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Fundraising 101 for early stage entrepreneurs
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Fundraising 101 for early stage entrepreneurs
1.
ANOJ VISWANATHAN, Co-founder, Milaap.org anoj@milaap.org +91
9611 631 386
2.
THANK YOU Paul Graham Chris
Dixon Our Advisors & Investors My fellow co-founders – Sourabh & Mayukh
3.
Be in fundraising
mode or not.
4.
The best time
to start fundraising was Yesterday.
5.
Get Things in
Order. Founders’ equity and vesting to begin with.
6.
CEO’s Job =
Robinhood (Fundraising) Other founders = Man Friday + Karan Thapar
7.
Underestimate how much
you need. 2X Need = Your want.
8.
Get introductions to investors,
ideal investors.
9.
Don’t get Friend-zoned. Hear
no or Hear yes.
10.
Interest ≠ Offer. Offer
≠ Closure.
11.
Yes in a
pitching session = Interest. Yes over email = Interest. Yes in person = Interest. Signed Term Sheet = Offer. Money in the Bank = Closure.
12.
Memorize your term
sheet. Make Notes.
13.
No Question is
Stupid. You’ll be surprised.
14.
99.137% of the
world doesn’t understand convertible notes. Join the Club.
15.
Get a successful
1st gen entrepreneur to help you in negotiation. <you can’t afford a lawyer anyway>
16.
Prioritize non-negotiables. You can’t
have it all.
17.
Get the first
commitment.
18.
Close committed money.
19.
Accept offers greedily.
20.
Acceptable Offer –
Take it. Incompatible Offers – Pick the Best ‘Expecting A Better Offer’ – Wake Up! No Offer – Get Back to Work
21.
Avoid adjectives –
‘Smart’ Money, ‘Impact’ Money.* Money = Money + Vision Fit *exceptions apply.
22.
Avoid investors who
don't "lead.”* *exceptions apply.
23.
Don't be stuck
at valuation. Don't be stuck at valuation.
24.
Keep Communicating with
Investors post Term Sheet. EVERY DAY EVERY DAY EVERY DAY
25.
Fundraising is a
Milestone, not an Achievement.
26.
Achievement = Traction, Revenues.
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