Did you know that 93% of marketers are using social media for for their company? Odds are, you're using it too. But are you using it the right way? Sure, you've got a Facebook, Twitter and LinkedIn, but what content are you publishing? Learn how to make social media work for you, not the other way around.
11. Be responsive.
● You’re always on.
● Get the right
resources.
● Work with your CS
team.
Created by
Bailey Koharchick
12. Be cool.
● Apologize.
● Diffuse the
situation.
● Have authority.
Created by
Bailey Koharchick
13. Make friends.
● Call on them.
● Reciprocate.
● Participate.
Created by
Bailey Koharchick
14. Be a human.
● Not a robot.
● Build relationships.
● Be friendly.
Created by
Bailey Koharchick
15. Know the rules
● Company values.
● Competitors.
● Buzzwords.
Created by
Bailey Koharchick
16. And also...
● Be gracious.
● Give credit.
● Use images.
Created by
Bailey Koharchick
17. Resources
People to follow
● @ScottAbel
● #SMgirlfriends
● @DabneyPorte
● @MariSmith
● @JAltucher
Tools to use
● Hootsuite
● SproutSocial
● Twitter
Analytics
● Google
Analytics
Brands to learn
from
● BrightTalk
● HubSpot
● Mashable
● TechCrunch
Created by
Bailey Koharchick