We want to share a basic guide we use in Augure for increasing our brand awareness through our Google+ Account

1. Social Media
Google Plus guide
www.augure.com | Blog. blog.augure.com |
: @augureFR

2. Why it’s important to be in Google Plus
There are not many companies right now. It’s not Facebook 
People who is active, is highly related with our sector (B2B oriented)
It might help to improve our positioning in search engines (Studies
show the correlation while Google denies it)
Moz study: http://bit.ly/moz-search-engine
Searchmetrics: http://bit.ly/searchmetrics-seo-study
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3. What to do in Google+
to increase our brand visibility
www.augure.com | Blog. blog.augure.com |
: @augureFR

4. Increase our brand visibility in Google+
Increase your Circles with relevant people
http://www.gplusdata.com/
From your content curation: Find authors’ Google+ profiles
Your targeted Influencers
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5. Read the publications of people who is in your circles
Get new sources and content curation strategy
+1 and make relevant comments
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6. When publishing a post in Google+
Segment your publications to your target The most relevant
segmentation, the better
Publish in groups by using relevant topics
Post high relevant posts related with your sector. Be relevant!
Do not use images when sharing a link it’s better to make easier
for Google to find our content
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7. Notify your publications to
your Audience. Be sure the
publication is highly relevant
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8. Use the Google+ Search box in order to get to know about people,
hashtags, groups, pages related with a topic
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9. Connect your authors’
Google+ account to your
website/blog. Don’t forget
they have to declare they
are contributors of your
website in their Google+
profile , too.
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10. Attention to notifications:
Reply, thank and +1 to other
users.
Do not forget to add to your
circles relevant users
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11. Share on Twitter your Google+ publications do not
hesitate in making questions
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12. When possible,
mention other
user.
Use relevant
hashtags (do not
forget your
targeted keywords)
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13. Give your point of view
and ask for others
opinions
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14. www.augure.com
Blog.augure.com
@augureRepMgmt
AUGURE FRANCE
5 bd Montmartre 75002 Paris - www.augure.com
www.augure.com
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