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INDUSTRY PROFILE
INTRODUCTION
Industrial development is used as a yardstick for measuring the level of
economic development. All developed countries of the world have highly
developed and diversified industrial sector. India possesses all necessary
conditions for industrial development. Along with vast and diversified natural
resource endowments, its large population size provides cheap labor and huge
market for manufactured goods. India was an industrially developed country
before the advent of industrial revolution in Europe. Indian industry was
integrated with its agriculture, and household industries were an integral part of
the national economy. Indian artisan and craftsmen knew how to weave cloth,
make pottery and bamboo utensils, jewelry and metal wares, and to produce
wooden and leather products. India was known for ship building too.
PRE-INDEPENDENCE INDUSTRIAL DEVELOPMENT
The history of industrialization in India started with the establishment of cotton
textile mill in Mumbai (Bombay) in 1854 with the predominantly Indian capital and
enterprise. First jute mill was started at Risra near Kolkata (Calcutta) with
Scottish capital and management in 1855. Coal mining in the Chotanagpur
region also began about the same time. Subsequently, paper mill and chemical
industries were started. The pig iron industry was started at Kulti in 1875. With
the establishment of the Tata Iron and Steel Company at Jamshedpur in 1907, a
new chapter in the industrial history of India was opened. The growth of industry
before the First World War was slow and holding. Indian industries were only to
supplement the products of British industries. Further, only such industries were
promoted which were not suited to Britain such as sugar and cement. During and
after the Second World War, the situation changed drastically. The war hindered
movements of goods via sea routes and hence a liberal industrial policy was
adopted, which gave impetus to industrial development. Numerous industries
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came up such as steel, sugar, cement, glass, industrial chemicals and some
engineering industries.
POST-INDEPENDENCE INDUSTRIAL DEVELOPMENT
On the eve of Independence, the industrial development in India was confined
largely to consumer goods; important industries being cotton textile, sugar, salt,
soap, leather goods and paper. The growth of industries manufacturing
intermediate goods, like coking coal, cement, steel, non-ferrous metals,
chemicals, was slow and capital goods industries were also lagging considerably
behind. The 1948 Industrial Policy Resolution defined the broad contours of the
industrial policy and delineated the role of the State in industrial development
both as an entrepreneur and as an authority. The process of industrialization
started with the launching of the First Five Year Plan and continued through
successive Plan periods. New Industrial Policy of 1991 announced several
liberalization measures and the subsequent Eighth Five Year Plan (1992-1997)
emphasized privatization, globalization and liberalization for industrial growth.
Major liberalization measures removed entry barriers to investment, opened
trade, provided free access to foreign technology in some sectors, opened up
foreign direct investment and removed barriers inhibiting access to capital
markets. This made the entry of sheet metal fabrication industry into India.
ORIGIN OF THE INDUSTRY
Sheet metal industry basically originates from America (in 1730’s) The name
sheet metal is self-explanatory - through several different processes metal is
rolled through machines to produce sheets in a variety of gauges.
GROWTH AND DEVELOPMENT OF THE INDUSTRY
National Building Museum (NBM) gives a real picture of history, growth and
development of Sheet metal Industry. "Sheet Metal Craftsmanship: Progress In
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Building" which opened at the museum January 25, 1988, and continues through
August 1988, relates the history of the uses of sheet metal from the earliest days
to the present. The exhibition celebrates the centennial of one of the oldest labor
unions in the United States: the Sheet Metal Workers' International Association
(SMWIA). SMWIA together with the Sheet Metal and Air Conditioning
Contractors' National Association (SMACNA) and the Sheet Metal Industry's
National Training Fund (NTF) are sponsoring the exhibition at NBM. All three
organizations have worked closely and unstintingly with the museum to create an
exhibition befitting a centenary.
The exhibition covers the contemporary uses of sheet metal, the history of
sheet metal in America, tools, and fabrication. The installation, erected in the
west court of the museum's Great Hall, is made of sheet metals -- copper, terne
plate (lead coated) steel, galvanized iron, aluminum, and brass. It provides first
hand information on the versatility of sheet metal as a building material.
The usage of Sheet metal is also found in heating and ventilating systems of
Discovery Parks Multi Tenant Research Facility in Vancouver and the stainless
steel roof of Kansas City's AT &T building. A huge ventilator and a sheet copper
urn await comparison and contemplation. A whimsical shiny palm tree stands
near stainless steel kitchen cabinetry. For those unfamiliar with sheet metals role
in contemporary architecture and everyday life, this introductory area should
prove to be an eye opener.
PRESENT STATUS OF THE INDUSTRY
Focusing on sheet metal as a topic provides an opportunity to look at the
building arts in a nontraditional, non-museum-like way. Rather than assessing
building from an aesthetic and design-oriented perspective, this exhibit
addresses materials and building technology, and the construction worker rather
than the engineer or architect. Here we take note of the skills of present-day
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sheet metal workers who carry on centuries-old craft techniques yet also work
with the latest
computer technology and lasers; artisans who can make things as timeless
as weather vanes and as up-to-date as solar heating systems.
DEVELOPMENT OF RITTAL
Founded in 1961, Rittal has grown and developed into one of the largest
enclosure manufacturers in the world. Supported by the most modern computer
technology and automation, Rittal manufactures a wide range of enclosures and
accessories to provide the ultimate in protection and mounting capabilities-- there
are more than 13,000 different products included in their offering, and literally
hundreds of innovative new items added each year
Rittal India Pvt Ltd fabricates sheet metal components and assist in
subassembly production, from the simple to the complex. Their experience
includes industrial enclosures, IT solutions, electronic packaging, system climate
control, power distribution, communication systems and many other parts for a
wide variety of industries.
Sheet metal fabrication and precision engineering are at the core of Rittal’s
capabilities. Whether customers require engineering manufacturing and/or
design services, sheet metal prototyping low cost assembly or supply chain
management, Rittal India Pvt Ltd. will be their partner from co-development to
delivery.
The Rittal concept is a unique blend of smart engineering, cost efficiency,
perfect protection and attractive design. Whether an industrial, electronic, data
communication or telecommunication application, you'll find an ideal Rittal
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solution. Rittal India Pvt Ltd has invested in state-of-the-art sheet metal
fabrication technology that allows it to manufacture components with precision
and efficiency. Rittal India Pvt Ltd is a company primarily belonging to sheet
metal fabrication industry.
ORIGIN
Rittal India Pvt Ltd is 100 % Subsidiary of Rittal – GmbH & Co. KG, Germany.
Rittal is the world's largest manufacturer of enclosure systems. It belongs to the
Friedhelm Loh group of companies in Germany. Founded in 1961 the company
rapidly developed to become the World’s number one enclosure manufacturer.
The Friedhelm Loh group of companies now has number of employees’
worldwide with a number of production plants. Rittal has worldwide presence with
subsidiaries and agencies in over 100 countries. Rittal is an US 2 billion
company.
Production sites in Germany:
Rittershausen – Rittal’s Birth place
Herborn – Rittal’s Head Quarters
Burbach
Rennerod – Rittal’s centre for modern climate control technology
Wissenbach – Stainless Steel Professionals
Haiger
Bad kostritz
Eckental-Escheneu
GROWTH AND DEVELOPMENT
Rittal started its operation in India in the month of June 1995. In the initial
Phase, Rittal products were imported from Germany and introduced to the Indian
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customers. The plant in India started its operations in November 97. The market
development phase met with a great success. Known for their world-class
quality, customers welcomed Rittal products as their first choice. The Indian
users sensed and adapted quickly to the advantages of latest technology,
The Quality and aesthetics of Rittal products was clearly distinguishable to
the Indian users.
