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Beyond the paper CV: developing
a scientific profile through social
media, Altmetrics and
micropublication
Antony Williams
Warwick University
Questions to Start…
• Who in the room has an ORCID (and did you
set it up yourself?)
Questions to Start…
• Who in the room has an ORCID (and did you
set it up yourself?)
• Who has NOT heard of AltMetrics?
And one selfish one…
• Who in the room has an ORCID (and did you
set it up yourself?)
• Who has NOT heard of AltMetrics?
• Who hasn’t used ChemSpider yet???
How much work?
• How much work is done generating and
analyzing data?
• How long does it take to write a publication?
• How much work does it take to go through
the peer review process?
• How much effort to represent your science –
presentations, publications?
…and do you market it???
• How much work is putting into “Marketing” a
publication/presentation?
• How much work do you put into your own
profile as a scientist (versus other aspects of
you on Facebook )
• Even if you are not going to be a scientist your
online profile is increasingly important.
The Power of Social Media
The Power of Social Media
The Power of Blogs
The Power of Blogs
(from Sean Ekins, @collabchem)
Is exposure important???
• Does a highly viewed paper mean better
science? CLEARLY NO!
• If AltMetrics is one of the new measures
clearly visibility and discoverability is important
• Considering the investment made in the
science is there a downside to investing in
exposing it?
• YES…it can be called “gaming” or “savvy”
Visibility Means Discoverability
• Q: Does a Social Profile as a scientist matter?
• You are visible, when you share your skills,
experience and research activities by:
• Establishing a public profile
• Getting on the record
• Collaborative Science
• Demonstrating a skill set
• Measured using “alternative metrics”
• Contributing to the public peer review process
• There are many ways to become “visible”
Was this “Visible”???
My entry into social media
• I was NOT a follower into the world of social
media
• I am actually this guy…
• But challenge me and I get a “little vocal”
Learning about blogging the hard
way
• ChemSpider was a “hobby project”
• Housed in a basement and running off three
servers – one bought, two built
• Sensitive to weather and power stability
• Went live at ACS Spring 2007 in Chicago
Me as a Monkey
Now it’s not just blogging…
Social Networking 2007 vs 2013
• How many of you were on Facebook in 2007
The Names in 2013?
The Names in 2013?
Your Profile as a Scientist
• If you are an active scientist – i.e. already
published, active researcher, generator of data,
early, mid- or late career there is lots to do!
• If you are a junior scientist the benefits of
investing time now will provide a strong
foundation for your future!
• So what do I do??
Maybe you should be a brand?
• If you are going forth into the social
network adopt a “brand name” throughout
the network
• Search Google for your “brand name”
• Choose a unique brand or be yourself
• BRAND: Collabchem, ChemConnector
• YOURSELF: egonwillighagen, joergwegner
Branding: I am ChemConnector
My Online Profile Shared on..
• Places I am viewable:
• Online CVs
• LinkedIn
• Google Scholar Citations for citations
• Microsoft Academic Scholar for papers
• ImpactStory
• Plum Analytics
• Wikipedia and ScientistsDB
• Search engines
My primary CV is on my blog
My primary CV is on my blog
Blogging was a passion…
• My blog is my voice
• I communicate and engage the community
• I ask for help, share my skills, collaborate
• Blogging was my most important voice in the
social network.
• I committed to positions, have been very
honest, challenging, invested a lot of time..
Re.vu/AntonyWilliams
https://www.vizify.com/antony-
williams/
Are you a-tweeting on Twitter?
• 140 characters to connect and communicate
• Use your “brand name” on Twitter – it has high
frequency here…
• Greatest value for me – bite-sized nuggets
into information of interest and leading people
into information I wish to share including my
posts, my activities
• Faster responses than email commonly!
You should be LinkedIn
• LinkedIn for “professionals”
• Expose work history, skills, your
professional interests, your memberships –
your profile WILL be watched!
• Who you are linked to says a lot about
who you are. Get Linked to people in your
domain.
• Professional relationships rather than just
friendships. FaceBook-it for friends
LinkedIn
http://www.linkedin.com/in/AntonyWilliams
My Career Captured…
And “Endorsements”
Share/Manage Your Publications
• Where do you “manage your publications”?
• Share your “activities” with the community
• My publications/slides/videos are my CV on
• My Blog
• On LinkedIn
• On SlideShare
• On Researchgate
• On Academia.edu
Sharing your slides online?
• Slideshare to host, expose and share your
presentations, publications, posters and
videos (subject to copyright you might have
transferred!)
• http://www.slideshare.net/
• Register for an account and retain your
branding! Keep your online brand
consistent
SlideShare
My Google Scholar Profile
And Mendeley
http://www.mendeley.com/profiles/antony-williams/
My Co-author Graph on MAS..
