2. Disclaimer
This presentation may contain forward-looking statements based on current
assumptions and forecasts made by Bayer Group or subgroup management.
Various known and unknown risks, uncertainties and other factors could lead to
material differences between the actual future results, financial situation,
development or performance of the company and the estimates given here.
These factors include those discussed in Bayer’s public reports which are
available on the Bayer website at www.bayer.com. The company assumes no
liability whatsoever to update these forward-looking statements or to conform
them to future events or developments.
3. • Bayer Investor Presentation • Meet Management • October 2013Page 1
Our Mission –
Innovation and Customer Value
Bayer is an innovation company
With a strong “innovation portfolio”
Addressing new growth areas
Capable of identifying and using
breakthrough innovations
Bayer is innovative in many ways:
Products, technologies, processes,
business models, strategies
Bayer products improve
the quality of people’s lives
Bayer has an excellent understanding
of human, animal and plant health,
as well as of high-quality materials
Respect for people and nature
is an essential part of our values
Science / Innovation Better Life
Science For A Better Life
4. • Bayer Investor Presentation • Meet Management • October 2013Page 2
Our Business Portfolio –
Leading in Its Markets
Break-down excluding reconciliation
Sales 2012: €39.7bn
CropScience
Chemical crop protection & biologicals,
global #2, seeds & traits
€8.4bn
MaterialScience
Polyurethanes and polycarbonates,
global #1/2
€11.5bn
HealthCare
Pharmaceuticals €10.8bn,
leading positions in core indications
Consumer Health €7.8bn,
OTC pharmaceuticals, blood glucose
meters, contrast media and veterinary
medicines, global #2-5
€18.6bn
22%
30%
48%
5. • Bayer Investor Presentation • Meet Management • October 2013Page 3
Life-Sciences Generate Vast Majority of
Group Sales and Earnings
22%
30%
45%
85% 15%
Sales 2012 Adj. EBITDA 2012*
Human
Health
3%
Breakdown excluding Reconciliation
Material
Science
Animal
Health
Life-
Sciences
Material
Science
*EBITDA before special items
Plant Health
6. Page 4 • Bayer Investor Presentation • Meet Management • October 2013
Business Highlights
7. Page 5
1H 2013 – Business Highlights
• Bayer Investor Presentation • Meet Management • October 2013
Strong growth momentum at Life-Sciences
Full-year 2013 new pharma product sales target
raised to ~€1.4bn
Weak performance at MaterialScience in a challenging
environment
Full-year 2013 outlook maintained
8. EBIT
in € million
+29%
3,058
2,371
Sales
in € million
% currency & portfolio adj.
+4%
20,62620,220
EBITDA
adjusted**
in € million
+1%
4,6484,612
Core EPS
in €
+4%
3.243.12
*Prior-year figures restated
**before special items
1H’131H’12* 1H’131H’12* 1H’131H’12* 1H’131H’12*
1H 2013 – Performance Driven by
Life-Science Businesses
• Bayer Investor Presentation • Meet Management • October 2013Page 6
9. FY 2013 Financial Outlook Maintained Even
Though Increasingly Ambitious After Q2 Results
Page 7
20121 2013E
Sales €39.7bn
+4-5% to
~€40-41bn*
adj. EBITDA €8.3bn
mid-single-digit %
increase
Core EPS €5.30
high-single-digit %
increase
Sales ∆ Fx and portfolio adjusted, EBITDA before special items
*Assuming average Fx rates of H1 2013
Outlook depends on specific planning assumptions as detailed in the Annual Report
1 2012 figures restated
• Bayer Investor Presentation • Meet Management • October 2013
10. Strategic Priorities
Page 8 • Bayer Investor Presentation • Meet Management • October 2013
Pharma: Successfully commercialize new products, invest in life-
cycle management and mid-early pipeline
1.
2.
3.
4.
Consumer Health: Aspire to become #1 OTC company
CropScience: Above market growth at benchmark profitability;
expand production capacities
MaterialScience: Improve returns
11. Page 9 • Bayer Investor Presentation • Meet Management • October 2013
2012 CAGR 2015e
Pharma: Sales Growth
Acceleration Driven by
New Products
12. • Bayer Investor Presentation • Meet Management • October 2013Page 10
20
15
10
5
19.3%
15.4%
1.1%
Xarelto
0
Xarelto – Outperforming Competition,
Exceeding Expectations
Best-in-class launch in Germany,
Brazil, Switzerland and Belgium
Uptake significantly exceeding
expectations
New sales target 2013: >€800m
(prev.: ~€600m)
Broadest label of novel oral
anticoagulants with once-daily-
dosing advantage2
Sales market share in % (retail & hospital combined)
01/2012 07/2013
apixaban
dabigatran
1 Oral anticoagulant; 2 exception 15mg BID dosing for treatment
of acute DVT/PE or 2.5mg BID for ACS sec. prevention
Xarelto – Leading Novel OAC1 Globally
13. Pharma Launches in Full Swing
Page 11 • Bayer Investor Presentation • Meet Management • October 2013
Commercial HighlightsCommercial Highlights
Market leadership in Japan and Australia with ~50% market share
Rapid adoption in switch and naïve patients in reimbursed markets
Strong momentum continues; ~15,000 patients treated1
Approval in EU for treatment of mCRC (08/13)
First commercialized alpha-radiopharmaceutical product
Positive early feedback from launch in the US (473 patient-ready
centers2), positive CHMP opinion for approval in EU
Submitted for PAH and CTEPH
Positive FDA AdCom recommendation, approved in Canada (09/13)
CTEPH: Chronic thromboembolic pulmonary hypertension;
PAH: Pulmonary arterial hypertension
1 As of September 2, 2013; 2 As September 20, 2013
14. New Launch Products Have a Business
Transforming Potential
• Bayer Investor Presentation • Meet Management • October 2013
Combined* Peak Sales Potential >€5.5bn
Rivaroxaban AfliberceptRegorafenib
Radium-223
dichloride
Riociguat
2011 2012 2012 2013 2013
*Combined peak sales potential for Xarelto, Stivarga, Eylea, Xofigo
and Riociguat assuming approvals and launches plannedPage 12
>€2bn ≥€1bn ≥€1bn ≥€1bn ≥€500m
Launch in first/main indication
15. Comprehensive Life-Cycle Management for
New Launch Products
Two phase III trials in additional indications underway1
Additional research to strengthen profile in SPAF2
Table shows major examples
Page 13 • Bayer Investor Presentation • Meet Management • October 2013
Strengthening of profile beyond wAMD
Evaluate potential for additional cancers of the gastro-intestinal tract
Phase III trial in 2nd-line liver cancer underway
Expanding Xofigo’s position in castration-resistant prostate
cancer, i.e. combination with abiraterone, and to other cancers
Realize the potential beyond PAH and CTEPH
Evaluate the clinical profile in new disease areas like systemic
sclerosis
1 Coronary artery disease / peripheral artery disease; chronic heart
failure and coronary artery disease, 2 Atrial fibrillation with percutaneous
coronary intervention; nonvalvular atrial fibrillation and cardioversion
16. Phase III
Phase III
Phase III
Targeting to Progress Five New Pipeline
Assets into Phase III by 2015
• Bayer Investor Presentation • Meet Management • October 2013Page 14
2013 2014 2015
Finerenone
Phase IIb in worsening chronic heart failure and
phase II in diabetic nephropathy
Copansilib
Phase II in indolent or aggressive non-hodgkin's
lymphomas
sGC-
Stimulator
Phase IIb program in heart failure
sPRM Phase III in uterine fibroids
Phase IIIMolidustat
DIALOGUE phase IIb program in renal
anemia
Timeline reflects planned phase III initiation
PI3-Kinase Inhibitor
MR Antagonist
HIF-PH Inhibitor
S-PRAnt
17. • Bayer Investor Presentation • Meet Management • October 2013Page 15
Aspire to Become the Leading
OTC Company
18. OTC – Strategy for Growth
• Bayer Investor Presentation • Meet Management • October 2013
2012 2015e
OTC Sales Target 2015*
€3.5bn
>€4.0bn
*assuming €/$ of 1.29
Organic growth
>4% CAGR
Growth Strategy
Maximize brand potential
Global expansion of key brands
Exploit our innovation pipeline
Double proportion of new products‘ sales
until 2015
Grow in emerging markets
Increase commercial power
Bolt-on acquisitions to strengthen
portfolio & regional set-up
Page 16
19. Strengthening HealthCare Through
Selected Acquisitions
Significant synergies expected from
leveraging Bayer’s existing
Women’s Healthcare business
Significant sales synergies expected
due to Bayer’s complementary
Consumer Care business
US-based company providing the
leading non-surgical permanent
birth control method (Essure ®)
proven by >700,000 procedures
Sales 2012: ~USD 140m*
Transaction value: €780m
Germany-based specialist in pharmacy-
only herbal medicines, bringing in a
leading herbal expertise
Sales 2012: €61.3m
Transaction value: €222m
Conceptus:
Permanent birth control
Steigerwald:
Herbal medicines
• Bayer Investor Presentation • Meet Management • October 2013Page 17
*USD reporting
21. Translating R&D Effectively into New
Product Sales for CropScience
Page 19
0.02
0.3
0.7
1.1
~1.4
~1.9
2007 2009 2011 2012 2013e 2015e
+60%
Sales from new Crop Protection products
launched since 2006 in €bn
∆% y-o-y, () Fx adj.
