Startup 2.0: A Silicon Valley Story

Startup 2.0: A Silicon Valley Story Engineering Better High-Tech Startups via Incubators, Angel Investment, & Iterative Development Dave McClure (twitter: @DaveMcClure ) Canada National Angel Summit, October 2009

Topics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[Please Excuse The Commercial]

Dave McClure ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],GEEK, CODER, ENTREPRENEUR Blogger, Startup Advisor Internet Marketing, Itty-Bitty Angel/VC

Angel Investments (Personal, 13 deals, 2004-2008)

Professional Investments (2009) FF Angel – 12 deals @$50-250K fbFund REV – 22 deals @ ~$15-75K

Venture Capital = BROKEN? (at least for *Internet* Startups)

Startup 2.0 Ecosystem Union Square Ventures First Round Capital Benchmark Sequoia FF II FF I Angels & Incubators ($0-10M) Seed Funds ($10-50M) Small VC Funds ($50-250M) Traditional VC Funds (>$250M) Y-Combinator TechStars FF Angel fbFund REV (FF, Accel, Facebook ) SoftTech (Clavier) Maples Investments Felicis (Senkut) SV Angel (Conway)

Venture Capital: Still Relevant? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Mint.com: FAIL or WIN? (um… definitely WIN .)

Mint.com, Jason Fried, & “Flipping Is Good” post

More & Smaller Acquisitions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Startup Incubators (Hot, Cool, Web 2.0… and lots o’ FAIL.)

The Startup 2.0 Model ,[object Object],[object Object],[object Object],[object Object]

Startup 2.0 ,[object Object],[object Object],[object Object],[object Object]

Startup 2.0 ,[object Object],[object Object],[object Object]

fbFund REV ,[object Object],[object Object],[object Object],[object Object],[object Object]

Investment #1: Micro-Seed (“Incubator”) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Investment #2: Seed (“Angel”) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Investment #3: Series A (“Venture”) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Startup Metrics / The Lean Startup Measure Stuff. Iterate.

The Startup Metrics Religion ,[object Object],[object Object],[object Object],[object Object],[object Object]

Minimize TOTAL time through the loop LEARN BUILD MEASURE IDEAS CODE DATA Source: Eric Ries, The Lean Startup

Startup Metrics for Pirates ,[object Object],[object Object],[object Object],[object Object],[object Object],(note: If you’re in a hurry, Google “Startup Metrics” & watch 5m video) AARRR !

AARRR!: 5-Step Startup Metrics Model Website.com R evenue $$$ Biz Dev Ads, Lead Gen, Subscriptions, ECommerce A CQUISITION SEO SEM Apps & Widgets Affiliates Email PR Biz Dev Campaigns, Contests Direct, Tel, TV Social Networks Blogs Domains R etention Emails & Alerts System Events & Time-based Features Blogs, RSS, News Feeds

The Startup Pyramid (Sean Ellis, Startup-Marketing.com) [email_address] Blog: startup-marketing.com

Startup Challenges ,[object Object],[object Object]

Startup Challenges ,[object Object],[object Object],[object Object]

Startup Challenges ,[object Object],[object Object],[object Object],[object Object]

Role: Founder/CEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Role: Product / Engineering ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Role: Marketing / Sales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Investment 2.0: Boring Biz + Tech = Win A little Web 2.0 goes a long way

Web 2.0 = Good Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Platforms 2.0 Social, Mobile, Micro, Inbox, SEO

Platform Viability Successful Platforms have 3 Things: 1) Features 2) Users 3) Money Users . . Money Features Growth Profit Profitable Growth Nirvana

Platforms: HOT or NOT ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

StartupVisa.com Immigration & Innovation

Startup 2.0: A Silicon Valley Story

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