The document provides an overview of the Linked Content Coalition (LCC), a not-for-profit global consortium of standards bodies and registries focused on content identifiers, metadata, and messaging standards. It describes the LCC's founding members, goals of promoting interoperability through common standards, and key projects including the LCC Manifesto, 10 Targets for a rights data network, and Principles of Identification and Messaging. The LCC aims to facilitate widespread access to rights information and automation of rights trading through consistent global identifiers and metadata standards.

1. Todd A. Carpenter
NISO, Executive Director
LCC Founding Board Member
NISO/BISG Changing Standards Landscape
June 27, 2014

2. WHAT IS THE
LINKED CONTENT
COALITION?
2

4. Linked Content Coalition, Ltd
​The Linked Content Coalition (LCC) is a not-for-
profit global consortium of standards bodies and
registries. LCC members are organizations who
create and manage data standards associated
with content of one or more types, particularly for
identifiers, metadata and messaging.

5. Linked Content Coalition History
• LCC was originally a project, now ended and continued via LCC Ltd, a UK
company (formed 30 March 2014)
• Members put up a small membership fee (EU 500) to cover common costs
• Also “LCC Forum” : open to the original LCC project partners as well as other
companies and organizations with an interest in rights data standards
development.
• LCC will be an umbrella to co-ordinate work being done by members – a very
slim body, not an operating entity
• Work will be carried out by individual members

6. WHO IS BEHIND THE
LINKED CONTENT
COALITION?
6

7. 7

8. Linked Content Coalition Membership
• 6 “founder members”:
– Editeur, www.editeur.org
– International DOI Foundation, www.doi.org
– International Press Telecommunications Council, www.iptc.org
– Movielabs, www.movielabs.com
– (US) National Standards Information Organization (NISO,) www.niso.org
– PLUS (Picture Licensing Universal System) Coalition, www.useplus.com
• Now open to other standards development /maintenance bodies who can all
join as equals
• ISNI, ISBN, ISRC (IFPI), ISWC (CISAC) all said they will join
• Other ISO Registration Authorities welcomed (ISAN, ISTC, ISSN, etc)
• Other standards development organizations in media/content distribution are
also welcome

9. 9
International Federation of the Phonographic Industry (IFPI)
International Federation of Reproduction Rights
Organisations (IFRRO)
International Press Telecommunications Council (IPTC)
International Publishers Association (IPA)
IPR License
ITV
Journaux Francophones Belges
Laurence Kaye Solicitors
Microsoft
National Information Standards Organization (NISO)
News International
Newspaper Licensing Agency (NLA)
Pearson
PLS
Plus Coalition
Reed Elsevier
Rightscom
RTL group
International Association of Scientific, Technical & Medical
Publishers (STM)
Universitat de Lleida
Unidad Editorial
Vivere Consulting
Associated Newspapers​
Axel Springer​
Coordination of European Picture Agencies Stock​, Press
and Heritage (CEPIC)
Common Rights
Copyright Clearance Centre
Copyright Licensing Agency
Criteria Media Exchange
Danish Producers Association
DDEX
Digimarc
EditEUR
MovieLabs
Microgen
EMI Music Publishing
Europa Distribution
European Magazine Media Association (EMMA)
European Newspaper Publishers Association (ENPA)
European Publishers Council (EPC)
European Visual Artists (EVA)​
European Writers Council (EWC)
​​Federation of European Publishers (FEP)
Organizações Globo​​
Gruppo Espresso
Hachette Livre
International DOI Foundation
Linked Content Coalition Project Partners

10. HOW DID WE
COME TO FOUND THE
LINKED CONTENT
COALITION?
(SOME HISTORY)
10

11. Linked Content Coalition Membership
• 1st Stakeholders Meeting of the Digital Agenda
October 2010
• The Answer to the Machine is in the Machine"
during the Digital Agenda Assembly June 2011
• Project plan for the "Linked Content Coalition"
with a call for action - Sept 2011
• LCC 1st Plenary Session (June, 2012)
• LCC 2nd Plenary Session (Sept 2012)
• Release of LCC Framework and drafts (April 2013)

12. WHAT IS THE
LINKED CONTENT
COALITION
DOING (GOING TO DO)?
12

13. LCC Initial Project
• Linked Content Coalition Manifesto
• LCC 10 Targets
• LCC Principles of Identification (v1.1)
• The LCC Rights Reference Model (v1.0)
• The LCC Principles of Messaging (v1.0)​​​​​​​

14. LCC: Manifesto (1)
• http://www.linkedcontentcoalition.org/ Next Steps
• The Linked Content Coalition (LCC) is a not-for-profit global consortium of standards bodies
and registries.
• LCC members are organizations who create and manage data standards associated with
content of one or more types, particularly for identifiers, metadata and messaging.
• The purpose of the LCC is to facilitate and expand the legitimate use of content in the digital
network through the effective use of interoperable identifiers and metadata.
• The LCC supports interoperability between the computer systems of any and all legitimate
participants in the digital network, including creators, rightsholders, publishers,
aggregators, rights and content exchanges, retailers, consumers, cultural institutions
(including libraries, museums and archives) and their agents and associations. Participation
may be on any scale, from that of private individuals to multi-national organizations.
• The LCC facilitates and support the legitimate use of copyright, public domain and "orphan"
works, under any business model, including “free use” where enabled by law or
rightsholder choice.