Academia.edu
Academia.edu
Places to Share Videos
• There are other sites for you to share your
videos online as a scientist
• YouTube
• SciVee
• Vimeo
• Slideshare
Popularizing Science
Fun in the Networks
Scientists are “Quantified”
• We are quantified
• Stats are gathered and analyzed
• Employers can find them, tenure will depend
on them and these already happen without
your participation
• Scientists Impact Factors, H-index and many
other variants.
How I am Quantified…
How I am Quantified…
The Alt-Metrics Manifesto
And into the AltMetrics World
AltMetrics via Plum Analytics
Usage, Citations, Social
Media
Detailed Usage Statistics
• Persistent unique digital identifier
• Integrates to workflows such as
manuscript and grant submission
• Supports automated linkages with your
professional activities
Enabled by
Contributing to Science
• I became a community contributor to science
• Shared my expertise in the new world of open
• Share your Figures
• Contribute to Wikis – Wikipedia and others
• Participated in Open Notebook Science
• Build tools and platforms to support chemists
• Shared my data, curated data, helped others
• Engaged on blogs and discussions
The Story of Hexacyclinol
The Blogosphere “Discusses”
Oxidation by Sodium Hydride?
The Blogosphere Analyzes…
The Blogosphere Analyzes…
How much is in the archives?
Open Notebook Science
Analysis
An Adventure into the World of
Small but significant contribution..
ChemSpider SyntheticPages
Micropublishing with Peer Review
(a chemical synthesis blog?)
Multi-Step Synthesis
Interactive Data
My experiences in social media
• I was able to communicate AND demonstrate
my skills, expertise, passion, drive and
intention by blogging and sharing
• “Connected” with collaborative people
• Like-mindedness “out there” is a great feeling
• I blog far less today than I used to…time
commitment can be very large
• “Twitter makes no sense”…until I did it
• LinkedIn: professional networking tool
My views of the future
• “Altmetrics” is going to be big
• ORCID will be very important
• Scientists, and especially young scientists, can
“get in early” and build reputation
• It takes effort driven by participation…
And our PLoS Article Now?
Participate in your profile!
Contribute to Your Profile
• The representation of YOU on the web is
going to become increasingly important…
• Engagement and participation is a choice…
• Consider the value to both you and to your
community regarding contribution
• Open Data, Curations, Annotations etc.
Thank you
Email: williamsa@rsc.org
ORCID: 0000-0002-2668-4821
Twitter: @ChemConnector
Personal Blog: www.chemconnector.com
SLIDES: www.slideshare.net/AntonyWilliams

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Beyond the paper CV and developing a scientific profile through social media, Altmetrics and Micropublication

  • 1. Beyond the paper CV: developing a scientific profile through social media, Altmetrics and micropublication Antony Williams Warwick University
  • 2. Questions to Start… • Who in the room has an ORCID (and did you set it up yourself?)
  • 3. Questions to Start… • Who in the room has an ORCID (and did you set it up yourself?) • Who has NOT heard of AltMetrics?
  • 4. And one selfish one… • Who in the room has an ORCID (and did you set it up yourself?) • Who has NOT heard of AltMetrics? • Who hasn’t used ChemSpider yet???
  • 5. How much work? • How much work is done generating and analyzing data? • How long does it take to write a publication? • How much work does it take to go through the peer review process? • How much effort to represent your science – presentations, publications?
  • 6. …and do you market it??? • How much work is putting into “Marketing” a publication/presentation? • How much work do you put into your own profile as a scientist (versus other aspects of you on Facebook ) • Even if you are not going to be a scientist your online profile is increasingly important.
  • 7. The Power of Social Media
  • 8. The Power of Social Media
  • 9. The Power of Blogs
  • 10. The Power of Blogs (from Sean Ekins, @collabchem)
  • 11. Is exposure important??? • Does a highly viewed paper mean better science? CLEARLY NO! • If AltMetrics is one of the new measures clearly visibility and discoverability is important • Considering the investment made in the science is there a downside to investing in exposing it? • YES…it can be called “gaming” or “savvy”
  • 12. Visibility Means Discoverability • Q: Does a Social Profile as a scientist matter? • You are visible, when you share your skills, experience and research activities by: • Establishing a public profile • Getting on the record • Collaborative Science • Demonstrating a skill set • Measured using “alternative metrics” • Contributing to the public peer review process • There are many ways to become “visible”
  • 14. My entry into social media • I was NOT a follower into the world of social media • I am actually this guy… • But challenge me and I get a “little vocal”
  • 15. Learning about blogging the hard way • ChemSpider was a “hobby project” • Housed in a basement and running off three servers – one bought, two built • Sensitive to weather and power stability • Went live at ACS Spring 2007 in Chicago
  • 16. Me as a Monkey
  • 17. Now it’s not just blogging…
  • 18. Social Networking 2007 vs 2013 • How many of you were on Facebook in 2007
  • 19. The Names in 2013?