• Bayer Investor Presentation • Meet Management • October 2013
(+19%) - Superior ‘all-in-one’
cereal fungicide with yield-boosting
effect
herbicide (+35%) -
Excellent weed control in corn and
cereals, also in case of glyphosate
resistance
(+64%) - Broad-spectrum
insecticide with fast, long-lasting
action
- New fungicide now
available in several key markets
1H 2013 Highlights
22. 303
~520
~620
~660
600
2012 2013e 2014e 2015e 2016e
Increasing demand for innovative and
sustainable agricultural solutions
Construction of US production plant1
for herbicide glufosinate-ammonium
Expanding seeds infrastructure for
soybean and wheat
Expanding and modernizing R&D
facilities
CAPEX expansion to €2.4bn
for 2013 - 2016
Stepping Up Investment Plans for Capacity
Expansion at CropScience
• Bayer Investor Presentation • Meet Management • October 2013Page 20
1About €380m investment,
start of production expected Q4 2015
Capital Expenditures (PPE only, in €m)
24. • Bayer Investor Presentation • Meet Management • October 2013Page 22
MaterialScience: Aspire to Earn
a Premium Over Cost of Capital
25. • Bayer Investor Presentation • Meet Management • October 2013Page 23
Selling Price Increases & Savings Not
Sufficient to Protect Earnings
Market growth trends intact, key
products with mid-single digit volume
growth
High raw material prices and
significant capacity additions led to
global overcapacities and margin
pressure
Going forward demand & supply
balance expected to improve
Anticipated margin improvement
supported by fresh savings from new
efficiency initiative
2010 2011 2012
Sales Adj. EBITDARaw Mat. & Energy Costs CFROI
In € bn
10.2
10.8
11.5
5.4
6.2
6.6
1.4 1.2 1.3
6% 6%
8%
26. • Bayer Investor Presentation • Meet Management • October 2013Page 24
Profitability Improvement Through New
Efficiency Initiative Until 2015
New efficiency initiative improves cost structure and increases adjusted EBITDA
margin by 150bp
Initiative comprises more than 100 measures across the entire value chain
Examples
Business Units Consolidation of system houses
Pricing excellence programs
Organization Optimization of regional structures (e.g. Canada & US)
Production Further initiatives to improve asset productivity (e.g. maintenance
schedules, engineering setup)
Supply Chain Optimization of logistics services
Selling &
Administration
Further reduce costs by leveraging established global ERP
platform and standardized processes
ERP: enterprise resource planning
27. Optimistic About Future Developments
Excellent new product launch execution
1H 2013: Business performance driven by Life-Sciences
FY 2013 Outlook Maintained
• Bayer Investor Presentation • Meet Management • October 2013Page 25
Additional investments in R&D and production capacities
35. Page 33
Sales ∆ Fx & portf. adjusted, margin = EBITDA before special items to sales
*Assuming Fx rates of 1H 2013
#after reproduction
Outlook depends on specific planning assumptions as detailed in the Annual Report
MaterialScience – Higher Asset Utilization &
Efficiency Measures Are Driving Performance
2012 Target 2013* Aspiration 2015
Sales +2.9% to €11.5bn
(volumes +2%)
Adj. EBITDA +8% to
€1,262m
CFROI# 5.7% < WACC
7.1%
Grow business (volume)
above global GDP
Defend market leading
positions in PCS and PUR
Realize 150 bp margin
contribution through new
efficiency initiative
Optimize asset structure
in Germany
CFROI# > WACC
• Bayer Investor Presentation • Meet Management • October 2013
Sales: not quite reach
prior-year figure
Adj. EBITDA: below prior-
year figure
Q3‘2013 vs Q2‘2013:
Sales and adj. EBITDA
to increase
38. Q2 2013 – Regional Performance:
Growth Led By Emerging Economies
Page 36
Africa &
Middle East
Eastern
Europe
Emerging Economies
Emerging
Economies¹
+6%
Others²
+12%
USA
+1%
Western Europe
+4%
Q2 2013 Group Sales by Region
Group €10,360m; +5%
~1,100
+16%
~1,500
+2%
~400
-1%~700
+3%
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
² Others = Japan, Australia, New Zealand, Canada
³ Emerging Asia = Asia w/o Japan, Australia, New Zealand
In € million, ∆% yoy Fx adjusted
37%
11%
31%
21%
Latin
America
Emerging
Asia³
• Bayer Investor Presentation • Meet Management • October 2013
39. Full Year 2012 –
Regional Performance
Page 37
Africa &
Middle East
Eastern
Europe
Emerging Economies
Emerging
Economies¹
+7%
Others²
+4%
USA
+9%
Western Europe
0%
2012 Group Sales by Region
Group €39,741m; +5%
~4,900
+12%~5,700
+5%
~1,800
0%~2,400
+10%
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
² Others = Japan, Australia, New Zealand, Canada
³ Emerging Asia = Asia w/o Japan, Australia, New Zealand
In € million, ∆% yoy Fx adjusted
37%
11%
31%
21%
Latin
America
Emerging
Asia³
• Bayer Investor Presentation • Meet Management • October 2013
40. Q2 2013 –
Cash Flow And Net Debt Development
Page 38
+€1.5bn
9.0
GCF oFCF
1,680
Invest-
ments
502 1,034
∆
y-o-y +37% +8%
NCF
1,536
+10% +13%
March 31, 2013 June 30, 2013
7.5
Q2 2013 Cash Flow Net Debt Development
Cash Flow in € million, Net Debt in € billion
• Bayer Investor Presentation • Meet Management • October 2013
41. Full Year 2012 –
Cash Flow and Net Debt Development
Page 39
7.0GCF oFCF
4,556
Invest-
ments
1,930 2,601
∆
y-o-y -12% -24%
NCF
4,531
-10% +20%
Dec 31, 2011 Dec 31, 2012
7.0
2012 Cash Flow Net Debt Development
Cash Flow in € million, Net Debt in € billion
• Bayer Investor Presentation • Meet Management • October 2013
42. Investor Handout – Meet Management
Pharma Pipeline Update
October 2013 – London
43. Maximizing the Value of New Launch Products
• Bayer Investor Presentation • Meet Management • October 2013
Delivering Promising Pipeline Assets and
Enhancing the Profile of New Products
Page 41
● Comprehensive life-cycle management program underway
● Adding new indications and refining the clincial profile to enhance
the long-term growth potential
Five New Molecular Entities Selected for Accelerated Development
● Positive proof-of-concept increases confidence in NME-quality
● Targeting to enter phase III by 2015
NME: New molecular entity
44. • Bayer Investor Presentation • Meet Management • October 2013Page 42
Cardiology
Acute Care Diseases
Vascular Diseases
Heart Diseases
Kidney Diseases
Oncology
Cell Cycle / Survival Signaling
Immunotherapy / Antibody-
Drug Conjugates
Tumor Metabolism/Hypoxia
Chromatin Modulation /
OncoGenomics
Hematology
Anemia and other blood
diseases
LCM long acting factor VIII
Gynecological Therapy
Endometriosis
Uterine Fibroids
Common Mechanism Research & Other Areas
Leveraging the full potential of development compounds
Ophthalmology
Inflammation
LCM Fertility Control / Menopause-Management
Magnetic Resonance and Computed Tomography Contrast Media Research
R&D Strategy Focusses on Innovation in Areas with High Unmet Medical Need
Common Mechanism Research & Other Areas
Hematology Gynecological Therapy
Cardiology Oncology
Research Areas at Pharma
45. Five New Pipeline Assets Selected for
Accelerated Development
• Bayer Investor Presentation • Meet Management • October 2013Page 43
Selection of major pharma pipeline projects in clinical phase I to III
Phase I (12) Phase II (11) Phase III (15)
Cancer
BAY 1000394
(CDK-Inhibitor)
Heart Failure
BAY 1067197
(Part. Aden. A1 Agonist)
Diabetic Nephropathy
Finerenone
(MR-Antagonist)
Additional Indications
Sorafenib
Submental fat removal
Sodium-Deoxycholate
Breast Cancer
Sorafenib
Cancer
BAY 94-9343
(Mesothelin-ADC)
Heart Failure
BAY 86-8050
(Vasopr. Rec. Antag.)