Head Quarters in India:
Rittal India Pvt Ltd,
#23 & 24, KIADB,
Industrial area,
Veerapura,
Doddballapur-561203,
Bangalore district,
Ph: 080-27623075.
E-mail: info@rittal-india.com
Rittal Plant is 15,000 Sq. meters in size, situated on a 12 acre plot equipped with
the latest state of art machinery and paint plant from Germany. The Plant also
has a stocking facility of over 2,200 sq. mts area to ensure immediate / ex -stock
delivery / service to our customers. About 500 highly motivated employees are
working in Rittal India. This plant has sufficient capacity to cater to the Indian as
well as to the Asia – Pacific market. It currently operates in three shifts and
produce approximately 50,000 freestanding large enclosure and 1, 00,000 small
boxes per year.
Rittal has long since made the transition from housing and enclosure
solutions to sophisticated complete systems. Enclosure, mechanical and
electrical component installations, climate control and computer-assisted
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monitoring are now interacting elements of an integrated product. The company
has also come up with new products.
Some of them are:
IP 54 fan and filter units.
Immersible recooling systems.
Top-therm cooling units for enclosures.
ISV power distribution components for installation up to 630A and
1600A applications
Maxi PLS for installations upto 3200 Ance
PRESENT STATUS OF THE ORGANIZATION
Rittal India Pvt Ltd is currently a market leader in enclosure climate control in
India. They have a market share capital over 22% vis-à-vis other suppliers in
Indian market, both India and foreign. They currently manufacture and supply
around 3000 cooling units per day besides selling units imported from their
principles. Demand for cooling units and chillers have increased steadily as
customers are realizing the benefits and superiority of their technology and
manufacturing. They have been able to cut costs compared to equivalent
imported models and pass on these benefits to customers.
Rittal – A powerful alliance with the Friedhelm Loh Group. Rittal today is the
world’s leading supplier of enclosures and housing systems with:
10,000 employees world-wide
49 subsidiaries at home and abroad
14 companies
70 international agencies
20 production sites
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The Friedhelm Loh group of companies now has about 10000 employees
worldwide with 19 production plants –
9 plants in Germany 2 in UK
3 in USA 1 in India
2 in France 1 in China
2 in Italy
Production sites in Germany:
Rittershausen – Rittal’s Birth place
Manufacturing of large enclosure systems in a CIM-oriented, fully automated
production process
Production of PS, ES, and TS enclosures as well as DL production
World distribution center for large enclosure systems with a capacity for
14,000 pallets
Total site area of more than 65000 meter square
State-of-the-art, environmentally friendly spray finishing plant with dip coat
priming and powder coating
Herborn – Rittal’s Head Quarters
Rittal’s headquarters are a melting pot for invaluable impetuses from every
region of the Rittal universe
State-of-the-art production and manufacturing systems ensure cost-optimized
production of Rittal’s successful classics – AE, KL and EB
Total production areas in excess of 30,000 meter square
60 different variants of small enclosures are manufactured here
Burbach
This plant specializes in the production of large enclosures (free-standing
enclosures and console systems) and accessory components
Individually configured command panels are assembled by dedicated team
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Rennerod – Rittal’s center for modern climate control technology
Energy saving technology ensures that the mass-production climate control
components, cooling units and air/water heat exchangers’ environmentally-
friendly
State-of-the-art climate control components are manufactured for the world-
wide markets on a production area in excess of 6,000 meter square
Wissenbach – Stainless Steel Professionals
The Wissenbach Plant specializes exclusively in the processing of stainless
steel
Products manufactured here for use in the chemical and foodstuff industries
include TS8, PS 4000 and K, plus a range of accessory components
Haiger
Rittal’s logistical center
Development and production of CS Outdoor enclosures, primarily for the use
in the mobile communications industry, with system integration up to Level 4
21,000 meter square of warehousing space
Capacity of more than 21,000 pallets
From here, Rittal products are distributed to the national and international
markets
Bad kostritz
At Bad kostritz, Rittal’s steel processing expertise is channeled into the
numerous components for enclosure interior installation
This plant specializes in cost-effective customer-specific solutions and pre-
assembly of system accessories
Eckental-Escheneu
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A modern logistical center
Consultancy, development, production and forwarding of microcomputer
packaging systems for the Rittal Electronic Systems division takes place here
NATURE OF BUSINESS
Rittal India Pvt Ltd is a Multi National Company (MNC). Rittal India Pvt Ltd is
a premier 9001-2000 Company in India and currently a market leader in
manufacturing enclosures climate control in India. A multi-location and multi-
product company, Rittal has vital applications in the diverse sectors of Industrial
enclosures, IT solutions, and transport technology, automation industry and
beyond. Rittal solves all tasks for a wide variety of application areas - always with
an eye on the future. Over 10,000 employees worldwide are thinking and acting
on Customer behalf – with precise knowledge of the industry, practical expertise,
Curiosity and farsightedness. Progress is possible with Rittal in all sectors and
for all applications-is their mission. Rittal is already working enthusiastically on
the solutions of the future. This is their tradition, and is the key to their
innovativeness in the field of technology packaging. Experience the future of
communications technology and automation with Rittal, trendsetter in holistic
solutions. Setting trends means understanding customers, creating future safe
solutions, and being forward thinking. Industrial Ethernet, nano-spray-finishing
and Rittal cooling systems are just some of the examples, which impressively
underscore their commitment to this principle.
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COMPANY PRINCIPLES
1. The determined cooperation of all our employees
represents our company assets.
2. We know the value of interaction, of qualification,
motivation and success of the company. We
encourage and sponsor our employee in training
the overall success.
PRINCIPLE
3. We regard our customers as partners who decide the success of our
company.
We must meet our customers’ wishes and solve their problems,
for they are the providers and guarantors of our future.
Our product must offer clearly advantages and benefits to the
customers, in particular with regard to quality, engineering, range
and availability.
4. We must be faster and better than our competitors. We must prove this to
our customers every day, over and over again.
5. Our ideas and our creativity will secure our advantage i.e., we must make
a continuous effort to give new impetus and ideas and to translate these
into logical and professional action.
6. Perfect mastery of our daily business secures our existence and enables
us to meet the challenge of the future.
7. Our aim is to build up a long-term relationship with our suppliers, based
on the partnership; the essential precondition is a competitive attitude
towards quality, delivery, and price and in resolving any problem.
8. We concentrate all our energies towards perfect and economic production
to market professionally and to supply reliably.
9. We are aware of the responsibilities we bear towards the environment and
the world in which we live. We want to take part in shaping and improving
it.
10. Switch to perfection – Our motto and commitment.
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PRODUCT AND SERVICES PROFILE
Rittal has long since made the transition from housing and enclosure
solutions to sophisticated complete systems. Enclosures, mechanical and
electrical component installations, climate control and computer – assisted
monitoring are now interacting elements of an integrated product.
Rittal product range comprises of 6 Strategic Business Units (SBUs):
1. Industrial Enclosure Systems: The new diversity of the enclosure
product range offers perfect and economical solutions for every
application.
2. Electronic Packaging System: Rittal continues to present new ideas with
one of the most comprehensive packaging ranges in the world.
3. System Climate Control: Rittal climate control components are
predestined for the solution of integrated tasks
4. Power Distribution: Rittal offers a broad spectrum of solutions for low
voltage distribution
5. IT Solutions: comprehensive system solutions to meet the needs of the
IT market
6. Communication Systems: Rittal communication system outdoor
enclosures set standards with their high level of security.
