Analyti x mapping manager product overview presentation

www.analytixds.com 1
Accelerate Project Delivery
Powered by: Analytix Data Services LLC

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2010 2011 2012
• Founded: 2006
• Headquarters: Chantilly, VA
• Employees: 200
• Offices: Americas
Hyderabad, India
• Market Leader (Enterprise Data Mapping)
• Leadership (30+ years in Data Integration)
• Customers: 700+
• Nearly 50% of Fortune 1000
• Global Customer Base
• Government Install Base
• Partners/Resellers:
• Relationship with TOP 5 System Integrators and
Off-Shore Integrators
• 20+ Resellers Globally (HP Global Reseller)
Informatica Awards:
• 2010 Winner; Innovation Award
• 2012 Nominated ; Technology Innovation Award
• 2012 Most Valuable Partner
AnalytiX enables organizations to reduce costs & accelerate project delivery by automating the data mapping process
to make it Faster, More Manageable & Collaborative while Auto-Generating ETL Jobs for leading ETL Tool Providers
Company Overview - AnalytiX
Customers
100% Year over Year Growth

Sam Benedict (Biography)
Project Portfolio
 Software Development / Engineering / Offshore
 Rapid prototyping and Analytic Data Set Delivery
 Lucent Technologies (5ESS) Process Design
 MetaSolv Software (Engineering and Account Mgmt)
 Health Care Service Corporation (DW Management)
 Essilor of America (DW /Business Intelligence)
Sam Benedict is a Data Warehouse and Business Intelligence professional
who draws from his extensive experience in Data Warehousing and BI to
help strategic customers understand the value of AnalytiX Mapping
Manager in accelerating delivery - the integration industry’s first enterprise
solution to the ‘Source-To-Target’ mapping and governance problem
(AnalytiX: Mapping Manager).
With more than 20 years experience in technology, Sam is a strategic
planner around enterprise data strategy and system development lifecycle
improvement. Sam has worked in Telecommunications, Healthcare, and
Manufacturing industries, globally, and understands the challenges faced by
IT resources, as well as business stakeholders in the information
management space.
AnalytiX Data Services: Vice President, Strategic Accounts

International Software and Technology Services Company
AnalytiX Data Services
Framework Add-On Software
The AnalytiX: Mapping Manager solution, is the industry’s FIRST enterprise solution which comprises both a metadata
& data mapping repository which solves the “Pre-ETL” Source–To–Target mapping problem and promotes better data
quality and standards surrounding the entire data mapping process to make the process faster, more manageable and
collaborative.
 Central metadata repository to manage
data dictionaries
 Central data mapping repository to build
and version mappings (patent)
 ETL code generation capabilities to
accelerate ETL Delivery
 Open repository & customizable
extensions to the framework.
CORE: “Out of the Box “Capabilities
Application
Plug-in
Architecture
Custom
ETL Integration
Library
Codeset
Manager
BI Discovery
Module
SAP Metadata
Module
Codeset &
Reference
Data Manager
Release
Manager
Zuzena – Testing
Framework
www.zuzena.com
ADDED: “Out of the Box “Capabilities

Technology Board of Advisors
Distinguished Panel of Subject Matter Experts
AnalytiX invites select customers with exception standards in
data integration and key members of customer integration
teams to represent our customer advisory board and contribute
to our technology roadmap.
Dr. John R. Talburt is Professor of Information Science Program
and heads the Data Quality Program with MIT. He is also the
Executive Director of the UALR Laboratory for Advanced
Research in Entity Resolution and Information Quality (ERIQ
LAB).
Hewlett-Packard (HP) Enterprise Information Solutions Group
Software is a Software & Solutions Reseller & Technology
Contributor
AnalytiX Mapping Manager is available on Informatica’s
Marketplace Community: (Forum for complementary products)
https://community.informatica.com/solutions/1077?cid=ADS

Customers
Over 700+ enterprises & 50% of the FORTUNE 1000 enterprises rely on AnalytiX Mapping
Manager to to manage and govern the data mapping process of data integration projects. Some of
our featured customers include:

The Marketplace connects buyers and sellers to share data integration solutions within an open and comprehensive ecosystem of more than 100,000 active
users : https://community.informatica.com/community/marketplace
Technology Categories: 8
Technology Solutions: 600+
Grand Prize Winner: AnalytiX MappingManager Solution
2012 Winner
Marketplace MVP Contest
2012 Finalist
Informatica Innovation Award
2010 Winner
Marketplace Innovation Drive
AWARDS