CHF
Finerenone (BAY 94-8862)
(MR-Antagonist)
Cancer
Regorafenib
Skin and Lung Infections
Tedizolid
Adjuvant HCC
Sorafenib
Anemia
Molidustat (BAY 85-3934
(HIF-PH Inhibitor)
Heart Failure
BAY 1021189
(sGC Stimulator)
NHL
Copanlisib (BAY 80-6946)
(PI3K-Inhibitor)
PH.IIP
Riociguat (sGC Stimulator)
Hemophilia
BAY 94-9027
(peg rFVIII)
Adjuvant RCC
Sorafenib
Sympt. Uterine Fibroids
BAY 1002670
(S-PRAnt)
Endometriosis
BAY 1026153
Bronchiectasis
BAY 85-8501
Neutroph. Elastase Inhibit.
Diffuse Systemic sclerosis
Riociguat (sGC Stimulator)
Gram-negative Pneumonia
Amikacin inhale
VV Atrophy
Prasterone
(Vaginorm)
Cancer
BAY 2010112
PSMA BiTE Antibody.
Cancer
BAY 1143572
PTEFb Inhibitor
Cancer
Refametinib
(BAY 86-9766)
Raynaud's phenomenon
Riociguat (sGC Stimulator)
Myopic CNV
Aflibercept
Contraception
LCS 16
Cancer
BAY 1179470
FGFR2 Ab
Cancer
BAY 1125976
Allosteric AKT 1/2 - I.
Cancer
Radium-223-Dichlorid
DME
Aflibercept
Non-CF Bronchiectasis
Cipro DPI
MACE prevention
Rivaroxaban
HCC 2nd line
Regorafenib
CHF and CAD
Rivaroxaban
New molecular entities
(NME)
Life cycle management
(LCM)
Status as of September 2013
46. Five New Pipeline Assets Expected to Enter
Phase III by 2015
• Bayer Investor Presentation • Meet Management • October 2013Page 44
MR: Mineralocorticoid receptor; NHL: Non-Hodkin´s lymphoma
HIF-PH: HIF prolyl hydroxylase; sGC: Soluble guanylate cyclase;
sPRM: Selective progesterone receptor modulator
Project Mechanism Indication Status Milestones
Copanlisib
(BAY 80-6946)
PI3-Kinase
Inhibitor
Cancer
Phase IIa in
NHL ongoing
Primary completion expected end
2014
Start phase II in add. tumor types mid
2014e
Finerenone
(BAY 94-8862)
MR Antagonist
Chronic heart
failure (CHF)
Diabetic
nephropathy
Phase IIb in
CHF initiated
Primary completion expected early
2015
Molidustat
(BAY 85-3934)
HIF-PH Inhibitor Anemia
Phase I
completed
Start phase IIb expected Q4 2013
sGC-Stimulator
(BAY 1021189)
sGC Stimulator
Worsening
chronic heart
failure
Phase I
completed
Start phase IIb expected Q4 2013
sPRM (S-PRAnt)
(BAY 1002670)
Progesterone
Receptor
Antagonist
Symptomatic
uterine fibroids
Phase I
completed
Start phase III expected 1H 2014
47. Copanlisib (BAY 80-6946) –
A PI3K-Inhibitor in Phase II in Cancer
• Bayer Investor Presentation • Meet Management • October 2013Page 45
● In most tumor cells, the PI3K-signaling
cascade is activated and provides
important tumor growth and survival
signals
● Copanlisib is a pan class I PI3K-inhibitor
with dominant activity
● Copanlisib has shown a broad anti-
tumor spectrum in preclinical tumor
models
● Phase IIa in Non-Hodgkin’s lymphoma
is ongoing; completion expected end of
2014
Phosphatidylinositol-3 kinases (PI3K)
play a central role in cellular signal
transduction processes
Copanlisib
48. • Bayer Investor Presentation • Meet Management • October 2013Page 46
Copanlisib Has Shown Substantial Activity in
Follicular Lymphoma
*Data from Patnaik A et al.; ASH 2012; 18FDG-PET: 18fluorodeoxyglucose - positron
emission tomography
18FDG-PET scans of a follicular lymphoma
patient with partial response
● Phase I trial successfully completed
● 100% of patients (6/6) with
follicular lymphoma (FL)
responded to therapy achieving a
partial response as best response*
● Maximum response duration > 840
days
● Encouraging signals in diffuse
large B cell lymphoma patients
● 18FDG-PET data suggest that
Copanlisib has rapid antitumor activity
52-year-old female with FL, grade 1-2, diagnosed stage IVa
49. Selective Progesterone Receptor Modulation
for Treatment of Uterine Fibroids
• Bayer Investor Presentation • Meet Management • October 2013Page 47
● Uterine fibroids are the most common
benign tumors in women of reproductive
age: 5-10% of premenopausal population
suffers from symptomatic fibroids
● Symptoms may include heavy menstrual
bleeding and tumor size related symptoms
● Current therapies include surgical
procedures or short-term use of GnRH
analogs for estrogen depletion
● Growth of fibroids strongly depends on
progesterone and estrogen
● Progesterone receptor modulation may
offer long-term treatment of uterine fibroids
without estrogen depletion side effects of
GnRH analogs
GnRH: Gonadotropin-releasing hormone
sPRM: Selective progesterone receptor modulator
PR
Transcription
Activation
Endometrial
Modulation &
Fibroid Growth
sPRM
Transcription
Endometrial
Modulation &
Fibroid Growth
PR
50. sPRM (BAY 1002670) – For the Treatment
of Symptomatic Uterine Fibroids
• Bayer Investor Presentation • Meet Management • October 2013Page 48
● BAY 1002670 is a novel oral, highly
potent and selective progesterone
receptor modulator
● Exhibits marked efficacy in an
innovative humanized fibroid disease
model1
● Phase I data (N=67) showed proof of
concept including:
● Reduction of bleeding: induced
amenorrhea (non-bleeding) in >60%
of women treated with dosages
>1mg/day
● Reversal of amenorrhea after
treatment cessation
● No prohibitive safety findings
1 Wagenfeld et al. Hum Reprod. 2013 Aug;28(8):2253-64
Phase I data BAY 1002670
Dose effect curve for amenorrhea rate
0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5
0102030405060708090100
Point estimate (median)
90% Credible interval
Observed rate
Efficacy threshold
Dose (mg)
Amenorrhearate(%)
51. Renal Anemia is an Important Area of Unmet
Medical Need
• Bayer Investor Presentation • Meet Management • October 2013Page 49
● Diseased kidneys do not produce
sufficient levels of erythropoietin (EPO)
in response to hypoxia, leading to
anemia
● CKD/ESRD is the leading cause of
anemia in industrialized countries
● Substitution with parenteral EPO is
standard of care – however, un-
physiologically high EPO doses
correlate with significant side effects
● There is a need for novel therapies that
lack the side effects of high doses of
EPO-substitution
CKD: Chronic kidney disease;
ESRD: End-stage renal disease
Anemia
Low oxygen
level (Hypoxia)
Normal kidney
function
Impaired kidney
function
EPO
Red blood cell
formation
EPO
Normal red blood
cell count
Insufficient
formation of
red blood cells
52. Molidustat – An Oral HIF-PH Inhibitor for
Treatment of Renal Anemia
• Bayer Investor Presentation • Meet Management • October 2013Page 50
Increased red blood
cell production
Inhibition of HIF-PH increases the
stability of HIF resulting in production of
endogeneous EPO - potential novel
therapeutic approach for the treatment
of renal anemia
Under normal oxygen conditions, HIF
gets hydroxylated by HIF-PH and then
degraded
Under hypoxia conditions, HIF is
activated and induces the synthesis of
erythropoietin (EPO) in the kidneys
which stimulates red blood cell
formation
Nucleus
HIFHIF
Low oxygen levels
HIF
Hydroxylation
HIF
Normal oxygen levels
HIF-PH
O2
hHIFhHIF
Degradation
Degraded HIF
HIFHIF
Inhibition of HIF-PH in renal anemia
HIF-PH
O2
EPO ↑
Nucleus
EPO ↑
Nucleus
Increased red blood
cell production
HIF: Hypoxia-inducible factor
HIF-PH: HIF prolyl hydroxylase (enzyme)
hHIF: hydroxylated HIF
53. • Bayer Investor Presentation • Meet Management • October 2013
Molidustat (BAY 85-3934) –
Proof of Concept Demonstrated
Page 51
EPO: Erythropoietin
HIF-PH: HIF prolyl hydroxylase
● Molidustat is a novel oral inhibitor of the