For experts and beginners alike, the product overview facilitates fast selection
of individual product groups within the range. For example the appropriate
dimensions of an enclosure or the correct cooling output of a climate control
component are easily ascertained. For all Rittal components of technology
packaging, power supply, climate control and monitoring technology, a
comprehensive pre-selection is provided. Rittal specializes in industrial products
that are mainly produced to meet the needs of industrial customers and not for
the common public.
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1. Industrial Enclosures Systems
Small enclosures
Compact enclosures
Large enclosures
PC cases and enclosure systems
Console systems
Industrial workstations
Command panel systems
Stainless steel enclosures and support arm systems
EMC shielded enclosures
Ex enclosures
Explosion proof enclosures
Polycarbonate enclosures
2. Electronic Packaging Systems
MPS microcomputer packaging systems
Sub racks and Card frames
Desktop enclosures
Industrial PCs
Wall-mounted electronic enclosures
Electronic enclosure systems
Instrument cases
3. System climate control
Climate control enclosures
Cooling units
Recooling systems
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Heat exchangers
Fan-and-filter units
Rack-mounted climate control systems
Enclosure heaters
4. Power distribution
40 mm busbar systems up to 360 A, e.g. Rittal Mini-PLS
60 mm busbar systems up to 1600 A, e.g. Rittal PLS
100/185 mm busbar systems up to 1600 A
Rittal Maxi-PLS, type-tested components up to 3200 A
Rittal ISV installation distribution enclosures up to 630 A
NH on load isolators
NH fused isolations
5. IT solutions
Network enclosures
Server enclosures / server administration
ISP / ASP racks
Telecommunications racks
Office solutions
Distributor racks
Wall-mounted enclosures
IT controlling
Interactive terminal systems
Data racks
Server racks and structured cabling accessories and free standing
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6. Communication systems
CS outdoor enclosures
CS indoor racks
CS climate control modules
Containers / shelters
System integration
Compact enclosures
Modular enclosures
The system platform for Information Technology
Information technology (IT)
Networking
Servers / providing
Telecommunications
Rittal has grown and developed into one of the largest enclosure
manufacturers in the world. Supported by the most modern computer technology
and automation, Rittal manufactures a wide range of enclosures and accessories
to provide the ultimate in protection and mounting capabilities-- there are more
than 13,000 different products included in their offering, and literally hundreds of
innovative new items added each year
Rittal India Pvt Ltd fabricates sheet metal components in any type of material,
and assist in subassembly production, from the simple to the complex. Their
experience includes industrial enclosures, IT solutions, electronic packaging,
system climate control, power distribution, communication systems and many
other parts for a wide variety of industries.
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CUSTOMERS PROFILE
Few of Rittal’s Industrial Engineer clients are:
ABB
Rockwell automation
ENERCON
SIEMENS
invesys
Honeywell
LMW
TISCO
TATA
MARUTI
MICO
SUZLON ENERGY LTD
HMT
Few of Rittal’s Information Technology clients are:
bharti
Goldman Sachs
cadence
CISCO systems
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hp
DELL
Infosys
WIPRO
TATA COSULTANCY SERVICES
Reliance Industry Limited
Mahindra and Mahindra
MOTOROLA
COMPETITORS INFORMATION
Few of Rittal’s competitor’s are:
APW, President
VALRACK
HCI
BHARAT AND CUTLUR
BCH
Elsteel
ELMA
SCHROFF
ADVANCE
SUNBEAM
WOHNER
Competitive factors favoring Rittal in comparison with competitors are:
Wide product range with accessories- customers can source from a single
vendor.
High brand image-known globally.
Can manufacture large quantities in short time.
High tech manufacturing with latest technology.
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Products have approval from UL, CSA, LR, and TUV for customers who
export.
Superior product quality.
After sales service - support locally in India which offices in 11 large cities.
After sales service – support in 100 major countries.
INFRASTRUCTURE FACILITIES
Canteen facility:
Rittal has developed and acquired a good canteen facility for the
employees. Hygienic food is provided to the employees at low cost and some
amount is
deducted from the salary. Rittal also provides mineral water facilities to its
employees.
Traveling allowance:
In addition to salary the company also provides Traveling Allowance to its
employees. Rittal also runs its own vehicles to bring forth its employees from the
various corners of the city. Transport facility with the perfect timing makes the
employees reach the work place in time.
Health schemes:
• Medical Scheme - Rittal provides its worker an medical claim policy up to Rs.
7500 in ESI hospital
• Insurance - Rittal also provides an overall insurance coverage of Rs.
1, 00,000
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ACCREDITATIONS
Around 2000 patents worldwide
Over 300 registered designs
National and international approvals - VDE, GS, CUL, Nema…
Product approval: CSA
Product approval: UL
Product approval: BV
Product approval: LR
Certification to ISO 9001
Environmental certification to ISO 14001
Pioneering designs.
WORK FLOW MODEL
The process description given below stipulates the complete workflow of
Rittal India Pvt Ltd. The work begins in internal sales and ends with dispatch. The
workflow of Rittal is as follow:-
Enquires from customers
Quotation
Receipt of order
Prepare work order and issue it to design
Prepare data pack, program for machines and drawings and
handover to Production Planning Control (PPC)
Schedule by PPC
Indents on Purchase department
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Enquires to the Suppliers
In process Inspection
Place the Purchase order on Supplier
Material receipt
Prepare GRN
Stock
1
1
Material issue
Raw production
Calibration
In process Inspection
Problem -Solving
Maintenance of
Painting Machine
In process Inspection
Gasketing
In process Inspection
Assembly
Packing
In process Inspection Supplier selection
and Evaluation
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Stocking
Despatch
MCKINSEY’S SEVEN –S MODEL
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PURCHASE DEPARTMENT
Objective:
To ensure that effective controls are executed so that all suppliers and
services procured from suppliers and subcontractors conform to the specified
requirements.
Scope:
Material control must ensure that effective controls are carried out on both
the supplier and subcontractor’s premises as well as his own. It must also be
clear to his supplier or subcontractors precisely what providing the correct
purchasing data requires.
STRUCTURE OF PURCHASE DEPARTMENT
MANAGING
VICE PRESIDENT
PURCHASE MANGER
ASSISTANT MANAGER PURCHASE MANAGER
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PURCHASE VENDOR
DEVELOPMEN
Procedure:
1. Provide accurate purchasing data on all purchase orders
2. Sub-contract of standard product components
3. Maintain records of approved supplier and sub-contractors
4. Selection of approved suppliers
5. Supply of free-issue materials to sub-contractors or suppliers
6. Product identification and trace ability
7. Processing rejection notes
8. Authorization levels
9. Documentation
10. Changes (if any)
11. Distribution
Vendor selection process:
Company has the standard list of the vendors with the details of the price,
capacity and lead-time taken by the quantity of the goods supplied by them. The
company maintains the specific list of regular suppliers or the suppliers who can
meet their requirements with all the specifications and descriptions of the
vendors and materials supplied by them. The company considers quality as its
lifeblood and is not ready to compromise on it, bidding for low quality, cost items.
The company is implementing just in time (JIT) inventory system for some of its
materials, which are highly expensive. The purchase department has a role-play
in managing the JIT system.
Functions:
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This department is involved in the procurement of required material inputs
to all the product group departments from imports. This department is
responsible for accounting and purchases made by it and submission of
bills/statements to the finance department on date.
OPERATIONS DEPARTMENT
Operation department is responsible for overall operational activities of the
organization. Functions of operation department are to maintain the following
operations:
• Designing
• Planning
• Painting
• Maintenance
• Assembling
• Raw production
DESIGN
This department is responsible for the preparation of drawings and
generation of BOM’s. They prepare the required drawings of the product in
consultation with the Sales team & Customer. The drawings are needed for
reference purpose on the Shop Floor. The work orders received from internal
sales are taken up and necessary drawings and BOM’s (Bills Of Materials) are
generated.
