5. Benefits Compelling (leading edge) format Online Video Social Networking e-Book Private-label Branded Personalized Initiates conversation with clients Viral Inexpensive (compared to other marketing approaches) Easy to use, hosted solution Supports compliance policies
6. What is Comunicato? An easy, low cost way to produce and mass-distribute professional video based communications designed to engage your target market. Content Manager Video Compiler Campaign Builder Delivery Router Results Tracker
7. What they use it for Branding, Awareness Marketing Educational Marketing Announcements Product Training Social Learning
8. Leveraged Model Templates Campaign Manager Video Player Social Object E-Books Links Create Campaigns Stock topics Sponsored topics Brochures Ads Landing Page Landing Page Email Topics Library Video Video Video Recipient John’s Campaign Mary’s Campaign Email Resources Launch Campaigns Select Campaign Select Originators Select Recipient Lists Create Emails Video Video Email System John Video Video Mary
10. Customer 1st Comunicato PRODUCT Showcase 1 Top down, narrative driven Conversations 2 Peer to peer Communities 3 Mastery, engagement Embedded Sales Process 4
11. Build a campaign 1 Enter a Campaign Title 2 Select a Template 3 Choose a Topic(s) 4 Add Special Resources 5 Choose Other Resources to Customize your Campaign