AnalytiX Platform Enables Organizations To..
 Accelerate Delivery – Deliver Faster & Better with Higher Quality
Deliverables
 Focus on Standards & Process improvements
 Lower Costs
 Reduce Project Risk
 Build Repeatable Process & Solutions
 Consistent Use of Transformation rules
 Meet regulatory, compliance and process audits
 Gain Better Control & Management of Data Glossaries
 Gain Better Control & Management of the Data Mapping Process
 Agnostic Code Generation for:
OTHERS…
“Standardize on a consistent approach to data delivery and metadata
management (Business Glossaries and Data Mappings)”
(Basel, HIPPA, SOX, Solvency II, government etc.)

Imagine that…
• Think about how you would use the tool internal to
your organization or project.
• Think about how easy it will be to hand off to your end
user as a “Driver’s Seat” that enables them to
understand what was done, and to manage it forward,
giving a clean exit strategy for integration projects!
• Think about the fact that we can set up a proof of
concept that takes less than a week, to prove it out in
your environment!
www.analytixds.com
9

Questions before we look at
the tool?

AnalytiX Mapping Manager Licensing Models
Our license models start with a FREE User License – No Cost
Support available as an option for the free user license
License Type Benefits
Full Enterprise
(unlimited users &
projects)
Allows for immediate widespread, “institutionalization” of improved mapping & downstream process
improvements, but implies greater degree of central management and sophistication in data
management practices.
Named Project
(unlimited users)
Allows for incremental “take-up” of the mapping tool, team and contractor acclimation/ education, a
proving-in period for the solution, but slows the delivery of value across projects, environments,
teams and upper management.
Cloud /
Subscription
(unlimited users)
Allows project-based benefits “by-passing” installation, infrastructure, & procurement process, by
running software on the CLOUD as a Service. AnalytiX offers full support and maintenance packages.
Practice License
Allows system integration firms and technology partners to package and brand our solution along
with their products and services. Pricing model varies depending upon modules used, branding,
deployments and strategic relationship with Analytix.
Individual Named
User
Allows for Individual users pricing with write access and a limited number of read only licenses. Ideal
for consultants.
AnalytiX Delivers Excellence in Mapping Standards
2013 Mapping Manager – License Models

AnalytiX™ Mapping Manager - Key Features
Data Stage
Auto-Generate ‘Pre-ETL Mappings into ETL Mappings (Agnostic approach to ETL)
SSIS Packages
Features : Mapping Manager
Manage and Reuse System Metadata (Data Dictionaries & Data Glossaries)
Open Application plug-in architecture extends integration with third pty tools
Import Existing Excel Mapping Specifications View technical and business definitions from metadata browser
Import/Export Mapping Specifications Role Based Security
Store and share project management documentation Reuse and share commonly used transformation logic
Store and share system documentation View Mapping Spec resource assignments and statuses
Manage Project Resources and Users Track the status of mapping specifications
Store and manage mapping Specifications versions Drag and Drop user interface to create and version mappings
Perform impact analysis of Tables, Columns and Transformations Supports many to many relationships
View data lineage across the enterprise (Lineage Analyzer) Advanced mapping specifications comparison capabilities
Print ,share and collaborate on Mapping Specifications Manage Enterprise Transformations at a governance level
Automates Creation of ETL Jobs for Informatica, DataStage & SQL Server SSIS Self Documenting, view change and version history
Automates import of Informatica ETL, jobs as mapping specifications Print Reports: Mapping Spec, Project Report & System Analysis Report
Automates Creation of ETL jobs for Datastage Integration with Erwin, embarcadero and OMG.CWM Standards
Automates import of datastage ETL jobs as mapping specifications Supports Excel upload capabilities to store system metadata
Seamless install Built in Metadata scanners for all major database vendors
No Prerequisite ETL Tool Version requirement Define, maintain and upload data dictionary for systems
Central Repository for integration project documentation Advanced search and filtering capabilities
Scan & Import System Metadata Customizable integrated data grid
Preview data Capabilities from Metadata Browser Advanced search and filtering capabilities
Certified to run on Windows, Linux based environments (Ubuntu and Red Hat) Certified on internal repository Oracle DBMS and new versions of SQLServer
Power Center