enzyme HIF-PH
● In development for the treatment of
anemia associated with chronic kidney
disease
● Phase I in healthy subjects showed:
● Significant increase of EPO levels
after ≥ 12.5 mg
● Significant increase of reticulocytes
for doses ≥ 37.5 mg
● No prohibitive safety findings
Maximal EPO concentration after single
dose administration of Molidustat (Phase I)
0
10
20
30
40
50
Placebo 5 mg 12,5 mg 25 mg 37,5 mg 50 mg
EPO[U/L]
Dose
54. • Bayer Investor Presentation • Meet Management • October 2013Page 52
sGC-Stimulation to Address Unmet Medical
Need in Patients with Heart Failure
● Worsening chronic heart failure is an
established indication with high medical
need
● Limitations of standard of care include
tolerance, oxidative stress, endothelial
dysfunction and venoselectivity
● sGC stimulation can improve
hemodynamics via restoration of
cardiac and vascular cGMP signaling
● sGC stimulation may provide a new
principle to reduce event rates in
patients with worsening chronic heart
failure
Clinicalstatus
Patients who require hospitalization due to HF
(worsening HF) have a poor prognosis with high
rates of re-hospitalization and death
sGC: Soluble guanylate cyclase;
HF: Heart failure
55. sGC Stimulator (BAY 1021189) –
Improvement of Cardiovascular Function
• Bayer Investor Presentation • Meet Management • October 2013Page 53
sGC: Soluble guanylate cyclase;
HF: Heart failure
Phase I of BAY 1021189 show improved
cardiac output (n = 36)
Fi gur e: Means and st andar d devi at i ons f or i mpedance car di ogr aphy over t i me f or Car di ac Out put ( L/ mi n) over t i me ( val i d f or PD)
Day 1
0H 00M 1H 00M 2H 00M 3H 00M 4H 00M
3. 0
3. 5
4. 0
4. 5
5. 0
5. 5
6. 0
6. 5
7. 0
● BAY 1021189 is a novel sGC stimulator
suitable for once-a-day dosing
● Phase I successfully completed –
improvement observed in important
cardiological parameters, including:
● Cardiac output / index (“volume of
blood pumped by the heart”)
● Systemic vascular resistance
● Stroke volume
● No untoward safety findings in phase I
● BAY 1021189 may offer a new treatment
modality for HF
Placebo
5 mg
7.5 mg
10 mg
0 1 2 3 4
Time (h)
33.544.55.05.56.06.57.0
Cardiacoutput(L/min)
56. MR-Inhibition is a Proven Principle in the
Treatment of Heart Diseases
• Bayer Investor Presentation • Meet Management • October 2013Page 54
MR: Mineralocorticoid receptor
HF: Heart failure
aldosterone / cortisol
Overactivated
MR
causing e.g.
Na+ and water retention
K+ loss
Hypertensive effects
Vascular
inflammation/injury
Myocardial/renal fibrosis
Proteinuria
MR antagonist
KidneyHeart
● MR has multiple functions:
● Regulation of salt, fluid homoestasis
and blood pressure
● Mediator of oxidative stress,
subsequent inflammation, fibrosis and
cardiorenal disease
● Steroidal MR antagonists spironolactone
and eplerenone have been shown to be
effective in reducing cardiovascular
mortality in patients with HF but are
underutilized due to the risk of
hyperkalaemia, renal dysfunction and
anti-androgenic / progestogenic side
effects
● Steroidal MR antagonists are not
approved for kidney diseases eg. diabetic
nephropathy
57. Page 55
Finerenone – A Novel Non-Steroidal and
Selective MR-Antagonist
• Bayer Investor Presentation • Meet Management • October 2013
CHF: Chronic heart failure; CKD: Chronic kidney disease
BNP: Brain natriuretic peptide;
B. Pitt et al., Eur. Heart J. 2013; doi:10.1093/eurheartj/eht187
Mean increases in serum potassium concentration
Finerenone10mg o.d.: 0.21 mmol/l
Spironolactone: 0.45 mmol/l
P <0.001
Mean change in estimated glomerular filtration rate
Finerenone10mg o.d.: -2.69 ml/min/1.73m²
Spironolactone: -6.70 ml/min/1.73m²
P <0.05
Median change from baseline in NT-proBNP
Finerenone 10mg o.d.: -193 pg/mL
Spironolactone: -170 pg/mL
(descriptive analysis)
Finerenone was generally well tolerated
Decreased BNP/NT-proBNP – a key
parameter for cardiac stress
Indicates lower incidence of
hyperkalaemia
Indicates lower incidence of worsening
of renal function
Phase II results suggest improved safety with at least similar efficacy on key
cardiac and renal parameters compared to spironolactone
Data at Day 29 +/- 2 in part B of the study with 392 pts in total;Spironolactone was given at an initial dose of 25mg o.d. and uptitrated to 50mg o.d.
on day 15±1 if sodium potassium concentration remained ≤4.8mmol/L; * eGFR 30-60 ml/min/1.73m²
Key phase II findings in patients with CHF and moderate* (part B) CKD :
58. Major Expected Pharma Pipeline Newsflow
2014/2015
• Bayer Investor Presentation • Meet Management • October 2013
Estimated primary study completion as of October 2013
HCC: Hepatocellular carcinoma; NHL: Non-Hodkin‘s lymphoma;; MR: Mineralocorticoid receptor; HF: Heart failure;
PI3-Kinase: Phosphatidylinositol-3 kinases, sGC :Soluble guanylate cyclase; HIF-PH: HIF prolyl hydroxylase
Page 56
2014
2015
BAY 94-9027 (Long-acting factor VIII) Phase III data in hemophilia A
Nexavar Completion of phase III in breast cancer (RESILIENCE)
Completion of phase III in adjuvant HCC (STORM)
BAY 85-8501 (Elastase Inhibitor) Completion of phase II in bronchiectasis
Amikacin inhale Completion of phase III in gram neg. pneumonia
Nexavar
Copanlisib (PI3-Kinase Inhibitor) Completion of phase II in NHL
Stivarga Completion of phase III in 2nd-line HCC
Finerenone (MRAntagonist) Completion of phase II in worsening chronic HF
Finerenone (MR Antagonist) Completion of phase II in diabetic nephropathy
Molidustat (HIF-PH Inhibitor) Completion of phase II
sGC Stimulator Completion of phase II worsening chronic HF
59. Investor Handout – Meet Management
Life-cycle Management for
New Launch Products
October 2013 – London
60. New Launch Products Have a Business
Transforming Potential
• Bayer Investor Presentation • Meet Management • October 2013
Combined* Peak Sales Potential >€5.5bn
Rivaroxaban AfliberceptRegorafenib
Radium-223
dichloride
Riociguat
2011 2012 2012 2013 2013
*Combined peak sales potential for Xarelto, Stivarga, Eylea, Xofigo
and Riociguat assuming approvals and launches as plannedPage 58
>€2bn ≥€1bn ≥€1bn ≥€1bn ≥€500m
Launch in first/main indication
61. COMPASS –
Coronary artery
disease / peripheral
artery disease1
Phase III VIVID-
EAST – Diabetic
macular edema study
in China, Russia,
Asia-Pacific1
Phase III
combination study
in metastatic
prostate cancer2
Phase III in
hepatocellular
carcinoma, 2nd line1
Phase IIB –
Pulmonary
hypertension due to
idiopathic interstitial
pneumonia2
COMMANDER –
Chronic heart failure
and coronary artery
disease1
Potential add. studies
under evaluation
Phase II
combination study
in metastatic breast
cancer2
Phase III in
colorectal cancer
post metastectomy2
Phase IIB – Diffuse
systemic sclerosis2
PIONEER-AF – Atrial
fibrillation with
percutaneous
coronary intervention1
Phase I/II
combination studies
in additional cancer
types2
Phase I combination
studies to support
programs in various
cancer types2
RESPITE – Phase
IIIB in PAH patients
who did not respond
to PDE5 inhibitors2
X-veRT – Nonvalvular
atrial fibrillation and
cardioversion1
Signal-generating
studies in Raynaud's
phenomenon1 and
cystic fibrosis2
A Pipeline of its Own:
Life-cycle Opportunities of New Products
