Adp Live Chat & E Newsletters

ADP Live Chat & Dealer eNewsletter Services Overview September 23, 2008 Insert Dealership Logo

Paid Search 2:1 Direct Mail 2:1 Third Party Leads 5:1 Live Chat Focus Spend To The Greatest ROI eNewsletters 10:1 10:1

Convert More Browsers into Buyers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Live Chat

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Interactive Website – Live Chat

Experience The Power of Live Chat Dealer Interactive Website – Live Chat

Live Chat Results: Average Store The Average Dealer ROI For Live Chat is 10:1 + Monthly Live Chat Leads 11 Close Rate on Live Chat Leads 28% Average Monthly Units Sold 3 Units Total Monthly Dealer Gross $4,467

2008 Q1 Close Rates by Lead Source

Live Chat Benefits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Dealer Generates 5:1 ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Dealer Interactive Marketing - eNewsletters

Dealer eNewsletter Metrics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Source: Industry Average from Internet Retailer 2007 Benchmarks Tour

Dealer Live Chat & Interactive Marketing Discussion & Next Steps

Adp Live Chat & E Newsletters

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