.
What are the analysts saying?
Author: Stephen Swoyer, TDWI Research Analyst
Read Article: http://tdwi.org/articles/2012/03/27/analytix-pre-etl-mapping.aspx
“AnalytiX aims to shine a light on a not-so-well-known aspect of the ETL
process: pre-ETL source mapping and accelerate delivery of projects”
Author: David Norris, Bloor Research Analyst (Formerly HP Employee)
Read Article: http://www.bloorresearch.com/analysis/11809/analytix-mapping-
manager-missing-link-moving-data.htmll
The Missing Link: “The AnalytiX tool must be essential for everyone who is
looking at data warehouses, data migrations, master data management
projects and all aspects of data quality”

Data Governance Framework
Mapping Manager™ (AMM)
Governance Lineage & Traceability Auditability
Governance across the data movement Architecture

Time Intensive
Data mappings require
multiple resources to
work iteratively to define
accurate mapping rules.
Cumbersome
Versioning
Lack of traceability and
audit controls.
Lack of Visibility
No visibility into mapping
assignments and statuses.
Difficult for stakeholders to
manage and control the
mapping process
Manual
Data mappings are
currently 100 % manual.
Non-Standard
Organizations are required
to identify a mapping
process every time a new
project has commenced.
Error Prone
Multiple resource manual
entry of mapping
information often leads to
error prone mappings from
miscommunications,
overwrites, and data entry
errors.
Data Mapping Challenges
The AnalytiX framework solves these challenges
Managing hundreds to thousands
of Excel Files
- Data Mappings
- Data Glossaries
- Code Crosswalks

Mapping manager enables automatic creation of system metadata (Data
Dictionaries) Code Crosswalks , data mappings & enables reuse of
transformations, code crosswalks and repeatable mapping process
Mapping manager allow many users to work and collaborate on mappings
with out overwriting or confusing multiple versions.
Mapping manager contains version controls which enable better
maintenance of mapping specifications.
Mapping manager leverages industry best practices and mapping standards to
create a seamless process which does not require resource retraining.
Enables analyst to be more productive and more efficient. Increased
manageability and control of mappings. Accelerate mappings by 70%
Self documenting. Mapping manager enables all stakeholders access
to mapping lifecycle analysis to ensure prompt visibility into data
integration projects.
Enable
Automation
Leverage Industry
Standards
Enable
Collaboration
Increase
Productivity
Enable Versioning
Enable Visibility
Mapping Manager
Data Mapping Solution Enables

Project
Planning/Re
quirements
Database
design and
modeling
Data
Cleaning and
profiling
Define
Mapping
SPECS
----------------
MAPPING
MANAGER
ETL
QA/TEST
Implement/
Deploy
The Integration Industry’s FIRST “
Enterprise Solution” to the Data
Mapping Problem
The AnalytiX Mapping Manager Solution
Product Fit in System Development Lifecycle
www.analytixds.com
 Automates the Data Mapping Process
 Metadata + Data Mapping Repository
 Drag n Drop, Build-n-Version data
Mappings
 Enables Control , Visibility & Traceability
 Group & Consolidated STM’s by Subject
Area
 Mapping Comparison and Impact
Analysis
 Integrates with leading ETL Tools
Providers
 Informatica | DataStage | SQL Server
SSIS
Auto- Generate
ETL Jobs

INTEGRATION PROJECTS
SCENE
 Data Warehouse/Data Marts
 Operational Data Stores
 ERP/Data Conversions
 (SAP,JDE, Oracle Applications, Etc.)
 Data Migration/DBMS
 Re-Platform
 (SQL Server To Oracle, Etc.)
Initiatives
 Master Data Management
 Metadata Management
 Data Governance & Data Quality
 Reporting Specifications
 HIPAA Code Conversion
(Healthcare)
 ICD Code Conversion
(Healthcare)
 Swift/ISO Conversion
(Financial)
 Regulatory Compliance
(SOX, Solvency II … etc)
 Operations Consolidation
 Business Process
Management
 Services Oriented
Architecture
(SOA integration)
 Data Federation
Integration Project
Business projects
USE CASES: Data Movement From Point A to B
Mapping Manager
BUSINESS PROJECTS

Mapping Manager Solution
Integrated suite of 3 core modules with Add-on Modules
Resource
Manager
System
Manager
Mapping
Manager
AnalytiX Mapping Manager™ Solution
Add-On FRAMEWORK
Customizable: Extends Mapping
Manager capabilities
Framework Add-On Software
Application
Plug-in
Architecture
Custom
ETL Integration
Library
Codeset
Manager
BI Discovery
Module
SAP Metadata
Module
Codeset &
Reference
Data Manager
Release
Manager
Zuzena – Testing
Framework
www.zuzena.com