  • 20. The Names in 2013?
  • 21. Your Profile as a Scientist • If you are an active scientist – i.e. already published, active researcher, generator of data, early, mid- or late career there is lots to do! • If you are a junior scientist the benefits of investing time now will provide a strong foundation for your future! • So what do I do??
  • 22. Maybe you should be a brand? • If you are going forth into the social network adopt a “brand name” throughout the network • Search Google for your “brand name” • Choose a unique brand or be yourself • BRAND: Collabchem, ChemConnector • YOURSELF: egonwillighagen, joergwegner
  • 23. Branding: I am ChemConnector
  • 24. My Online Profile Shared on.. • Places I am viewable: • Online CVs • LinkedIn • Google Scholar Citations for citations • Microsoft Academic Scholar for papers • ImpactStory • Plum Analytics • Wikipedia and ScientistsDB • Search engines
  • 25. My primary CV is on my blog
  • 26. My primary CV is on my blog
  • 27. Blogging was a passion… • My blog is my voice • I communicate and engage the community • I ask for help, share my skills, collaborate • Blogging was my most important voice in the social network. • I committed to positions, have been very honest, challenging, invested a lot of time..
  • 30. Are you a-tweeting on Twitter? • 140 characters to connect and communicate • Use your “brand name” on Twitter – it has high frequency here… • Greatest value for me – bite-sized nuggets into information of interest and leading people into information I wish to share including my posts, my activities • Faster responses than email commonly!
  • 31. You should be LinkedIn • LinkedIn for “professionals” • Expose work history, skills, your professional interests, your memberships – your profile WILL be watched! • Who you are linked to says a lot about who you are. Get Linked to people in your domain. • Professional relationships rather than just friendships. FaceBook-it for friends
  • 35. Share/Manage Your Publications • Where do you “manage your publications”? • Share your “activities” with the community • My publications/slides/videos are my CV on • My Blog • On LinkedIn • On SlideShare • On Researchgate • On Academia.edu
  • 36. Sharing your slides online? • Slideshare to host, expose and share your presentations, publications, posters and videos (subject to copyright you might have transferred!) • http://www.slideshare.net/ • Register for an account and retain your branding! Keep your online brand consistent
  • 38. My Google Scholar Profile
  • 40. My Co-author Graph on MAS..
  • 43. Places to Share Videos • There are other sites for you to share your videos online as a scientist • YouTube • SciVee • Vimeo • Slideshare
  • 45. Scientists are “Quantified” • We are quantified • Stats are gathered and analyzed • Employers can find them, tenure will depend on them and these already happen without your participation • Scientists Impact Factors, H-index and many other variants.
  • 46. How I am Quantified…
  • 47. How I am Quantified…
  • 49.
  • 50. And into the AltMetrics World
  • 51. AltMetrics via Plum Analytics
  • 54. • Persistent unique digital identifier • Integrates to workflows such as manuscript and grant submission • Supports automated linkages with your professional activities Enabled by
  • 55. Contributing to Science • I became a community contributor to science • Shared my expertise in the new world of open • Share your Figures • Contribute to Wikis – Wikipedia and others • Participated in Open Notebook Science • Build tools and platforms to support chemists • Shared my data, curated data, helped others • Engaged on blogs and discussions
  • 56. The Story of Hexacyclinol
  • 61. How much is in the archives?
  • 63. An Adventure into the World of Small but significant contribution..
  • 65. Micropublishing with Peer Review (a chemical synthesis blog?)
  • 68.
  • 69.
  • 70. My experiences in social media • I was able to communicate AND demonstrate my skills, expertise, passion, drive and intention by blogging and sharing • “Connected” with collaborative people • Like-mindedness “out there” is a great feeling • I blog far less today than I used to…time commitment can be very large • “Twitter makes no sense”…until I did it • LinkedIn: professional networking tool
  • 71. My views of the future • “Altmetrics” is going to be big • ORCID will be very important • Scientists, and especially young scientists, can “get in early” and build reputation • It takes effort driven by participation…
  • 72. And our PLoS Article Now?
  • 74. Contribute to Your Profile • The representation of YOU on the web is going to become increasingly important… • Engagement and participation is a choice… • Consider the value to both you and to your community regarding contribution • Open Data, Curations, Annotations etc.
  • 75. Thank you Email: williamsa@rsc.org ORCID: 0000-0002-2668-4821 Twitter: @ChemConnector Personal Blog: www.chemconnector.com SLIDES: www.slideshare.net/AntonyWilliams