15. • http://www.linkedcontentcoalition.org/ Next Steps
• LCC projects do not compete with the activities of its members, but deal with matters of
common interest across existing standards bodies. These can include
– interoperability between existing standards
– the development of specific all-media standards or tools, and
– collective input to, and collaboration with, related activities in other domains.
• The LCC has set out Ten targets for the rights data network which describe those
developments in identifier and metadata interoperability which it believes will best ensure that
the digital network operates in future as effectively as possible. LCC projects will general relate
to the furtherance of one or more of these Targets, and LCC will support initiatives by other
organizations which do the same.
• The LCC owns and maintains LCC specifications and makes these generally available under free
use licensing arrangements.
• The LCC is partnered with the LCC Forum, whose members are organizations and individuals
who are not standards bodies but wish to show their support for the goals of the LCC, and
where appropriate participate in its activities.
LCC: Manifesto (2)

16. • http://www.linkedcontentcoalition.org/ Next Steps
• Membership of the LCC or the LCC Forum indicates support for LCC principles in
general as expressed in this manifesto, but member organizations are not required
to make a commitment to support or implement any particular LCC standard or
specifications.
• Currently these comprise the LCC Rights Reference Model (RRM), the Common Rights
Format (CRF) XML schema, and the two 'best practise' guides Principles of
Identification and Principles of Messaging.
LCC: Manifesto (3)

17. LCC: Ten Targets (1)
• http://www.linkedcontentcoalition.org/ Next Steps
• The effective operation of the digital content market relies on the establishment of a global identifier
network (described here as the rights data network) in which parties, creations and rights are
identified and linked in the internet in a way that enables the automated discovery of rightsholdings,
and the licensing and reporting of usage.
• A network of authoritative linked data in which
– all key entities in the rights data network have standard, resolvable identifiers;
– these identifiers are linked in standard ways; and
– the management of the identifiers and links is under registry procedures which ensure that they
are under appropriate authority, and that parties with a legitimate interest in an entity can
make sure that interest is correctly and publicly recognised.
• To enable the widest possible access to appropriate rights information
– and the widespread automation of rights trading, whether for commercial or “free use”.
• LCC has ten targets for data standards which, if fully implemented, would provide the necessary
infrastructure.
• Most, though not all, of these are partly in place now. The primary role of the LCC is to promote their
implementation as fully as possible.
• The ten LCC targets do not address standards of usage reporting or financial reporting.

18. LCC: Ten Targets (2)
1.A global Party ID “hub”. Rightsholders and “asserters” should be identified with an identifier
linked to the ISNI “hub”.
2.Creation IDs for all. Creations of all types should be identified to any required level of
granularity.
3.Right IDs. Content rights should be identified distinct from, but linked to, the Creations to
which they relate.
4.Resolvable IDs. Identifiers should have a URI form so that where they may be persistently
and predictably resolved to multiple services within the internet.
5.Linked IDs. “Cross-standard” links between identifiers should use interoperable terms and be
authorized by interested Parties at both ends of the link.
6.Interoperable metadata. Standard content and rights metadata schemas and vocabularies
should have authorized, public mappings which enable terms and data to be automatically
transformed from one standard into another.
7.Provenance of Rights data. The provenance (“Asserter”) of Rights declarations should be
made explicit.
8.Digital Rightsholder Statement (“DRS”). Anyone should be able to make standardized,
machine-interpretable public statements about rights-holdings in Creations.
9.Dispute management. Conflicts between public Rights declarations should be automatically
identifiable so that their resolution can be managed.
10.Linked fingerprints. Where digital “fingerprints” or embedded “watermarks” exist, they
should be mapped to registered Creation identifiers.

19. Linked Content Coalition
• Example of current activity: continue to manage and develop the existing LCC output:
• LCC “Principles of Identification”: generalised and expanded for version 1.1
– http://www.linkedcontentcoalition.org/ tab Resources tab Documents
• LCC adopted as way forward for identifier interoperability by ISO TC46/SC9:
– “to withdraw ISO TR 21449, Content Delivery and Rights Management.
– “to revise the Linked Content Coalition document, “Principles of Identification”, as an ISO White Paper or
Technical Report” (for May 2014).”
• LCC adopted by Copyright Hub
• LCC used in RDI (Rights Data Integration) project
• Example of new additional activity: to share work on a “Digital Rightsholding Statement”:
• a simple, all-media schema for digitally declaring rightsholdings
• has also been called Content Declaration earlier but name changed
• based on the LCC Rights Reference Model
• Would require persistent URIs
• Enabling the automatic identification of rightsholders for any content.
• To be tested in RDI.
• Draft available for comment

20. THANK YOU!
QUESTIONS?