PAINT
The objective of paint plant is to:
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1. Apply an Iron Phosphate Coating onto raw materials to form the basis for
good paint adhesion, better corrosion resistance
2. Spray a base or Textured Powder to parts where applicable to ensure
adequate corrosion resistance and good aesthetic finish
3. Set up control measures through out the painting Operations to ensure
control of those processes.
ORGANIZATIONAL CHART OF OPERATIONS DEPARTMENT
VICE PRESIDENT
VICE PRESIDENT
OPERATIONS
OPERATIONS
Executive Assistant
Executive Assistant
DESIGN PLANNING PAINT MAINTENANC
DESIGN PLANNING PAINT
E
FUNCTIONS FUNCTIONS
* Programming FUNCTIONS
* Disposition
* Design. * Electrical
* Material.
* R&D. * Building
* Process.
* Export. * Mechanical
* Stores.
* ProE. * Machine
* Expeditors.
* Inventor. * Tool
>Raw Prodn
* SAP. >Painting .
* Stueli. >Assembly
* ERP-BOM, Rout
ASSEMBLY RAW PURCHASE CHANGE
PRODUCTION MANAGEMEN
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* PS * FLAT PARTS
* AE * FABRICATION Process
* PACKING .
* COOLING UNIT
TPM
5S
PLANNING
This department decides target to be achieved. It involves
developing short and long run objectives that in turn must support the
objectives of the organization as a whole.
The important functions of planning department are includes:
1. Processing
• Production planning
• Scheduling (Daily machine Disposition)
2. Material management
• Raw material warehouse
• Steel warehouse
• Paint warehouse
3. Logistics management
• Raw Fabrication
• Paint plant loading
• Paint plant unloading
• Assemble
Total Productive Maintenance
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TPM stands for Total Productive Maintenance and is a continuous
improvement programme. The objective is to achieve maximum machine
availability through productive maintenance with participation of all employees.
The employee implements TPM activities based on his/her experience and
creativity and with teamwork support. The unit superiors will create the required
environment.
TPM objectives:
• Maintenance integrated in production processes
• Reliable, standardized and organized operational processes
• Preventive and prognostic maintenance
• All employees are involved and responsible
• Cooperation between Production and Maintenance is promoted
• Improvement of process quality
• Expansion of on-site problem-solving
5S: Workplace organization and standardization
The 5S method is a structured program to implement workplace
organization and standardization. 5S improves safety, work efficiency, improves
productivity and establishes a sense of ownership. And a well-organized
workplace motivates people.
1) Sort deals with the contents of a workplace, and removes all items that are not
needed there.
2) Set in Order refers to "a place for everything, and everything in its place" to
enable easy access to needed items.
3) Shine refers not just to cleaning, but also to "being proud" about the way the
workplace is organized.
4) Standardize refers to having standards that everyone has to adhere to. Visual
management is an important aspect to facilitate easy understanding of these
standards.
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5) Sustain refers to training of all employees and communication to all
employees to ensure 5S application.
5S facilitates an excellent performance:
• Safety: A well-organized and orderly workplace is a safer workplace. 5S
activities remove clutter, visual indicators alarm people for hazardous
situations.
• Improving production efficiency: 5S supports a smooth production
process in various ways. Searching for tools is eliminated, flow principles
are applied, and tools storage is done where they are needed most.
Location indicators visualize how things have been organized, and non-
conformities are seen at once.
• Quality improvement: Daily activities like inspection help to keep the
production process in the right condition. Defects are prevented, because
deviations are spotted before they result into defects.
• Controlling your workplace: 5S helps to control the workplace by:
Determining what is needed, and where it is needed.
Defining the appropriate location for tools and other materials.
Maintaining these standards.
STORES DEPARTMENT
Stores department broadly divided into four sections:
• Receiving section
• Issue section
• Indent section
• Bill Passing section
Functions:
• Classification and codification
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• Stocking and review
• Indenting
• Procurement
• Transportation
• Receipts
• Inspection
• Return of rejected materials to vendors
• Storage and issue
• Material Accounting
• Advice to accounts for payments to vendors
• Physical verification and audit
Rules concerning issue of materials:
• In FIFO principle the material that is bought into the stores first
must be issued first
• Observance of rules regarding handling
• Record keeping
Objectives:
• Processing indent in time
• Proper storage and preventing damages and deterioration
• Inventory planning and control
• Minimizing the stock of stationary items
• Quick issues of materials without any loss of time
LOGISTICS AND DISTRIBUTION DEPARTMENT
Logistics means flow of goods from the place of production to
consumption. Finished products are sent to the warehouse. Rittal has two
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warehouses one at Doddaballapur & one at Faridabad, Chennai, and Pune.
Material is sent to Customers place mainly by Road. Transportation is assigned
to reputed transporters. The company has fixed a contract with the transporting
agents who arrange for the dispatch of company’s materials to the required area.
Overseas orders are shipped in Containers.
3. PRODUCTION DEPARTMENT
Production Planning & Control (PPC):
Production Planning and Control deptartment Schedules the orders for
production. First a monthly schedule is prepared, and then from the monthly
schedule a weekly schedule is prepared in consultation with Internal Sales. Once
the weekly schedule is confirmed the daily Production schedule is prepared Shift
Wise. PPC plans, coordinates and controls the complete planning of products
required to be produced.
Production planning and control function essentially consist of planning
production in a manufacturing organization before actual production activities
start and exercising control activities to ensure that the planned production is
realized in terms of quantity, quality, delivery schedule and the cost of
production.
ORGANIZATION STRUCTURE OF PRODUCTION DEPARTMENT
MANAGING DIRECTOR
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VICE - PRESIDENT
PRODUCTION MANAGERS PRODUCTION PLANNING
MANAGERS
ASSISTANT MANAGERS ASSISTANT MANAGERS
SUPERVISORS
ENGINEERS
Objectives of Production Planning and Control:
a. To deliver quality goods in required quantities to the customer in the
required delivery schedule – to achieve maximum customer satisfaction
and minimum possible cost.
b. To ensure maximum utilization of all resources.
c. To ensure production of quality products.
d. To minimize the product through- put time or production/manufacturing
cycle time.
e. To maintain optimum inventory levels.
f. To maintain flexibility in manufacturing operations.
g. To co - ordinate between labor and mach8ines and various supporting
departments.
h. To plan for plant capacities for future requirements.
i. To remove bottle – necks at all stages of production and to solve problems
related to production.
j. To ensure effective cost reduction and cost control.
k. To prepare production schedules and ensure that promised delivery dates
are met.
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l. To produce effective results for least total cost.
m. To establish routes and schedules for work that will ensure optimum
utilization of materials, labor and equipments and machines and to provide
the means for ensuring the operation of the plant in accordance with these
plants.
n. The ultimate objective is to contribute to the profit of the enterprise.
Three stages in production planning and control functions are:
1. Planning: Choosing the best course of action among several
alternatives.
2. Operations: Execution as per plan.
3. Control: Maintaining the performance by comparing the actual
results with performance standards set and taking appropriate
corrective action if necessary to reduce variance.
Production:
This Department handles the actual production of products on the Shop
Floor.