System Manager
•Define, manage and share system
information and connectivity specifications
•Define manage and share system
documentation with multiple users (Data
Dictionaries, User Guides etc).
•Automatically Load, Refresh, Leverage and
share metadata (technical and business) via
loading directly from Erwin files or
automatically loading from DBMS system
catalogs.
•Seamlessly manage metadata and profiling
of source and target systems.
•Accelerate access to source systems
connectivity specifications, documentation
and metadata.
•Eliminate duplicate efforts from silo project
teams and loss of knowledge capital due to
attrition.
Resource Manager
Key
Capabilities by
Module
•Add users to the system
•Create Integration Project
•Allocate users to projects and define
roles.
•Allocate Source & Target Systems to
projects
•Allocate project resources and define
roles
•Easily Load, Manage and Audit
Project and SDM
•Easily load and share any project level
documentation at the project level
(e.g. SDM, Compliance
Documentations, Project Plans,
Release Schedules
Mapping Manager
•Dynamically create mapping specs using Metadata Browser’s Drag & Drop capabilities
•Import existing Excel mapping specifications via import template/CSV files
•Support one to many mapping relationships and ability to define derived columns; movement of heterogeneous data
sets from /to disparate systems
•Ability to attach files such as advanced detail design specifications at the mapping level.
•Ability to attach and share files at the project, system, and mapping specification level.
•Ability to define encryption requirements for SOX, HIPPA, & PHI sensitive data
•Facilitates definition & governance of mapping standards
Mapping Manager Modules
Integrated suite of modules

ETL/ELT INTEGRATION
THIRD PARTY TOOLS
Requirements
Testing
Metadata
Etc
Flat Files
Mainframe
Database
META DATA
REPOSITORY
DATA MAPPING
REPOSITORY
Support for
any source
SOURCE DATA AnalytiX MAPPING MANAGER™
INTEGRATION WITH LEADING ETL
TOOLS
REPORTING BUSINESS INTELLIGENCE STATS
BUSINESS
TRANSFORMATION
LOGIC
AUTO GENERATE ETL
JOBS
REVERSE ENGINEER
ETL JOBS
EXPORT
 “Out of the Box” Default Code-Generation design patterns
 Customizable: Code-Gen template library can be customized to customer best
practices ( contact support@analytiXds.com )

Inventory of Systems & Data Sets
--------------------------------------------------------
 Scan & Consolidate Metadata
 Manage Data Dictionaries and Glossaries
 Manage Data Access Right & Restrictions
Modeling Tools
Systems
File Data
Mainframe
Data Mapping
Repository
Metadata
Repository
AnalytiX Mapping Manager ™Scan metadata
Define Mapping
Transformation
Rules
DataSets
File Data
DBMS Systems
Analytical Models
Auto – Gen ETL Jobs
Open & Integrated
Reporting
Reverse Engineer ETL
(ETL Conversion)
Build and version data mappings
---------------------------------------------------------
 Create Data Mappings Using Drag n Drop
 Version mapping through change process
 Analyze Data Lineage & Impact Analysis
Auto-Generate ETL Jobs
---------------------------------------------------------
 Generate ETL Jobs for Leading ETL Tools
 Reverse Engineer ETL Jobs
 ETL Conversion Tool Capabilities
Data Lineage Analysis
Any Source Any TargetData Governance Framework
BIG DATA

Information Sources
Unstructured Data
Structured Data
Corporate Data
Business Intelligence
Consumers
Queries
Analytics
Downstream
Systems
Reporting
AnalytiX Integrated into HP Analytical Models
Multi-
Dimensional
Data
Information Models
Data Governance Framework

SCREEN ORIENTATION
Mapping Manager Module
Project &
Mapping
Browser
Source to Target
Mapping
Specification
Metadata
Browser (Data
Dictionaries)
Previously
Versioned
Mappings Mapping Details
(customizable)
Build Mappings using
“Drag n Drop”
Auto-Generate
ETL Jobs

Open Repository for Analytics
Dashboard Example: Dashboard Analytics from Mapping Manager Repository
Solution Offering: Software as a Services (SaaS) for mapping and metadata analytics & reporting

