10 B2B Statistics That Will Change Your B2B Sales Strategy
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Facts and statistics are more than just interesting to read – sales facts and figures are an important tool you can use to customize your sales delivery to your audience. ~ Anthony Caliendo, The Sales Assassin
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10 B2B Statistics That Will Change Your B2B Sales Strategy
- 2. Only 47% of information used during a customer’s purchase decision comes from the supplier ~ LiveHive
- 3. 57% of the buyer’s journey is completed before the buyer talks to sales ~ Corporate Executive Board
- 4. On average decision makers consume 5 pieces of content before being ready to speak to a sales rep ~ CMOCouncil
- 5. Your buyer gets 100+ emails a day, opens just 23% and clicks on just 2% of them ~ Tellwise
- 6. 44% of B2B marketers have generated leads via LinkedIn, whereas only 39% have generated leads through Facebook and just 30% through Twitter ~ ReachForce
- 7. 86% of B2B buyers access business-related content on mobile devices ~ Genwi
- 8. People are more likely to visit a B2B tech company’s website after seeing a tweet from the company, getting them one step closer to becoming a lead ~ KoMarketing Associates
- 9. 75% of buyers want marketers to curb the sales-speak in their content ~ DemandGen Report
- 10. 84% of B2B decision makers begin their buying process with a referral ~ SalesBenchmarkIndex
- 11. More than 5 people are now involved in the average B2B buying process ~ LinkedIn
- 12. Facts and statistics are more than just interesting to read – sales facts and figures are an important tool you can use to customize your sales delivery to your audience. ~ Anthony Caliendo, The Sales Assassin author: The Sales Assassin: Master Your Black Belt in Sales
Notes de l'éditeur
- 10 B2B statistics that will change your B2B sales strategy
- Only 47% of information used during a customer’s purchase decision comes from the supplier ~ LiveHive
- 57% of the buyer’s journey is completed before the buyer talks to sales ~ Corporate Executive Board
- On average decision makers consume 5 pieces of content before being ready to speak to a sales rep ~ CMOCouncil
- Your buyer gets 100+ emails a day, opens just 23% and clicks on just 2% of them ~ Tellwise
- 44% of B2B marketers have generated leads via LinkedIn, whereas only 39% have generated leads through Facebook and just 30% through Twitter~ ReachForce
- 86% of B2B buyers access business-related content on mobile devices ~ Genwi
- People are more likely to visit a B2B tech company’s website after seeing a tweet from the company, getting them one step closer to becoming a lead ~ KoMarketing Associates
- 75% of buyers want marketers to curb the sales-speak in their content ~ DemandGen Report
- 84% of B2B decision makers begin their buying process with a referral ~ SalesBenchmarkIndex
- More than 5 people are now involved in the average B2B buying process ~ LinkedIn
- Facts and statistics are more than just interesting to read – sales facts and figures are an important tool you can use to customize your sales delivery to your audience. Anthony Caliendo, The Sales Assassin author: The Sales Assassin: Master Your Black Belt in Sales