0vendor Analysis36
8.1ibm36
8.1.1ibm Smartcloud37
8.1.2ibm Smartcloud Orchestrator38
8.1.3ibm Connections And Ibm Notes And Domino Social Edition 9 39
8.2salesforce 40
8.2.1chatter40
8.2.2salesforce Social Crm42
8.3microsoft 44
8.3.1microsoft Office 365 And Connected Experience45
8.3.2public Cloud - Windows Azure46
8.3.3private Cloud - Windows Server And Systems Center 46
8.3.4microsoft Dynamics Crm Online 46
8.3.5sharepoint 2013 47
8.3.6microsoft Skydrive 48
8.3.7orange And Microsoft Cloud Partnership Case49
8.4yammer 50
8.4.1yammer And Office 365 51
8.4.2yammer And Sharepoint Server 52
8.5newsgator 52
8.5.1success Case With Accenture 54
8.5.2success Case With Cme Federal Credit Union 54
8.5.3success Case With American Family Insurance 56
8.6jive57
8.6.1jive Social Business Platform 57
8.6.2success Case Of Jive Social Intranet With Alcatel-lucent 60
8.6.3success Case With Liveperson62
8.7telligent 63
8.7.1success Case With Dell64
8.8socialtext66
8.9mzinga67
Social Business Services in the Cloud: Market and Forecast Analysis 2013 - 2018

4. 8.9.1mzinga Omnisocial67
8.10communispace69
8.10.1full-service Solution69
8.10.2bullying Prevention Campaign Case With Ad Council And Ddb 70
8.11lithium72
8.11.1lithium Social Web: The Social Customer Experience Platform 73
8.11.2social Solutions For Marketing, Commerce And Support 74
8.12successfactors: An Sap Company 75
8.12.1successfactors Bizx Suite 75
8.12.2success Case With Siemens 76
8.13citrix 78
8.13.1goto Cloud Services78
8.14oracle Social Services80
8.15saba Poople Cloud81
8.16cisco Webex Social 83
9.0swot Analysis Of Key Enterprise Social Software: Webex Social Vs.
yammer & Sharepoints Vs. Ibm Connections Vs. Jive Vs. Socialtext85
10.0market Prediction And Analysis 2013 - 201887
10.1cloud Solutions And Social Business Future In Next 5 Years87
10.2social Cloud Solutions Framework Forecast In Next Five Years88
10.3application Paradigm, Measurement And Collaborative Technologies In Next 5 Years 89
10.4collaborative Enterprises It Spending Forecast 2013 - 201890
10.5enterprise Social & Cloud Platform Market Revenue 2013 - 2018 92
10.6vendor Solution Revenue Forecast 2013 - 201892
10.7social Collaboration Platform Adoption Rate By Enterprise-level Organizations 2013 - 201893
11.0conclusions And Recommendations 95
11.1recommendation For Enterprise Social Software Platform Vendors96
11.2recommendation For Enterprise Social Software Platform User Organizations 98
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Social Business Services in the Cloud: Market and Forecast Analysis 2013 - 2018