4. • Founded by Travis Kalanick and Garrett
Camp at Le Web in 2009
• First cars on the roads of San Francisco in
Summer 2010
• First cars in Asia with launch of Singapore
in Feb 2013
Travis Kalanick + Garrett Camp, Le
Web 2009
Uber’s Early Beginnings
12. 15
Funding
Date Round $ Amount of funding Participants
08/09 Seed $200K Garrett Camp and Travis Kalanick,
Founder Collective
10/10 Angel $1.2M First Round Capital, and others
02/11 Series A $11M Benchmark, Alfred Lin, First Round
Capital, and others
11/11 Series B $37M Menlo Ventures, Jeff Bezos, Goldman
Sachs, Benchmark, and others
08/13 Series C $258M Google Ventures
21. Requesting a Car
Privileged and confidential
1) User logs into Uber
app and sets pickup
location
2) User confirms
request and method of
payment
3) Request is sent to
closest available driver,
one at a time (if first
not available)
22. Driver Arriving and Begin Trip
Privileged and confidential
4) Once driver is
confirmed, user can
track progress in real-
time via app
5) User is notified
when driver is close to
pickup location
6) Pro Tips displayed
to user during trip
23. Rating the Trip
Privileged and confidential
7) Fare is calculated
and displayed to user
8) User is prompted to
rate ride experience ; if
five-star no other
prompts given
9) If rating is less than
or equal to three-star,
user prompted to give
reason
25. 19
Your Drivers
UBER QUALIFIED
Uber only partners with drivers
who have a keen eye for
customer service and a
passion for the trade.
RIDER RATED
Tell us what you think. Your
feedback helps us work with
drivers to constantly improve
the Uber experience.
LICENSED & INSURED
From insurance to background
checks, every driver meets or
beats local regulations.
42. EVERYONE IS A WINNER!
New Users: UBERWEBMOBNEWB
- 300THB CREDIT for Signing up.
Existing Users: UBERWEBMOB
- FREE TRIP up to 300THB, good until end of
week.