• Bayer Investor Presentation • Meet Management • October 2013
This summary represents a selection of projects
1: ongoing
2: planned
Page 59
62. Expanding and Strengthening the Profile
of Xarelto
• Bayer Investor Presentation • Meet Management • October 2013Page 60
Broadest label among the new oral anticoagulants with 7 approved indications
Significant medical need in additional thromboembolic disease areas
Heterogeneous patient population with atrial fibrillation deserves further
characterisation
Two-dimensional approach in life-cycle management
Expansion into addional
thromboembolic disease areas
Strenghtening the clinical profile in
patients with atrial fibrillation
Peripherial arterial disease / coronary
arterial disease
Chronic heart failure with coronary
arterial disease
Patients with percutaneus coronary
intervention
Patients who undergo cardioversion
Patients undergoing ablation
63. Entering Additional Cancers of the
Gastro-Intestinal Tract with Stivarga
• Bayer Investor Presentation • Meet Management • October 2013Page 61
Exploiting new opportunities on the basis of positive clinical data in metastatic
colorectal cancer and 2nd line hepatocellular carcinoma
3-dimensional mode of action suggesting activity in a broad range of tumor
types
Life-cycle management targets:
Phase III in 2nd-line hepatocellular
carcinoma underway
Phase III in colorectal cancer after
resection of liver metaseases
Signal generating phase I studies in
various cancer types
HCC: Hepatocellular carcinoma
CRC: Colorectal cancer
GIST: Gastrointestinal stromal tumors
Expand in HCC and CRC Expand to additional tumor types
64. Phase III Trial Design for Stivarga in
Advanced HCC and in Adjuvant CRC
• Bayer Investor Presentation • Meet Management • October 2013Page 62
HCC: Hepatocellular carcinoma; CRC: Colorectal cancer;
OS: Overall survival; DFS: Disease-free survival
Status: enrolling
Primary completion
2H 2015e
Status: start of enrollment
planned for end of 2013
Duration expected ~50
months
1. Phase III in liver cancer
2. Phase III in colorectal cancer
65. Addressing Multiple Life-Cycle Opportunities
for Xofigo (Radium-223-dichloride)
• Bayer Investor Presentation • Meet Management • October 2013Page 63
Life-Cycle
Opportunities
Repeat dosing in CRPC
Higher dose in CRPC
Earlier disease stages
of CRPC
Combination study in CRPC
Expansion into additional
cancer types
Addressed Through
Phase II trial assessing the short and long-term
safety of re-treatment
Phase II trial with dose higher than the
approved 50 kBq/kg
Phase I and/or II studies in breast cancer,
osteosarcoma and potentially in additional
cancer types
Phase III combination trial with abiraterone in
chemo-naïve patients with asymptomatic or
mildly symptomatic bone metastases
CRPC: Castration resistant prostate cancer
66. Expanding Xofigo’s Position in Castration-
Resistant Prostate Cancer Treatment
• Bayer Investor Presentation • Meet Management • October 2013Page 64
For details on approved indications see respective product labels
Zytiga is a trademark of Johnson & Johnson
Zytiga (abiraterone)
Potential new disease
area for combination
therapy
Asymptomatic bone metastases Symptomatic bone metastases
Metastatic castration-resistant prostate cancer
Novel antihormonal agents
(eg. Zytiga [abiraterone])
Combination therapy with abiraterone, an inhibitor of testosterone synthesis
Expansion to earlier disease stages enhances accessible patient population
A delay of skeletal-related events is of major clinical importance
Potential new disease area
for combination therapy
Chemotherapy
Xofigo (radium Ra 223 dichloride injection)
67. • Bayer Investor Presentation • Meet Management • October 2013Page 65
Radium-223-Dichloride – Design of Phase III
Combination with Abiraterone
mCRPC: Metastatic castration-resistant prostate cancer;
SSE FS: Symptomatic skeletal event -free survival
Start of recruitment planned for 1H 2014
Secondary endpoints (selection): overall survival, pain, quality of life, radiographic
progression-free survival
Timeline: primary study completion 2017e
N~800
68. Potential of sGC Stimulation Goes Beyond
Vasodilation
• Bayer Investor Presentation • Meet Management • October 2013Page 66
sGC: Soluble guanylate cyclase
cGMP: Cyclic guanosine monophosphate
cGMP
sGC - Stimulation
Schlossmann J & Schinner E. Naunyn Schmiedebergs Arch Pharmacol 2012;doi:10.1007/s00210-012-0730-6.
Stasch J-P et al. Circulation 2011;123:2263–73.
Evgenov OV et al. Nature Rev Drug Disc 2006;5:755–68.
Effect of riociguat on bleomycin-
induced fibrosis in a mouse model (lung)
Anti-fibrosis Vasodilation Anti-proliferation Anti-inflammation
Evgenov OV et al. Poster presented at ATS, Denver, USA; 13–18 May 2011.
*p<0.05 vs control; †p=0.05 vs bleomycin
69. Adempas – Life Cycle Management Beyond
PAH and CTEPH
• Bayer Investor Presentation • Meet Management • October 2013
PAH: Pulmonary arterial hypertension; CTEPH: Chronic thromboembolic
pulmonary hypertension; PH-ILD: Pulmonary hypertension due to
interstitial lung disease
Page 67
Positive phase II data in PH-ILD prompt initiation of phase IIb in PH-IIP (a specific sub-
segment of PH-ILD)
Majority of PH-IIP patients suffer from pulmonary hypertension due to idiopathic
pulmonary fibrosis
No approved treatment option
Chronic systemic autoimmune disease characterized by fibrosis
No approved treatment
Strong preclinical antifibrotic data
Pulmonary hypertension with idiopathic interstitial pneumonia (PH-IIP)
Diffuse systemic sclerosis (SSc)
70. Summary
• Bayer Investor Presentation • Meet Management • October 2013Page 68
Proven commitment and ability to innovate
Enhancing the profile of new products through life-cycle management
Accelerating development timelines for 5 NMEs to enter phase III by 2015
Addressing significant unmet medical need
NME: New molecular entity
71. Investor Handout – Meet Management
Bayer HealthCare
October 2013 – London
72. Leading Positions in Key Healthcare
Markets
• Bayer Investor Presentation • Meet Management • October 2013Page 70
Pharma
€10,798m
Leading positions in key therapeutic categories
Consumer Care
€3,853m
Global #2 in OTC-pharmaceuticals
Medical Care
€2,650m
#1 in fluid injection systems, #1 in contrast media,
#4 in blood glucose meters
Animal Health
€1,303m
Global #5, #2 in parasiticides
Sales Split by Segment 2012
25%
58%
7%
21%
14%
HealthCare €18,604m
73. • Bayer Investor Presentation • Meet Management • October 2013Page 71
Building Growth Momentum
in HealthCare
2012 CAGR 2015e*
¹ Sales ∆ Fx & portf. adjusted
74. HealthCare –
Building Growth Momentum, Improving Margins
• Bayer Investor Presentation • Meet Management • October 2013Page 72
Priority 2012
Target
2013*
Aspiration
2015
HealthCare: Accelerate sales growth €18.6bn
Pharma: Successfully commercialize new
products and realize emerging markets
(EM) opportunity
New product sales¹
EM growth
Consumer Health: Aspire to become #1
OTC company
€7.8bn ~€9bn
HealthCare: Improve margins
Pharma
Consumer Health
27.5%
29.9%
24.2%
slightly up
up
below PY
towards 29%
≥31%
~25%
¹ Xarelto, Eylea, Stivarga, Xofigo and Riociguat; subject to regulatory approval
*Assuming Fx rates of H1 2013