Project
Sponsor
Project
Manager
Mapping
Analyst
Tester ETL
Developer
META DATA
REPOSITORY
DATA MAPPING
REPOSITORY
1. Drag n Drop Build and
Version Data mappings
2. Collaborate & View Data
Lineage
3. Track Mapping
Assignment & Status
4. Manage Enterprise Data
Dictionaries
5. Auto Generate ETL /ELT
Data Movement Jobs
1. Scan
Metadata (
source
systems &
target
systems)
2. Enrich Data
Dictionaries
Integration Library (Custom XML Templates)
Custom XML Templates for Pattern Based Mappings
1. Data Migration Job
2. Type 1 Dimension
3. Type 2 Dimension
4. Type 3 Dimension
5. Fact Table Load
6. Multiple Target Tables
Etc…
BUILT – IN REPORTING : Mapping Intelligence and Metadata Reports
MINE THE REPOSITORY FOR CUSTOM REPORTS
CANNED REPORTS (sample)
1. Project Report
2. System Analysis Report
3. # Mapping Specification
Report
4. Mapping Validation
5. Data Dictionary Reports
6. Impact Analysis Report
(Table | Column |
FormattedData Mapping Specification
ApplicationsUnstructured
Files
DatabaseMessagesFlatFilesXMLMainframe
| Power
Center
| Data Stage
| SSIS
Packages
CUSTOMIZABLE ETL INTEGRATION LIBRARY (ADD-ON)
OTHER ETL
TOOLS

Codeset & Reference Manager (Add-On)
 Manage Enterprise Codeset Values and Standards (Data Governance)
 Create Codeset Standardization and Cleansing Mappings (Code Crosswalks between legacy system values and
enterprise standards)
 Govern codes and reference data
 Create codes and reference data
mappings from operational systems to
enterprise standard values

Lineage Analyzer
End to End Lineage analysis across all mappings, systems and projects

Customer 1 Customer 2 Customer 3 Customer ..n
Application Layer
(customername.war)
Database Layer
(customername.dbms)
AMM AMM AMM AMM
Server Sizing
Depends on number of users, mappings and metadata scanned. The minimum recommended server size is as follows:
• RAM: 16 GBMS | CPU: 1Dual Core Processor | Web Browser: IE version 7 or greater (v 8 + requires compatibility setting)
VM Server 1 VM Server 2 VM Server 3 VM Server ..n
License Key License Key License Key License Key
CLOUD VM Server
(Isolated partitioned VM Servers in the Cloud)
Each customer will have a dedicated virtual server for each environment. Increased data security and a completely
isolated environment which is easily scalable.

Data Mapping
Repository
Metadata
Repository
AnalytiX Mapping Manager ™
Mapping Analyst / Tech Business Analyst)
ETL Developers
Quality Assurance Testers
Project Leader/Manager / coordinator
Data Governance Subject Matter Experts
DataSets
Systems
File Data
Mainframe
DataSets
File Data
DBMS Systems
Analytical Models
Any Target
BIG DATA
Any Source Master Plan Subject Matter Experts

CORPORATE BUSINESS GLOSSARY
DEFINITION: CUSTOMER
Data Dictionaries (Metadata in AMM)
System 1 System 2 System 3
New Module: Business Glossary (Target: 2013)
Interacts and relates corporate business terms with system data
dictionaries for lineage and deeper data analysis
New Module
Mapping Manager Module (current release)
Data Dictionary Reports

Free Weekly Webinars
1. Product & Capabilities Demonstration
http://www.analytixds.com/webinarschedule.htm
2. QuickStart Training
http://www.analytixds.com/webinarschedule2.htm
Next Steps & Getting Started
1. Download Free Software & Get Started with POC
http://www.analytixds.com/productdownload/products/mm/register.php
2. Access our hosted and Cloud Solutions
3. Installation POC Support Services (We will assist)
32
Team Enablement & Next Steps
Resources available to you…

AnalytiX Data Services LLC
14175 Sullyfield Circle Suite # 400 Chantilly, VA 20151 USA
Web: www.analytixds.com | Corp Tel: 1+(800)-656-9860 | Email: info@analytixds.com
Corporate HQ
14175 Sullyfield Circle, Suite # 400 Chantilly, VA 20151 USA
Tel: (800) 656-9860
Email: info@analytixds.com
Sales
Sales
For sales please call (800) 656-9860 OR (800) 603-4790 or Email sales
at: sales@analytixds.com
Product Support
For technical support please call (800) 656-9860 OR (800) 617-9620 or
Email support at support@analytixds.com

Analyti x mapping manager product overview presentation

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Analyti x mapping manager product overview presentation