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30 most effective products that can be sold on e commerce website
1. 30 BEST PRODUCTS AND
SERVICES THAT CAN BE SOLD ON
E-COMMERCE WEBSITE
2. Introduction
According to an Ernst and Young study
the most popular online purchases are
• computer related products (40%),
• books (20%),
• travel (16%),
• clothing (10%),
• recorded music (6%),
• subscriptions (6%),
• gifts (5%)
• investments (4%).
3. The kinds of products and
services that sell best on
the Internet are those that
take advantage of the
convenience of the Net
4. Reason for buying products online
• Convenience is the primary reason
• To avoid crowded stores
• Flexibility of timing
• Avoiding the irritating sales clerks
• Avoiding pickpockets
5. Products or Service should exhibit the
following characteristics
• High value
• Products suitable for shipping by mail
• Information-based products
• Services
• Niche Product
6. High value
Offbeat or unusual products and services
often attract online attention and sell strongly
Customers won’t buy things which could be
readily available near their place
For Example :- Some special wine , Cigar etc
7. Products suitable for shipping by mail
Most products sold by catalog and mail
order also sell well on the Net.
Choose products that could be shipped
easily.
Stay away from bulkier and heavier products
that would result in higher shipping and
handling costs.
Higher shipping costs diminish the price
competitiveness of online products
8. turns-off a lot of potential buyers
high shipping costs is the primary factor that
discourages people from buying online
Ernst and Young report shows that 53 percent
of online shoppers are concerned with shipping
costs
9. Information-based products
The Internet is primarily used to
communicate, entertain, educate and research.
nonperishable, information-intensive products
such as computers and software, books, travel,
consumer electronics, magazine subscriptions -
are the most popular online products at present.
Content-rich sites, subscription-based sites to
advertiser-supported sites focusing on a wide
range of topics, have been sprouting all over the
Internet.
13. Computer Related products
Laptops Computer Hardware
Desktop PCs • Motherboards
Storage Devices • RAM
• Memory Cards
• Processors
• USB Drives
• Hard Disk Drives • Graphic Cards
• DVD Writers • TV Tuners
• Memory Card Readers • Cabinets
• Blu-ray Drives • Power Supply Units
Printers
• CPU Coolers
• Inkjet Printers
• Laserjet Printers • Audio Cards
• Multifunction Device Scanners
• Dotmatrix Printers
14. NETWORKING DEVICE Tablet Accessories
• USB Data Card • Tablet Carry Cases
• Routers • Other Tablet Accessories
• Cables & Connectors Laptop Accessories
• Lan Cards • Laptop Bags
• Switches • Laptop Chargers
• DVDs and CDs • Laptop Batteries
SOFTWARE • Other Laptop Accessories
Computer Accessories
• Security Software
• Web Cameras
• Educational Software
• Speakers
• Operating Systems
• Mouse
• Multimedia Software • Monitor
Storage Media • Keyboard
• USB
15. Mobile & Accessories
• Phones Home
• Mobiles Home
• Landline Phones
• Mobile Accessories Home
• Tablets
16. Mobile Accessories
• Cases And Covers
• Bluetooth Headsets
• Headphones
• Memory Card
• Headsets
• Screen Guards
• Batteries
• Car Accessories
• Chargers
17. Books
• Literature & Fiction
• Academic & Professional
• Children and Teens
• Business, Investing and Management
• Entrance Exams Preparation
• Computers and Internet
• Biographies and Autobiographies
• School Books
18. • Religion & Spirituality
• Science & Technology
• Arts, Photography and Design
• Cooking, Food & Wine
• Crafts & Hobbies
• Families and Relationships
• Health and Fitness
• History and Politics
• Home & Garden
• Humor
• Music, Films and Entertainment
• Outdoors & Nature
• Philosophy
• Reference
• Self-Help
33. • Loans
• Taxation & Legal
• Technical Analysis
• Fundamental Analysis
• Index Derivative
34. Other emerging products
• Grocery
• Apparels
• Jewellery
• Health Supplements
• Beauty Products
• Online Services
o Dental offices
o dry cleaners
o car-repair shops
o barbers and hairstylists,
35. • Whatever our product be , a successful e-
commerce venture will be those that are able
to provide convenience combined with superb
service and outstanding reliability of delivery
• products should have least surprise
• products should have least variability