Outlook depends on specific planning assumptions as detailed in the Annual Report
€10.8bn
€368m
7.3%
high-single-digit
% to >€11bn
~€1.4bn
high-single
digit %
CAGR ~7%
towards €13bn
>€2.5bn
high-single
digit %
CAGR ~6%
towards €22bn
mid-single-digit
% to ~€8bn
mid-single-digit
% to ~€19bn
Sales ∆ Fx & portf. adjusted, margin = EBITDA before special items to sales
Published on Feb 28, 2013, Target 2013 as of July 31, 2013
76. 1H 2013 –
Top 10 HealthCare Product Performance
• Bayer Investor Presentation • Meet Management • October 2013Page 74
MI: Myocardial infarction
Sales in € million; ∆% y-o-y Fx adjusted
+7%
-11%
-12%
+2%
+9%
+2%
+1%
-1%
+1%
607
523
421
373
444
359
374
367
312
271
Hemophilia A
Multiple Sclerosis
Anticoagulation
Contraception
Cancer
Blood Glucose Meter
Contraception
Analgetic & MI
Prevention
Paraciticide
>100%
Hypertension
77. 1H 2013 – Strong Business Momentum in
All Regions, Especially Emerging Markets
• Bayer Investor Presentation • Meet Management • October 2013Page 75
Emerging Economies
25%
1H 2013 HealthCare Sales
Latin
America
Eastern
Europe
Africa &
Middle East
~1,110
+12%
~960
+9%
~560
+11%
~430
-3%
24%
USA
+5%
30%
33%
13%
Sales in € million; ∆% y-o-y Fx adjusted
Emerging
Economies¹
+9%
Emerging
Asia³
Western
Europe +4%
Others²
+10%
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
² Others = Japan, Australia, New Zealand, Canada
³ Emerging Asia = Asia without Japan, Australia, New Zealand
HealthCare €9,243m; +3% (+6%)
78. • Bayer Investor Presentation • Meet Management • October 2013Page 76
New Products Drive Growth and
Rejuvenate Portfolio
Peak Sales Potential*
* from 5 new products
79. • Bayer Investor Presentation • Meet Management • October 2013Page 77
Pharma – New Products Drive Growth and
Rejuvenate Portfolio
86
368
~1,400
>2,500
2011 2012 2013e 2015e
Sales in €m
1H: 583
Xarelto: 374
Eylea: 122
Stivarga: 87
CTEPH: Chronic thromboembolic pulmonary hypertension; CRVO: Central retinal
vein occlusion; PAH: Pulmonary arterial hypertension;
wAMD: Wet age-related macular degeneration
World-class launch, achieved leading position in
the novel anticoagulant segment in key markets
Strong uptake in first markets in wAMD,
approved in CRVO in EU (08/13)
Successful launch in US and Japan,
approved in Europe (08/13)
Launched in US, filed in EU (12/12)
Submitted for PAH and CTEPH (02/13),
positive FDA AdCom recommendation
80. Xarelto – Broadest Profile of Any Novel Oral
Anticoagulant
• Bayer Investor Presentation • Meet Management • October 2013Page 78
Peak sales potential > €2bn
Oral Factor Xa inhibitor
Broadest label of novel oral anticoagulants
with once-daily dosing advantage*
Recent EU approval for prevention of
atherothrombotic events after acute
coronary syndrome (05/13)
Two-dimensional approach in life-cycle
management inititated:
Expansion into additional
thromboembolic disease areas
Strenghtening the clinical profile in
patients with atrial fibrillation
*exception 15mg BID dosing for treatment of acute DVT/PE or 2.5mg
BID for ACS sec. prevention
81. • Bayer Investor Presentation • Meet Management • October 2013Page 79
Xarelto –
Development in Selected Markets
Source: IMS
1: Ex-Mnf Sales Market Share (incl. PI) in all dosage strengths and pack sizes,
2: Sales Market Share (Ret+Hosp) in %,
3: Retail Sales Market Share, marketed by J&J
Germany1 Japan2 United States3
Xarelto Pradaxa Eliquis
Jan
2012
31%
22%
<1%
June
2012
Sep
2013
Sep
2013
0%
10%
20%
30%
40%
50%
Jan
2012
38%
11%
2%
Sep
2013
19%
27%
3%
82. Eylea – Developed for the Treatment of
Multiple Back-of-the-Eye-Diseases
• Bayer Investor Presentation • Meet Management • October 2013Page 80
Peak sales potential ≥ €1bn
Eylea is an anti VEGF therapy, formulated
for an injection into the eye
Approved for fixed every-other-month dosing
Important treatment alternative for patients
and phycisians
Comprehensive development program to
address major eye diseases*:
Launched in wAMD; 2013 roll-out in
Europe, Latin America and Asia
Approved in CRVO in Europe (08/13)
Positive phase III in mCNV (06/13) and
DME (08/13)
*Bayer has marketing rights ex-US; VEGF: Vascular endothelial growth factor; wAMD:
Wet age-related macular degeneration; CRVO: Central retinal vein occlusion; mCNV:
Myopic choroidal neovascularization; DME: Diabetic macular edema
83. • Bayer Investor Presentation • Meet Management • October 2013Page 81
Eylea – Successful Launch Performance
in Australia and Japan
Source: Quarterly IMS MIDAS data in Euros, Q3 2013
84. Stivarga – Developed as a Treatment for
Cancers of the Digestive Tract
• Bayer Investor Presentation • Meet Management • October 2013Page 82
Three-dimensional anti-cancer activity by
inhibiting: neoangiogenesis, proliferation &
signalling of tumor microenvironment
Successful introduction in US (mCRC,
GIST) and Japan (mCRC)
Approved for GIST in Japan (08/13)
Approved for mCRC in Europe (08/13)
Expanding to new indications
Phase III in 2nd line liver cancer initiated
Start of phase III in CRC (adjuvant
therapy after resection of liver
metastases) 2H 2013e
mCRC: Metastatic colorectal cancer
GIST: Gastrointestinal stromal tumors
Peak sales potential ≥ €1bn
85. • Bayer Investor Presentation • Meet Management • October 2013Page 83
Xofigo – A New Treatment for CRPC
Patients with Bone Metastases
1st in class alpha-pharmaceutical delivering
high energy, short ranging alpha-particles
44% improvement in overall survival in
phase III trial demonstrated*
Launched in US (06/13) for treatment of
CRPC with symptomatic bone metastases
and no known visceral metastatic disease
473 centres patient-ready in the US#
Submitted for approval in Europe (12/12)
Studies in earlier settings of prostate cancer,
including combination studies and studies in
other tumors (such as breast cancer and
osteosarcoma) planned
CRPC: Castration-resistant prostate cancer;
*Results supported by a delay in time to first symptomatic skeletal event
#As of September 20, 2013
Peak sales potential ≥ €1bn
86. Adempas (Riociguat) – First-in-Class sGC
Stimulator for Treatment of Hypertension
• Bayer Investor Presentation • Meet Management • October 2013Page 84
Oral soluble guanylate cyclase (sGC)
stimulator
Demonstrated efficacy in phase III in PAH
and as the first drug ever in CTEPH
First approval in CTEPH obtained in
Canada (09/13)
Filed in PAH/CTEPH in US/EU (02/13)
Recommended for approval in PAH and
CTEPH by FDA’s Advisory Committee
(06/13)
Comprehensive life cycle program under
initiation
*for indications PAH and CTEPH; CTEPH: Chronic thromboembolic
pulmonary hypertension; PAH: Pulmonary arterial hypertension
Peak sales potential ≥ €0.5bn*
87. • Bayer Investor Presentation • Meet Management • October 2013Page 85
Established Pharma Products
88. The Leader in Women’s HealthCare
• Bayer Investor Presentation • Meet Management • October 2013Page 86
Yaz family
Sales ∆% y-o-y, () Fx adj.
Women’s Healthcare 2012
€3,154m
+5% (+2%)
+17 (+9)Mirena
+7 (+5)Diane
-2 (-5)
+37 (+35)Qlaira
Other products +13 (+10)
0 (-1)Microgynon
-31 (-31)Valette
-8 (-8)Meliane
+6 (+4)Angeliq
89. • Bayer Investor Presentation • Meet Management • October 2013Page 87
Strengthening Women‘s Health Business –
Acquisition of Conceptus, Inc.
