EarMashin: Social Music Discovery EarMashin allows you to connect with other passionate music fans and discover new music in real-time. You are also able to find local music events to experience music live and purchase tickets all with in the same app.

1. SOCIAL MUSIC DISCOVERY

2. STREAMING GIVES US ACCESS TO MILLIONS OF SONGS
PROBLEM FOR LISTENERS PROBLEM FOR ARTISTS
GAINING EXPOSURE
& FINDING NEW FANS
NO EASY WAY TO FIND NEW
MUSIC & LIVE EXPERIENCES
100 MILLION 30 MILLION 1 MILLION

3. 4
ONE PLACE TO DISCOVER MUSIC SOCIALLY
AND FIND TICKETS FOR LIVE EVENTS
COMMUNITY FOR
PASSIONATE MUSIC
FANS TO SHARE
AND DISCOVER
EMERGING MUSIC

4. 5
DISCOVER NEW MUSIC
FROM CURATORS
Christy T.
CURATORS HELP
FILTER MUSIC

5. 6
CURATE PLAYLISTS FROM
OVER 100 MILLION SONGS
FROM SOUNDCLOUD
BE A CURATOR & HELP
OTHER PEOPLE DISCOVER
NEW ARTISTS

6. 7
LIVE BROADCAST TO YOUR FRIENDS & FOLLOWERS
LISTEN TOGETHER
IN REAL-TIME

7. 8
FIND LIVE MUSIC
EVENTS
BUY TICKETS DIRECTLY
ON YOUR PHONE

8. 9
STREAMING LIVE EVENTS
ACCESS TO LIVE EVENTS
ALL IN ONE PLACE
(THOUSANDS OF MONTHLY
EVENTS)
ACCESS TO THE MASSIVE
SOUNDCLOUD LIBRARY
(100 MILLION SONGS)

9. 10
ADS &
PROMOTIONS
ANALYTIC
DATA
AFFILIATE
TICKET
SALES
FUTURE
CURRENT
DONATIONS
REVENUE

10. LIVE EVENT TICKETS
GETS UP
TO $12
P E R T I C K E T S O L D

11. 12
GETS 20%
P E R D O N A T I O N
LISTENERS SUPPORT CURATORS
TO KEEP CURATING

12. 13
COMPETITION
-Lack a personal touch
-Not always accurate
-High cost
-Not scalable
COMPLEX
COMPUTER
ALGORITHMS
HIRING
CURATORS
WEESPIN, RADEEUS,
RADICAL.FM
LIVE
BROADCASTING
-Bad user experience
-Lack marketing & brand
awareness
-Low user base

13. SOURCE: IMS BUSINESS REPORT 2014
2014 MUSIC INDUSTRY GLOBAL REVENUE: $47.6 B
ELECTRONIC MUSIC GENREINITIAL FOCUS:
OTHER GENRES
ELECTRONIC MUSIC
$6.2 BILLION
OVER 60% FROM
LIVE EVENTS

14. TARGET DEMOGRAPHIC
83 MILLION
MILLENNIALS
SOURCE: IMS BUSINESS REPORT 2014, EVENTBRITE REPORT & DELOITTE 2014
82% ATTEND
LIVE EVENTS
SPEND AVG
$125/YR
(18-34 YEAR OLD) (IN 2014) (IN 2014)
TECH SAVVY EXPERIENCE ORIENTED
EDM
OTHER

15. STREET TEAM MARKETING
-LIVE MUSIC EVENTS
-COLLEGES
-RELATED INDUSTRY EVENTS
INFLUENCER MARKETING
-RELATIONSHIPS W/ INFLUENCERS
-CONTENT CREATION
-SOCIAL MEDIA CAMPAIGNS
-BRAND PARTNERSHIPS

16. 17
TEAM
FOUNDER
ASH NAGUIB
FOUNDER
MO ATEF
COMMUNITY MANAGER
KIMBERLY HUYNH
-Graduate from CSUF
-Previous internship experiences
in Social Media and Marketing at
Dim Mak Records
-Public Relations at Vitalic Noise
-Graduate from October 6
University
-Expertise in Business
Development
-Portfolio Manager for EFG
Hermes Holding
-Graduate from UCI
-Expertise in Social Media,
Content Creation & Influencer
marketing

17. 18
MILESTONES
LAUNCHED
VERSION 1
JUL 2015
ATTENDED
ACCELERATOR
AUG 2015
288
CURRENT
USERS
NOV 2015
VERSION 2
COMING SOON
JAN 2016

18. Follow Us
Facebook.com/EarMashin
Twitter.com/EarMashin
Instagram.com/EarMashin
Soundcloud.com/EarMashin
Phone & Email
ash@earmashin.com
mo@earmashin.com
626.340.3889
www.EarMashin.com