Production process in Rittal is divided into three areas. They are:
Production process is as follows:
1. Raw Production
Shearing
Punching
Bending
Welding & Sandering
Raw Production has two lines AE & PS
2. Painting
Completely Automated Paint Plant
There are two lines Dip Coat Line & Powder Coating Line
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Parts are painted and kept ready for Assembly
3. Assembly
Final Assembly of Panels is done at this stage
There are two assembly line PS & AE
Production process:
RAW
PRODUCTION
PAINTING
ASSEMBLING
PACKING
1. RAW PRODUCTION
In this process, first the shearing machine operators’ takes the sheets
required according to the work ordered issued by the planning department. The
Machine
operator enters the program for further operations as per the schedule. After
quality checking the materials passes to the next stage.
The next stage of raw production is punching or flanging. In this
process, as per the work order the necessary punching and bending has to be
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done by the machine operators. After the quality check in this stage the
materials passes to the next stage.
The next process of raw production is welding and sandering. In this
process necessary welding will be done as per the work order issued by the
planning department. After the quality check, the semi finished goods pass to
the next stage of production process.
2. PAINTING
Degreasing and painting process has two different lines
Line1
Line1 is a manual powder coating, which has to pass through 4 stages of
degreasing process.
Pretreatment stage 1 (Degreasing 1)
In this stage raw water is heated up to 40c-50c and 5% of chemical protobond
40/87 is added to the raw water.
Pretreatment stage 2 (Degreasing 2)
In this stage the raw water is maintained at an ambient temperature.
Pretreatment stage 3 (Water rinse)
In this stage the dematerialized water is maintained at a Room temperature.
Pretreatment stage 4 (DM water rinse)
This is the 4th and final stage of degreasing process. In this process the fresh DM
(De-Mineralized) water is maintained at a room temperature.
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Pretreatment dryer
After the 5 stages of degreasing process the semi-finished goods has to pass
through the pretreatment dryer.
Manual powder coating
After the pretreatment drying the manual powder coating is done by the
workmen. After powder the workmen do coating. After powder coating the semi-
finished goods has to pass through an Owen, which has heated up, to 205 0c.
Line2
Line2 is a process that consists of 5 stages and has to pass through EC DIP
coating and an automatic powder coating, where the specially ordered colors will
be painted in this process.
Pre treatment stage1 (Degreasing Bath)
In this stage the raw water is heated up to 50-60 0c and the chemical Ridoline
1352 is added 20gms/ltr.
Pre treatment stage2 (Water rinse)
In this stage the DM water is maintained at a room temp.
Pre treatment stage3 (Water rinse 2)
In this stage the DM water is maintained at a room temp.
Pre treatment stage4 (Nano ceramic coating bath)
In this stage chemical Bonderite NT 1 is added to raw water 30gms/ltr.
Pre treatment stage 5 (DM Water rinse)
In this stage the DM water is maintained at a room temperature.
After the 5 stages of degreasing process the semi-finished goods has to
pass through the Owen.
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EC DIP coating
In this process the material is dipped into a 3mtr depth tank consisting of Rittal
standard color (Code 7035) in it. The material is left for 2-3 minutes in the tank
for proper coloring.
After dip coating the materials has to go for manual powder coating if the
customer is specially ordered, after manual powder coating the material has to
pass through the Owen where the temp is 2050c.
ASSEMBLING
Two lines of assembly are standard product and special product.
1. Standard assembly
In painting stage the quality is checked by the concerned department and after
approval of the product, the gasketing process takes place for side covers, Top
cover and for doors. Gasketing prevents dust, water etc.
In the assembly process internal logistics plays an important role, they
have to arrange the parts, and accessories required for assembly as per the work
order.
After Gasketing, the lock cover, handles or door stiffener has fixed to the
doors. Later glant plate front door and rare panel are assembled. Finally the side
panel is assembled. After the quality check by the Quality check department the
material has sent to packing.
2. Special assembly
In case of special assembly, the accessories are assembled as per the customer
requirements...
Packaging
Though the company has its standard packaging system (i.e., Strech Wrapping),
packaging differs from customer to customer. Some of packing made by Rittal
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are stretch wrapping, wooden box packing, cartoon packing. Packaging depends
on the customers’ wish.
4. Quality Assurance Department
Rittal quality management: Steps to success:
Global management system Value engineering
Quality planning Low cost automation
Process control Customer satisfaction
Final inspection and test Continuous improvement
Supplier QA Team work
Corrective and preventive action Mistake proofing
Rittal has a well equipped QA department working to achieve the policy of QA as
formed by the management and displayed in all the departments of Rittal. QC is
the landmark of Rittal and it strives to that the quality objective is achieved. For
Rittal, quality is every thing and company follows the system of TQM, which says
that quality at every level of management. Rittal is a co. with ISO 9001. At Rittal
the quality control of materials start right from the purchase of materials followed
up with inspection on receipt, quality check at production stage and the final
check up or detail inspection of finished goods after its completion of production.
Functions:
This department gives more emphasis to the highest standard of quality at every
stage of operations through implementation of Quality Maintenance System and
procedures. This department is responsible to maintain the quality of products
and services generated by the company. It functions mainly through testing of
both inputs and outputs of the company.
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5. SALES AND MARKETING DEPARTMENT
Rittal has its Marketing Offices in major cities of India: There are four
regional managers handling the Marketing activities in their respective regions –
East, West, North and South.
Sales engineers are present at the branches and they generate orders by
meeting potential customers directly, they cater mainly to Key Accounts. There
are about 10 distributors who cater to the small volume customers
Responsibilities of Sales Engineers:
1. Co-ordination and control of sales
2. Managing exports
3. Formulation of marketing strategy
4. Sales activities and recovery.
5. Co-ordination of marketing and production department.
6. Managing of sales promotion activities.
7. Meeting customers and communicating with them.
8. Managing show room sales and transactions.
Internal Sales:
This department handles the order process once it receives the Purchase
Orders from the customers. They prepare Work Orders and pass the same to the
Operations Department. Internal sales act as a link between the Customers,
Sales & Operations.
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ORGANIZATION CHART OF SALES AND MARKETING
DEPARTMENT
VICE-PRESIDENT
SALES AND MARKETING
PRODUCT MANAGER REGIONAL MANAGER REGIONAL MANAGER
1 EAST WEST
PRODUCT MANAGER
2
PRODUCT MANAGER
3
ENGINEER ASSISTANT
MANGER
PRODUCT MANAGER
4
MANAGER
PRODUCT MANAGER
5
PRODUCT MANAGER
6
PRODUCT MANAGER
7
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Functions of Sales and Marketing Department:
1. Execution of sales strategy.
2. Execution of sales promotional activities.
3. Development of brand image.
4. Brand positioning and development.
5. Monitoring the competitor’s activities.
Promotional activities of Sales and Marketing Department:
1. Conducting engineers and architects technical meet.
2. Improving advertisements and increasing the channels of advertisements
like websites, and other Medias and managing them.
Year RS
(Crores)
2001 18
2002 25
2003 63
2004 75
2005 100
Marketing network:
Apart from the headquarters with the main warehouse, Rittal has its
marketing offices located at Bangalore, Pune, Mumbai, Delhi, Hyderabad,
Chennai and Baroda. They supply standard products on ex-stock basis with the
warehouses located at Bangalore and Delhi.
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Distributors:
Apart from L&T as their main distributors who in turn had 380 stockiest
located across the country, they have 8 additional distributors located at Baroda,
Chennai, Bangalore, Mumbai and Calcutta.
Strategies and Techniques:
Rittal has a focused marketing strategy. It specializes in industrial
products that are mainly produced to meet the needs of industrial customers and
not for the common public. Rittal gives advertisements in magazines such as
Industrial Product Finder, Search, Purchase, Voice &Data, Network Computing,
and Data Quest. Rittal also participates in exhibitions conducted by IT.com.Rittal
participates in all major industrial exhibitions in India & Abroad. Rittal products
are advertised in industrial magazines etc.
