The 7 Laws of Attraction for Online Marketing is part of the continuing educational series ATTRACT * ENGAGE * CONVERT * REPEAT! tm presented by Urban Interact\'s CEO, Beverly K. Garvin - Learn how to leverage inbound marketing to do more of what works online!

1. Website 101: ATTRACT
The 7 Laws of
Attraction for
Online Marketing
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

2. Website 101: ATTRACT
Presented By:
Beverly K. Garvin, CEO
1(888) URBAN-19
www.LinkedIn.com/in/BevGarvin
@UrbanInteract
http://www.UrbanInteract.com
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

3. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
What has your website
done for you lately?
If your website is under-performing, perhaps it's time to go back to the
drawing board. Urban Interact, Inc. develops unique online marketing
strategies that intrigue, inform and inspire website visitors to engage with
your brand and deliver profitable, long-term results. We’ll help you make
sense of the endless options, determine the best course of action to
reinforce your business strategy, and we'll provide the training, tools and
support you need for online success.
Whether you simply want to improve search engine rank, generate
qualified leads, leverage social media in to your marketing mix, are ready
to start a corporate newsletter, or blog, drive higher sales, launch a stellar
customer loyalty program, automate repetitive manual tasks, share
information more efficiently or if you want to become "the next big thing" on
the web, we'll take you from where you are today to where you want to be.
Websites are evolving. Is yours?
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

4. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
Use Your Brain Not
Your Wallet! =)
• Attract
• Engage
• Convert
• Repeat!™
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

5. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
What Is Inbound
Marketing?
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

6. Website 101: ATTRACT
The 7 Laws of Attraction for
Online Marketing
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

7. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

8. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#1
Content is KING
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

9. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
VS
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

10. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
B2B –
Network
Solutions
• Web Conference
• Topical
• Great Speaker
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

11. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
B2C – Google
Desktop
• Personal Bookmarks
• Google Tip of the Day
• How Stuff Works
• DBJ Highlights
• World Clock
• Horoscope
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

12. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
B2C – Blendtec
Blenders
• Viral Marketing
• Entertaining
• Shocking
• Reliable Product
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

13. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#2
Have A Content
Strategy &
Marketing Calendar
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

14. The 7 Laws of Attraction for Online Marketing

15. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#3
Write Content for
People not Search
Engine Spiders
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

16. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#4
Be Buzz Worthy!
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

17. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#4
Be Buzz Worthy!
Zappos
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

18. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#5
Use Your Brain Not
Your Wallet
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

19. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#5
Use Your Brain Not
Your Wallet -
Intersection
Consulting
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

20. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#6
Be Thankful &
Greatfull
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

21. Website 101: ATTRACT
The 7 Laws of Attraction for Online Marketing
#7
Share Often
& Be Social
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

23. Website 101: ATTRACT
• The 7 Laws of Attraction for Online Marketing
Questions?
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009

24. Website 101: ATTRACT
Catch The Urban Buzz!
Beverly K. Garvin, CEO
1(888) URBAN-19
www.LinkedIn.com/in/BevGarvin
@UrbanInteract
http://www.UrbanInteract.com
http://www.UrbanInterct.com / 1(888) URBAN-19 / Twitter: @UrbanInteract © Urban Interact 2009