Bayer successfully completed the public tender offer to acquire all shares in
Conceptus for a purchase price of €780m
US-based company developing the Essure® procedure, the leading non-
surgical permanent birth control method proven by >700,000 procedures
Significant synergies expected from leveraging existing business power
Essure ®
Permanent
Long-term
Short-term
No children Active family planning Family planning finalized
IUD (Mirena)
IUD (Skyla)
Oral contraceptives (e.g. YAZ)
90. Mirena – The Leading Hormonal Long-
Acting Contraceptive
• Bayer Investor Presentation • Meet Management • October 2013Page 88
Intrauterine device, containing
levonorgestrel, for reversible long-term
contraception
Life-cycle opportunities:
Small low-dose long-acting (up to 3
years) device:
Jaydess: successful conclusion
of EU registration
Skyla: US-launch in Feb. 2013
Phase III for a long-acting (up to 5
years), low-dose, small contraception
device underway
2013 sales target: mid-to-high single-
digit % increase
Sales in € million; ∆% Fx adj.
2009 2010 2011 2012
272
218
285
254
313
268
385
292
US Rest of the world
490
539
581
677+9%
91. 2009 2010 2011 2012
Hemophilia Franchise –
Stable Growth
• Bayer Investor Presentation • Meet Management • October 2013Page 89
Global # 2 in hemophilia A treatment
Competitive development program in
hemophilia underway:
Phase III with long-acting Factor
VIII (BAY 94-9027)
Phase III with product from
plasma-free process (BAY 81-
8973)
2013 sales target: low-single-digit %
increase
Sales in € million; ∆% Fx adj.
250
638
299
705
290
785
332
850
US Rest of the world
888
1,004
1,075
1,182+5%
92. Betaseron – Long-term Experience in
Multiple Sclerosis Treatment
• Bayer Investor Presentation • Meet Management • October 2013Page 90
First interferon launched in multiple
sclerosis, introduced in 1993
Wealth of clinical experience
Demonstrating excellent efficacy and
tolerability
21-year long-term follow-up study
demonstrated significant survival
advantage with Betaseron treatment
2013 sales target: ~10% decline
Sales in € million; ∆% Fx adj.
2009 2010 2011 2012
479
735
473
733
447
670
578
638
US Rest of the world
1,214 1,206
1,117
1,216+4%
93. Nexavar –
Our Cornerstone in Oncology
• Bayer Investor Presentation • Meet Management • October 2013Page 91
Approved for kidney cancer (RCC)
and for liver cancer (HCC)
Only approved drug with overall
survival benefit in HCC
Positive phase III data in radioactive
iodine refractory differentiated thyroid
cancer (DECISION-trial)
Phase III trials in:
Breast cancer
RCC (adjuvant)
HCC (adjuvant)
2013 sales target: mid-single-digit %
increase
Sales in € million; ∆% Fx adj.
2009 2010 2011 2012
154
450
174
531
174
551
204
588
US Rest of the world
604
705 725
792+4%
94. Aspirin –
More Than A Century of Growth
• Bayer Investor Presentation • Meet Management • October 2013Page 92
One of the world’s most recognized
brands
Available as OTC and Rx Aspirin
Bayer’s #1 product in Emerging
Markets
Aspirin grew 17% in 2012 in the
Emerging Markets
Aspirin grew 39% in 2012 in
China
Sales in € million; ∆% Fx adj.
2009 2010 2011 2012
315
400
358
418
404
471
476
494
Rx-Aspirin OTC-Aspirin
715
776
875
970+6%
95. • Bayer Investor Presentation • Meet Management • October 2013Page 93
Driving Pharma Growth in
Emerging Markets
96. • Bayer Investor Presentation • Meet Management • October 2013Page 94
Emerging Markets a Growth Driver for Our
Pharma Business
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
2012 Pharma Sales Highlights Emerging Economies
2012 sales in € million, ∆% yoy Fx adjusted
Emerging
Economies¹
+7%
Developed
Economies
+2%
64% 36%
Pharma €10,798m; +9% (+4%)
Net increase of ~600 employees since
end of 2011
Further investments in marketing &
sales infrastructure
Exploiting opportunities of established
portfolio
Development of specialty-medicine
capabilities and expansion of new
product reach
97. • Bayer Investor Presentation • Meet Management • October 2013Page 95
Exploiting Growth Opportunities of
Established Portfolio in Emerging Markets
MI prevention
~65%
~50%
~85%
~40% +12%
+12%
+26%
+39%
+16%
Hypertension
~55%
Diabetes
Product Emerging Market Share Top EM Country / Growth
Antiinfective
2012 sales in € million; ∆% y-o-y Fx adjusted
Contraception
EM: Emerging markets
98. • Bayer Investor Presentation • Meet Management • October 2013Page 96
Aspire to Become the Global
Leader in OTC Pharmaceuticals
99. • Bayer Investor Presentation • Meet Management • October 2013Page 97
Bayer is #2 Player in a Fragmented OTC
Market
*Source: IMS
3.7%
OTC Market 2012 by Player*
J & J Bayer Novartis Sanofi Pfizer GSK
Boehringer I. Reckitt Ben. Taisho Takeda Others
€99.5bn
Growth Strategy
Maximize brand potential
Global expansion of key brands
Exploit our innovation pipeline
Double proportion of new products‘ sales
until 2015
Grow in emerging markets
Increase commercial power
Bolt-on acquisitions to strengthen
portfolio & regional set-up
100. • Bayer Investor Presentation • Meet Management • October 2013Page 98
Brands Years Old 2012 Sales €m 3-Year CAGR
113 970* 7%
81 197# 12%
78 101 1%
69 196 5%
68 269 12%
40 250 9%
19 323 12%
Strong Consumer Brands Build Equity for
Decades
*Total Aspirin includes Aspirin Complex and Aspirin Cardio (Rx)
#Total Alka-Seltzer includes Alka-Seltzer and Alka-Seltzer Plus
101. Innovation at OTC – New Product
Development with Aspirin
• Bayer Investor Presentation • Meet Management • October 2013Page 99
102. Maximizing Brand Potential
Through Global Expansion
Brand Sales by Major Region 2012 Expansion Plans
Analgesic
~80% in North America
Wound-healing
~75% in Europe
Anti-fungal
~75% in Europe & LatAm
Vitamins & minerals
~50% in Europe
Pregnancy Supplement
• Bayer Investor Presentation • Meet Management • October 2013Page 100
~55% in Asia Pacific
103. Consumer Insights Drive Brand Innovation
and Growth
• Bayer Investor Presentation • Meet Management • October 2013
Sales in € million
2002 2004 2006 2008 2010 2012
One-A-Day Innovation History
58
112 109
142
167
176 Bayer Innovation includes:
New claims
Indications
Delivery forms
Line extensions
New packaging
New DTC campaigns
Rx-to-OTC Switch
DTC: Direct-to-consumer
Page 101
104. • Bayer Investor Presentation • Meet Management • October 2013Page 102
One A Day Vita Craves
Complete adult multivitamin in
great tasting gummy format
2010 2011 2012 2015e
Robust Innovation Pipeline
*sales of new products launched during a 4-year window
Share of Sales from New Products*
Redoxitos
Recommended children’s vitamin C
daily dose for strengthening immunity
Canesten Nail Set
Complete 6-7 week fungal nail
infection treatment
Bepanthen Anti-Stretch Mark
Moisturizing lotion keeping pregnant
women’s skin soft and elastic
~16%
4%
5%
8%
New Product Examples
105. • Bayer Investor Presentation • Meet Management • October 2013Page 103
Emerging Market Growth Strategies
(2013 – 2015)
Country Market Characteristics Plans
China
Brazil
Russia
#2 global OTC market
€30bn in size by 2015e
Expand sales force from 30 cities to >130
cities, covering 75% of OTC market
Extend geographic footprint by launching
global brands in China
#6 global OTC market
Fastest growing market
in LATAM
~50% of LATAM market
Expand sales force from 7,000 to 12,000
retail outlets, covering 73% of OTC market
Accelerate innovation through consumer
insights and portfolio extension
#5 global OTC market
Retail OTC is the largest
healthcare segment
Extend portfolio into attractive categories
Leverage leadership position in pharmacy
chains to drive growth at point of sales
106. • Bayer Investor Presentation • Meet Management • October 2013
Strategic Acquisitions –
Steigerwald
Excellent strategic bolt-on entry into fast growing
herbals market, further strengthens Bayer’s
gastrointestinal position (currently #6 globally)
Excellent expansion potential into emerging markets like
Russia and other Eastern European markets
Steigerwald generated net sales of €61.3m in 2012
(~90% in Germany)
Iberogast®
For the treatment of
functional dyspepsia &
irritable bowel syndrome
Laif®
St John’s wort-based
medicine for treatment
of depression
#8 OTC product in Germany
~69% of 2012 sales
Strong position in its indication
~20% of 2012 sales
Page 104
107. • Bayer Investor Presentation • Meet Management • October 2013Page 105
Continued Growth in Animal
Health and Medical Care
108. Animal Health –
A Strong Player in an Attractive Market
• Bayer Investor Presentation • Meet Management • October 2013Page 106
Sales in € million; ∆% Fx & portfolio adj.