6.FINANCE DEPARTMENT
Function and responsibilities of Finance Department:
Collection of accounts from all the sections and departments
Preparing the books of accounts of the company
Bill payment activities
Payment to establishment
Costing and cost audit
Preparation of financial statements on date
Internal audit
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Help statutory authorities
ORGANISATIONAL CHART- FINANCE, PERSONNEL,
PURCHASE &ADMINISTRATION
Joint. MANAGING DIRECTOR
FINANCE, PERSONNEL, PURCHASE & ADMINISTRATION
FINANCE PURCHASE PERSONNEL
ADMINISTRATION ADMINISTRATION ADMINISTRATION
ACCOUNTS OFFICER IMPORT EXECUTIVE
IMPORT EXECUTIVE PERSONNEL &
ACCOUNTS OFFICER
ADMIN.
RECEPTION
CREDIT CONTROL &
CREDIT CONTROL & COST ACCOUNTING
COST ACCOUNTING
RECEIVABLES
RECEIVABLES
FINANCE ASSISTANT
FINANCE ASSISTANT
CREDIT CONTROL &
CREDIT CONTROL &
RECEIVABLES
RECEIVABLES
PURCHASE ACCOUNTS
PURCHASE ACCOUNTS
FINANCE ASSISTANT
FINANCE ASSISTANT
PURCHASE
ACCOUNTS
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Human Resource Department
Personnel management concerned with the human resource of the
enterprise. Before we define personnel management it is appropriate to
understand the meaning of the term Personnel. The term is used in the broader
sense as a human factor in the enterprise. It is not merely restricted to the
operative workers. Human Resource Management is a management function
that helps managers to recruit, select, train and develop the required members
for an organization.
The activities of the department are:
• Recruitment and selection.
• Salary and Wage administration.
• Training and Development.
• Welfare activities.
• Health and Safety.
• Organization development interventions.
• Personnel administration.
ORGANIZATION STRUCTURE OF HUMAN RESOURCE DEPARTMENT
MANAGING DIRECTOR
JOINT MANAGING DIRECTOR
HR MANAGER
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WORKERS
Recruitment and Selection:
The company recruits and selects the manpower based on the
requirement of individual Departments. The Selection process will be handled by
a panel of members nominated for conducting the interview for requirements.
Wages and salary administration:
Wage and Salary are devised at the Head Office in Bangalore (Doddballapur)
in accordance with the company norms and law of the land. Salary consists of
Basic pay; House rent allowance, Conveyance allowance, Education allowance,
Uniform allowance, and Medical allowance, travel allowance.etc. The salaries of
all employees are credited to their respective Bank Accounts.
Table showing total no. of employees
SL NO. PARTICULARS MEN WOMEN TOTAL
1 STAFF 164 7 173
2 EMPLOYEES 380 2 382
TOTAL NO. OF EMPLOYEES 555
Grievance cell:
At Rittal the workers are free to voice their problems and to express their
opinions and suggestions. There is a box installed in which they can write down
their grievance and suggestions without any threat identity, once in every 15
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days the box is opened, if the management likes the suggestion, the idea is
implemented and if it’s a success the worker is awarded (honorarium is paid).
Such practices motivate the employees to work better and to contribute more to
the company.
Incentives:
The company providing incentives to the employees depending on their
capacity of doing work, daily production, Interest towards the work, participation,
skills implementing in the work.
Training:
Training is given to the employees in two types:
1. On-the-job Training
2. Off-the-job Training
Social welfare activities:
Apart from being looking after the welfare of its employees, Rittal is also
engaged in looking after the socio-economic development activities of the near
by villages.
• In the near by mandal panchayat schools, Rittal has provided books and
table for 300 students.
• In yet another project, the company has provided donations for the school
of physically challenged children.
Recreational activities:
• Rittal promotes a very healthy and a co-ordial management- workers
relationship.
• In order to bridge the gap between the top level management and the
workers it organizes yearly excursions, where all the staff participates.
• Rittal also conducts some in house Utsavs.
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• Sports activities: In which the family members of the staff also take part.
Safety and Health Policy of Rittal:
The company provides all the satisfactory requirements pertaining to
environment health and safety provided under the Factories Act 1948. The
company recognizes the importance of Safety, Health and Environment at
workplace and the world in which they live.
Environment Safety and Health Policy of Rittal:
Keeping risks as small as possible by designing workplaces with regard to
industrial machine and hygiene.
Taking account of the state-of-the-art technology in Plant, Machine and
Processes.
Continually accessing risks and continually improving Health and Safety at
work
Promoting an awareness of responsibility for the environment at all levels.
Complying with statutory standards and continually improving their
environmental protection activities. This includes checking existing processes
as to their environmental impact and continual optimization.
Ensuring the quality of life for subsequent generations through products and
production methods that are optimized in terms of ecology and economy.
With these policies they are committed to improve the health, safety and
environment at work of all their employees and visitors by means of suitable
measures. The measures are continually monitored and improved as to their
effectiveness and adopted to the given conditions.
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SYSTEMS
System refers to the flow of activities in the daily operations of a business
identifying, understanding and managing processes as a system contributes to
the organizations effectiveness and efficiency in achieving its objective. Systems
are the formal and informal procedures that govern everyday activity of the
organization.
Two important systems followed by Rittal are:
1. Rittal Production System
2. Inventory Control System
1. RITTAL PRODUCTION SYSTEM
Rittal India Ltd has started working and developing a new production system
called RITTAL PRODUCTION SYSTEM; here teamwork plays the core roll in
this production system
Here in Bangalore there are four main section or process lines namely
• The raw metal works section (fabrication section).
• The paint section.
• Assembly section.
• The maintenance section.
This production system helps in the improvement of quality, productivity, on
time delivery, etc
This is hence proved my various analyses, which was taken before and
after the implementation of Rittal Production System.
RPS - Rittal Production System
Total productive maintenance
Continuous improvement process
Job-sit organisation
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Visual management
Standardised quality process
Standardised work
Material system
In the scope of RPS, the team is qualified in the following sectors and is
responsible for:
1. Achievement orientation
Quality orientated performance of figures.
Reacting to deviations and problem solving.
Quality records, deviation monitoring and tracking as well as control loop
monitoring.
Work / assignments performed on schedule with due adherence to the
program.
2. Productivity & costs
Reduction of scrap and rework.
Economic use of materials and energy.
Competent handling of operating material.
Implementing CIP and cost-saving measures.
Maximum capacity utilization per job-site.
3. Material
Optimise shelves and other intermediate storage means.
Punctual provision of material (E.g. KANBAN).
Suggestions for container optimisation.
Material to be provisioned as close as possible to the job-site.
Minimizing in-transit inventory.
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4. Machines & installations
Assure/optimise capacity utilization.
Perform maintenance work required by the team on schedule.
Assure maintenance measures.
Assure trouble-shooting and temporary measures.
Compliance with order and cleanliness standards.
5. Product
Highlighting non-compliance/flaws.
Make suggestions for product optimisation.
6. Process
Optimising the processes.
Optimising the individual operation sequences.
Feedback of defects and complaints to the competent internal customers
and/or suppliers.
7. Work organisation
Optimising the job-site layout.
Implementation and compliance with the work standards (RPS elements).
Inter-team and inter-shift co-ordination of improvements.
Maximum implementation of the measures agreed in team meetings.
8. Personnel deployment
Implementation of holiday and schooling plans.
Integration of new employees.
Integration of low-output employees.
Assure stress balancing by rotating jobs-sites / assignments.
