1. The best way to read
news on the go
Oct 8, 2013Confidential
Wednesday, October 9, 13

2. Let’s keep this brief
Wednesday, October 9, 13

3. Is this really the future of news?
Wednesday, October 9, 13

4. Wednesday, October 9, 13

5. Breaking news is broken
Wednesday, October 9, 13

6. Sorry guys, this just
isn’t “breaking news”
Wednesday, October 9, 13

7. Sorry guys, this just
isn’t “breaking news”
Wednesday, October 9, 13

8. ...or this
Wednesday, October 9, 13

9. ...or this
Wednesday, October 9, 13

10. ...guys, this isn’t helping
Wednesday, October 9, 13

11. ...guys, this isn’t helping
Wednesday, October 9, 13

12. ...really?
Wednesday, October 9, 13

13. ...really?
Wednesday, October 9, 13

14. We set a very high bar for
interruptions you didn’t request
Wednesday, October 9, 13

15. Wednesday, October 9, 13

16. Wednesday, October 9, 13

17. Follow news, for the
first time ever
Wednesday, October 9, 13

18. Follow news, for the
first time ever
Choose the stories you
want updates on
Wednesday, October 9, 13

19. Follow news, for the
first time ever
Choose the stories you
want updates on
No redundant reading
Wednesday, October 9, 13

20. We all love long form,
but there’s a time and a place
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21. Wednesday, October 9, 13

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24. Wednesday, October 9, 13

25. Wednesday, October 9, 13

26. Wednesday, October 9, 13

27. We atomize the news
Wednesday, October 9, 13

28. We atomize the news
Facts boiled down into points
Wednesday, October 9, 13

29. We atomize the news
Facts boiled down into points
Report and write original storylines
Wednesday, October 9, 13

30. “Do your best and link to the rest” – Jeff Jarvis
Wednesday, October 9, 13

31. “Do your best and link to the rest” – Jeff Jarvis
Wednesday, October 9, 13

32. “Do your best and link to the rest” – Jeff Jarvis
Wednesday, October 9, 13

33. “Do your best and link to the rest” – Jeff Jarvis
Wednesday, October 9, 13

34. Link directly to sources
Wednesday, October 9, 13

35. Beware of
“anonymous senior officials”
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41. Wednesday, October 9, 13

42. We got it wrong too,
but we can push
a correction...
Wednesday, October 9, 13

43. We got it wrong too,
but we can push
a correction...
Wednesday, October 9, 13

44. What’s next:
Corrections tailored
to readers
Wednesday, October 9, 13

45. What’s next:
Corrections tailored
to readers
Wednesday, October 9, 13

46. At Circa, we atomize not summarize
Atomization: To break down a story
into its core elements – the facts, stats,
quotes, media, etc.
Summarization: To create a smaller
version of an existing piece, cutting
content to make for a quicker read
Wednesday, October 9, 13

47. We are not a news reader
(Zite, Summly, Flipboard)
We are a news organization
Wednesday, October 9, 13

48. Fixing breaking news
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49. Fixing breaking news
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50. Fixing breaking news
Most breaking push alerts
send you nowhere
Wednesday, October 9, 13

51. Fixing breaking news
Most breaking push alerts
send you nowhere
We send you to a story
you can follow
Wednesday, October 9, 13

52. Following
storylines
April 15, 2013 April 19, 2013April 17, 2013April 17, 2013 April 18, 2013
Sessions
Traffic spikes, corresponding with each
major update during week of Boston tragedy
Wednesday, October 9, 13

53. By the numbers
#2 in News
5 star rating
40 to 50 new stories
100+ updates
10 editors, 3 countries
24/7 global coverage
Wednesday, October 9, 13

54. By the numbers
#2 in News
5 star rating
40 to 50 new stories
100+ updates
10 editors, 3 countries
24/7 global coverage
Wednesday, October 9, 13

55. By the numbers
#2 in News
5 star rating
40 to 50 new stories
100+ updates
10 editors, 3 countries
24/7 global coverage
Wednesday, October 9, 13

56. Now available:
Circa News for Android
Wednesday, October 9, 13

57. Now available:
Circa News for Android
Wednesday, October 9, 13

58. Circa’s news scales
Nov 1, 2012 Dec 20, 2012 Jan 31, 2013 Mar 15, 2013 Apr 29, 2013 Jun 10, 2013 Jul 22, 2013 Sep 3, 2013
New storylines
Storyline updated
Content production scales easily
with Circa’s unique model
Wednesday, October 9, 13

59. Founders
Matt Galligan, CEO Arsenio Santos, CTO Ben Huh, Co-founder
Co-founded SimpleGeo
Acquired by Urban Airship in 2011
Co-founded Socialthing
Acquired by AOL in 2008
Sonic Living
Director of Development
Digg
Director of News Applications
Cheezburger Network
CEO
Wednesday, October 9, 13

60. Circa team breakdown
Product
CEO
CTO
iOS engineer
Android engineer
Back-end engineer
QA engineer
Designer
News
Director of news
Editor-in-chief
8 full-time editors
2 part-time editors
Wednesday, October 9, 13

61. Funding to date
$2.4m as part of convertible notes
Investors also include Quotidian Ventures, Advancit
Capital, John Maloney (Tumblr), David Cohen
(TechStars), Mohamed Nanabhay (Al Jazeera),
Josh Spear (Undercurrent), Scott Belsky (Behance),
Rick Webb (Barbarian Group), more
Dave Morin, Path
Gary Vaynerchuk,
VaynerMedia
Matt Mullenweg, Wordpress
David Karp, Tumblr
L E
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R R
RTN U SV
Wednesday, October 9, 13

62. Follow the news
Wednesday, October 9, 13