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9. Qualifications (on-the-job)
Raising team member’s flexibility.
Assume indirect activities e.g. maintenance (TPM), quality, logistics, etc..
Each team member is to uphold/manage the team’s main tasks.
10. On-the-job safety
Adherence to established regulations and guidelines.
Initiate/implement correction procedures of safety hazards.
Proper collection/separation of waste and recycling material.
2. INVENTORY CONTROL SYSTEM
Inventory is the goods or materials available for use by a business. It could
be in various forms viz., raw materials, compounds, supplies, consumables,
work-in-progress (or semi-finished goods), finished goods, spare parts, etc.,
Whatever is the form, inventory, constitutes a valuable although idle resource
which must be minimized. Since inventories cause inventory carrying costs, if not
controlled, inventories could mean the difference between profit and loss.
Inventory service several purposes, one as a cushion against shortage of
materials, which may cause stoppage of production and the consequent losses,
the other purposes of inventory are: permitting relative independence of
operation between to work centers, to allow for filling of customer order quickly
(i.e., reducing the time interval between receipt of customers order for a product
and supplied to the customer)
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Inventory control techniques are categorized as follows:
1. The Economic Order Quantity (EOQ) inventory control method
2. Selective Inventory Control such as ABC analysis
3. Just In Time (JIT) Inventory, which is the most modern inventory control
technique.
JIT has different interpretations. For example, for IBM – continuous flow
manufacture, for Hewlett – Packard – JIT is called stockless production and
repetitive manufacturing system, GE calls it management by sight and many
Japanese firms use term Toyota system instead of JIT. Rittal considers quality as
its lifeblood and is not ready to compromise on it, bidding for low quality, cost
items. Rittal considers customers as its assets and is not ready to allow its
customers bidding for late delivery. The company is implementing Just In Time
(JIT) inventory system especially for the materials, which are highly expensive.
The Purchase department has an important role-play in managing the JIT
system.
JIT directly helps achieve quality, because, it is a philosophy, that seeks to
constantly improve production processes and methods. Specifically, JIT
contributes to high product quality in the following ways:
1. Production is highly standardized. Workers perform standard tasks every day.
They are familiar with their tasks. Familiarity ensures high quality.
2. Cutting lot-sizes drastically reduces in-process inventories. Any interruption,
therefore, causes production to stop until the problem has been solved. In this
way, JIT has been called a system of enforced problem solving. Now, this
stoppage in production forces everybody to solve the quality problem, so that
the defect will not repeat. Hence, high product quality is ensured.
3. Suppliers of materials, under the JIT system, supply materials of perfect
quality. Many companies do not even inspect suppliers deliveries of materials;
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rather, the emphasis is on working with suppliers to produce perfect parts and
materials.
4. JIT system envisages the use of automated equipment and robots in
production processes. Use of such sophisticated machines will ensure high
product quality.
5. JIT system also envisages the use of intensive preventive maintenance
programmes in order to prevent any machine breakdown. This results in
machines producing parts of perfect quality.
6. Workers are responsible for producing parts of perfect quality or with zero
defects, before they are passed on to the next production operation
STYLE OF ORGANIZATION
Style refers to the leadership approach of top managers and the
organization’s overall operating approach; also the way in which the
organization’s employees present themselves to the outside world, to suppliers
and customers.
STYLE is one of the 7 levels, which the top management can use to bring
about organizational change. Organizations differ from each other in their style of
working. The style of an organization according to the Mckinsey framework
becomes evident through the patterns of action taken by the members of the top
management team over a period.
The company employees share a common way of thinking and behaving.
Leaders establish unity of purpose and direction of the organization. They create
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and maintain the internal environment in which people become fully involved in
achieving the organizations objectives.
The total pattern of explicit or implicit actions of leaders has seen by employees
is referred to as Leadership Style. It represents a consistent combination of
philosophy, skills, traits and attitudes that are exhibited in a person’s behavior.
Each leadership reflects, implicitly or explicitly, a manager’s belief about the
capabilities of his subordinates. Employee perceptions of leadership style are all
that really matters to them. Leadership is truly in the eyes of the followers.
Leadership Styles differ on the basis of motivation, power or orientation towards
tasks and people.
Leadership style at Rittal:
• Forecasting of sustaining organizational values.
• Empowering with responsibility and accountability at all levels.
• Visionary.
• Courage, credibility – compassion and visibility.
• Communication, information sharing and consultation.
The style of the organization is to look towards the employees requirement and
provide other additional welfare and safety facilities to improve develop the
individual i.e. the employees and also for the development of the company
Levels of Management in Rittal:
Top
Manag
Top Management include Managing Director,
-ement Joint Managing Directors and Vice President
Middle Management include Department
Middle
Management managers, Senior Managers and
Divisional Managers, Executives
Supervisory Management includes
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Supervisors, Foremen Section heads
And workers
Top Managers are the organization’s most senior executives. They are
responsible for providing the overall direction of the firm.
Middle Managers are managers above the Junior/Supervisory level but
subordinate to the firm’s Top Managers.
Junior/Supervisory managers are those who directly oversee the
efforts of those who actually do the work.
Top down approach
Rittal has formal communication channel, the general flow of instruction is from
top to bottom in the Organization Structure. Rittal follows an open communication
policy and has an open pattern of communication among the employees. Each
functional team meets regularly to review its key measures. Company also
promotes cross team sharing. Personal and private feedback is obtained during
quarterly one-on-one meetings between functional team members. Mangers
performance, personal goals and behavior are also discussed during these
meetings. Top management is easily accessible so that it allows for any issue to
be resolved quickly and fairly.
Participative management
The management that we can find in rittal is participative style that can also be
called as consultative style of management. The top management allows the
active participation of the employees in the company. Adopting this style does
not abdicate the authority and responsibility of top management but actively to a
decision. The co., believes in subordinates – centered leadership. The mangers
are friendly with their subordinates; they get approval from them and they favor
group decision making.
A Participative or Consultative leader is a leader who involves subordinates in
decision-making but may retain the final authority for decision making with
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himself. Rittal is using Worker’s Participation in Management (WPM) and high
degree of worker participation has been found to improve productivity in the
company
Working hours:
SL NO SHIFTS FROM TO
1 1 7.00 am 3.00pm
2 2 3.00 pm 11.00 pm
3 3 11.00 pm 7.00 am
4 General 8.00 am 5.30 pm
(10 to 10-15, Tea Break) (1-15 to 2-00 Lunch)
Decision-making:
Decision-making is a critical process handled by the top management to draw a
conclusion and solution for a situation/problem. The power of taking decision is
centralized. The major strategic decisions are taken at the corporate office and
are delegated to the units of Rittal. But however the day-to-day and functional
decisions are taken at the respective divisions. Generally the management
backing the spirit of workers participation in management appreciates the group
decisions.
STAFF
Staff refers to how the people of the company are developed, trained, socialized,
integrated, motivated and how their carriers are managed and how company
improves its employees and shapes the basic values. The company has hired
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people, trained them well and assigned them to the right jobs for which they are
best suited according to their qualifications, skills, knowledge and experience.
Staff is one where employees work together under the control and direction of
one department head that guide them in their routine work. An enterprise may
have a comprehensive business plan, a sound organization structure, but it
cannot accomplish results as per plan without effective staff in the company. So
Rittal has maintained good staff relation among the employees and also among
officers and employees by directing and providing all guidance and inspiration to
people to work to carry out their assigned duties and responsibilities. In this way
the company achieves its objectives by placing right person for the right jobs for
which they are best suited and one supervisor or officer to guide and control the
work force.
Rittal has a strong team of 550 Employees.
Employee classification at Rittal:
Engineers/Officers (MBA graduates)
Senior engineer/officer
Manager
Supervisors
Supportive technical staff
Unskilled workers
Semi-skilled workers
Clerical and office staff
Trainee engineers/officers
Temporary and causal workers
In order to meet the engineering ides based values Rittal has sound recruitment
process and it has got system of training program to develop the employees. In
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Rittal training is given to both worker and office staff. The company is having
good staffs that are very able to take any situation.
Table showing total no. of employees
SL NO. PARTICULARS MEN WOMEN TOTAL
1 STAFF 164 7 173
2 EMPLOYEES 380 2 382
TOTAL NO. OF EMPLOYEES 555
a. Recruitment and Selection:
The objective of the recruitment is to support highly qualified, skilled, merit
person suitable in accordance with the organization requirements. The company
has a good training system. Training in rittal is, on the job training and off the job
training.
b. Promotion
Rittal follows a time bound promotion policy; as per it employees are given
equality of opportunity in growth and career prospects. The promotion is given
through the seniority and the merit. According to the performance of the
employees, the employees are promoted and transferred to the convenient
places.
Objectives of promotion policy are:
• To find potential workers
• To provide career opportunities
• To face future challenges due to technology
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SKILLS
Skill refers to the distinctive capabilities and competencies that reside in the
organization. The term “skills” include those characteristics which most people
use to describe a company. For e.g.
• Hindustan Lever and Richard Hindustan are known for their marketing skills.
• IBM and Sony are known for new product development, marketing orientation
and customer service.
Organizations have strengths in number of areas but their key strength dominant
skills are few. These are developed over a period of time and are as result of the
interaction of a number of trips performing certain tasks.
Rittal India Pvt Ltd is the company well known for its quilted products and
services, which is evident through state-of-the-art design and technology. It is the
company which is bench marked for its quality and customer service. The
employees at Rittal possess a highly qualified technical, engineering,
communication, teamwork and problem-solving managerial skills.
Skill is needed to carry out the company’s strategy. Every individual pose a
required skills to carry out their work effectively in Rittal. Each employee
process different type of skills, which is hidden by him. So it is the work of the
organization to identify their skills and use it in the right way for the right purpose.
Even in this regard Rittal has done well by identifying self-development and
communicational classes and increases their existing skills to further
improvement and development of their personality.
Classification of Skills at Rittal:
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1. Conceptual Skills: The ability to co-ordinate all of the organization’s interests
and activities, the ability to comprehend abstract or general ideas and apply
them to specific situations.
2. Human Skills: The ability to work with, understand, mentor and motivate
others, both individually and in groups, the ability to understand, motivate and
get along with other people.
3. Technical Skills: The ability to use the tools, procedures and techniques of a
specialized field, the ability to use specific knowledge, methods and
techniques performing work.
Managers of each department are responsible for the overall growth of the
company by attaining the organizational objectives. They are the main keys who
direct their departments in attaining the goal.
The other skills possessed by managers of each department are:
• Analytical Skills - ability to analyze and understand the information so as to
diagnose the real problem
• Decision Making Skills - Ability to take correct decision. Managers are
evaluated primarily on the results of their decisions
• Communicating Skills - Ability to transfer information, ideas, understandings
or feeling among people. Communication based inter-personal skills include
ability to speak effectively, active listening, providing feed back, delegating,
managing conflicts and negotiating
• Motivating Skills - Ability Skills to motivate people to put forth their best
efforts in pursuit of organizations goals
• Co-ordinating Skills - Ability to ensure that persons who perform inter-
dependent activities work together in a way that contributes to overall
objective attainment
• Leadership Skills - Ability of managers to lead their subordinates, that is, the
ability to influence the subordinates and make them do what the manager or
leader wants them to do.
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• Political Skills - Ability to build a power base and establish the right
connections.
SHARED VALUES/ SUPER ORDINATE GOALS
Shared values are originally called as superordinated goals, the guiding
concepts and principles of the organization – values and aspirations, often
underwritten that go beyond the conventional statements of corporate objectives,
the fundamental ideas around which a business is built, the things that influence
a group to work together for a common aim.
Shared values refer to company held beliefs, mindsets, and assumptions that
shape the organization and its corporate culture. They may be explicit or implicit
and are key ingredients to the culture of the business and what ultimately binds
all those in the organization together. It is important that values of organization
are shared that everyone knows what to expect and what is expected from them.
Core Values of RITTAL:
Customers-first shall be assure of every action
Integrity – conducting business fairly with honesty and transparency
Understanding – trust in their working relationship, mutual respect, caring,
compassion and humanity for all colleagues and customers around the
world.
Excellence – constantly strive to achieve the higher possible standard in
day-to-day work and the quality of goods and services they provide.
Unity – cohesively work with their colleagues across the group and with
their customer and partners around the world, building strong relationships
based on tolerance, understanding and mutual co-operation.
Responsibility – continue to be responsible, sensitive to the countries,
communities and environments in which they work always ensuring that
what comes from the people goes back to the people many times over.
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Code of conduct – “code of conduct” is a comprehensive document that
details the highest standards, ethical an otherwise, which employees have
to adhere to in their professional function.
Respect for the individual, integrity, speed, simplicity, seamlessness and
self-assuredness and hundred percent commitments.
Diversity – of people, culture and ideas
Innovation- encouragement to challenged statuesque
Continuous improvement- in all that we do
Teamwork-development of people
Performance-with recognition for result
Conclusion:
7-s framework is a powerful expository tool, the successful implementation
and a strategy requires the right alignment and various activities and process
with-in- the organization. It may state that changing the culture of the
organization, which is pivotal to the Mckinsey model, is a difficult task. Even after
prolonged efforts spanning a period of 5-7 years, the organization may achieve
only practical success. Nevertheless, the organization must endeavor to recreate
its culture if it regarded as an important determinant of its success as it
envisaged in the 7-S model.
SWOT ANALYSIS
STRENGTHS:
1. Rittal has global distribution and service strength
2. Company provides immediate global availability of standard products
3. It ensures customized maintenance and spare parts service, particularly in
the climate control sector.
4. International Sales service is another strength of the company.
5. Local knowledge of markets due to membership of standardization of
committees.
6. Company enables permanent innovations due to constant dialogue with
customers in different ways such as follows:
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Comprehensive customer advice
Trade fairs
Expert days
Seminars
Mobile product shows
Delivery and information centers
7. Company maintains very highest Quality standards
8. Cost effective product diversity
9. Rittal is an ISO-9001, CSA and LR certified company
10. Rittal has an excellent brand image
WEAKNESS:
1. Products manufactured by the company are very expensive and of high
price
2. The cost involved in completion of the product is high
3. As customers’ expectation is increasing day by day it has become difficult
to satisfy them completely.
4. Less importance for advertisements.
OPPORTUNITIES:
1. Capacity of meeting higher demand and attain optimum utilization of
existing resources.
2. Due to advance in technology there is scope for recruiting and retaining
right people in the right job
3. Scope in expansion of exports on a wider network of countries around the
globe.
4. Scope for expansion in producing other ancillaries of enclosures by
utilizing the existing resources.
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5. Utilize the opportunity of developing USP (Unique Selling Proposition) for
its product to generate and retain customers.
THREATS:
1. Price of the goods are comparatively high
2. Adopting automatic machines may cause fear among the existing
employees of job loss which may affect morale and productivity of
employees
3. New entrants in the market may dilute the market share of the company.
CONCLUSION
Rittal India Pvt ltd is an established organization. The company’s main
strength is that they are the marketing leaders. It is number one in the world of
production of enclosures.
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