Global #5 in a growing market
#3 in companion animal products (CAP)
#6 in food animal products (FAP)
Leading parasiticide-portfolio
New product launches driving growth
Growth complemented through external
M&A (e.g. Bomac & TEVA Animal Health)
Companion Animal
Products
Food Animal
Products
Sales Split 2012
Animal Health €1,303m; +10% (+4%)
40% 60%
Highlights
109. Animal Health –
New Products to Strengthen Business
New benchmark for flea
and tick protection
Outstanding efficacy
based on combination of
active ingredients
Up to 8 months protection
due to innovative polymer
matrix technology
• Bayer Investor Presentation • Meet Management • October 2013Page 107
Pradofloxacin, the new
generation fluoroquinolone
Extended spectrum vs.
previous fluoroquinolones
Greater potential to limit
selection for resistance
Convenient formulations
for dogs and cats
1st combined endopara-
siticide against
roundworm and coccidia
in dogs
Easy and convenient
once daily oral treatment
Can be used already
from 2 weeks of age
110. Well Positioned in Medical Care
• Bayer Investor Presentation • Meet Management • October 2013Page 108
Radiology &
Interventional
Diabetes
Care
Sales Split 2012
Medical Care €2,650m; +6% (+2%)
40% 60%
Highlights
Diabetes Care:
Comprises self testing blood glucose
monitoring devices
Global #4 in blood glucose meters
Radiology & Interventional:
Comprises contrast media and media
application devices and catheters for
atherectomy
Clear global market leader in contrast
media and media application devices
111. Investor Handout – Meet Management
Bayer CropScience
October 2013 – London
112. Sales 2012: €8,383m
Insecticides€1,514m
Market position:
Fungicides€1,974m
3Market position:
SeedGrowth€897m
1Market position:
Herbicides €2,356m
4Market position:
Env. Science €680m
1Market position:
Seeds €962m
7Market position:
Page 110
CropScience –
A Leader in Chemical Crop Protection
• Bayer Investor Presentation • Meet Management • October 2013
1
Market positions based on company reportings and Cropnosis estimates
18%
24%
11%
11%
8%
28%
113. 26%
22%
13%
9%
9%
7%
6%
5% Fruits & Vegetables
CerealsOilseeds
Soy
Corn
Cotton
Rice
Sugar Crops
* by major crop groups excluding industrial business and non-agricultural solutions
CropScience Sales 2012*
Other
Fruits, Vegetables and Cereals –
A Major Part of Our Portfolio
• Bayer Investor Presentation • Meet Management • October 2013Page 111
114. Leading the Way in Integrated Crop
Solutions
Integrated Crop Solutions
Chemical
Crop
Protection
Biological
Crop
Protection
Seeds
Herbicides
Fungicides
Insecticides
SeedGrowth
Microorganisms
Microbial
extracts
Canola, cotton,
rice, vegetables,
soy, wheat
Conventional
seeds
GMO seeds
Traits
Weed, pest &
disease control
Stress
tolerance
Better harvest
with improved:
Yield
Quality
Processability
Sustainability
GMO: Genetically modified organism
• Bayer Investor Presentation • Meet Management • October 2013Page 112
115. • Bayer Investor Presentation • Meet Management • October 2013
Dynamic Growth in
Positive Environment
Page 113
117. Herbicides
Fungicides
Seeds
Double-digit growth in NA and APAC;
Liberty and new corn herbicides
Growth in all regions;
Strong start with Fox in Brazil
Growth in Latin America nearly offset by
decline in the US (low pest pressure)
Higher demand in North America, esp.
for our innovative Poncho/Votivo
Lower cotton and canola acreages in
North America; growth with vegetables
Decline of consumer products in Europe
Professional products grew in LAAME
1,647
+9%
1,330
+15%
716
+3%
371
+6%
357
- 2%
735
+1%
Insecticides
Sales in € million; ∆% y-o-y Fx & portfolio adj.
1H 2012 Nominal growth/decline 1H 2013
• Bayer Investor Presentation • Meet Management • October 2013
Seed
Growth
Env.
Science
1H 2013 –
Growth Driven by Herbicides and Fungicides
Page 115
118. Emerging Economies
25%
CropScience Sales in 1H 2013
CropScience €5,156m; +6% (+8%)
Latin
America
Eastern
Europe
Africa &
Middle East
Emerging
Asia³
~460
+9%
~650
+23%
~540
+9%
~150
+1%
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
² Others = Japan, Australia, New Zealand, Canada
³ Emerging Asia = Asia without Japan, Australia, New Zealand
20%
USA
+3%
28%
35%
17%
Emerging
Economies¹
+13%
Western
Europe +4%
Others²
+10%
1H 2013 –
Strong Growth in Emerging Economies
Sales in € million, ∆% yoy Fx adjusted
• Bayer Investor Presentation • Meet Management • October 2013Page 116
119. • Bayer Investor Presentation • Meet Management • October 2013
Translating R&D Effectively
into Sales
From to
€
Page 117
120. Executing Our Strategic Roadmap
Strengthen
Customer Centricity
Lead the Way
in Innovation
Enhance
Crop Protection
Striving for first- and
best-in-class
solutions
Exploiting expertise
in seeds, breeding,
and chemical and
biological crop
protection
Driving commercial
excellence in
marketing and sales
Connecting partners
in the value chain
through integrated
Go-to-Market
practices
Improving portfolio
through focused
and integrated
crop solutions
Increasing
flexibility and
efficiency
Expand
Seeds Business
Further strengthening
position in
vegetables, rice,
oilseed rape
and cotton
Extending portfolio
by building up
business in soybean
and wheat
• Bayer Investor Presentation • Meet Management • October 2013Page 118
121. Translating R&D Effectively into New
Product Sales
Page 119
0.02
0.3
0.7
1.1
~1.4
~1.9
2007 2009 2011 2012 2013e 2015e
+60%
Sales from new Crop Protection products
launched since 2006 in €bn
∆% y-o-y, () Fx adj.
• Bayer Investor Presentation • Meet Management • October 2013
(+19%) - Superior ‘all-in-one’
cereal fungicide with yield-boosting
effect
herbicide (+35%) -
Excellent weed control in corn and
cereals, also in case of glyphosate
resistance
(+64%) - Broad-spectrum
insecticide with fast, long-lasting
action
- New fungicide now
available in several key markets
1H 2013 Highlights
122. Xpro – New Cereal Fungicide
with Yield-Boosting Effect
Pyrazole fungicide from a new generation of SDHI* for foliar use in cereals
Combined formulation of Bixafen and Prothioconazole leading to superior
"all-in-one" cereal fungicide
Excellent control of key cereal diseases including strobilurin-resistant Septoria
Boosting yield through long-lasting disease control and positive impact on
plant physiology
Global peak sales potential of more than €300m
* SDHI: Succinate dehydrogenase inhibitor
• Bayer Investor Presentation • Meet Management • October 2013Page 120
123. Luna – Outstanding Fungicide for Managing
Problematic Crop Diseases
New SDHI* fungicide for use in foliar application and seed treatment on more
than 70 horticultural and industrial crops
Control for a broad range of problematic diseases including Alternaria blight,
scab, powdery mildew and white mold
Benefits for the food chain through better storability and longer shelf-life of
harvested produce
Available since 2012 planting season in several key markets
Global peak sales potential of more than €250m
* SDHI: Succinate dehydrogenase inhibitor
• Bayer Investor Presentation • Meet Management • October 2013Page 121
124. Adengo Family – Highly Effective Weed
Control in Corn
Thiencarbazone-methyl is a new sulfonyl-amino-
carbonyl-triazolinone (SACT) herbicide
Residual and foliar herbicide family that combats
annual grasses and broad leaved weeds in corn
Additional crop selectivity in combination with
HPPD inhibitor Isoxaflutole and safener
Cyprosulfamide
Offering flexibility in application timing
(pre- to early post-emergence)
Low use rates
Launched in first key markets in 2009
• Bayer Investor Presentation • Meet Management • October 2013Page 122
125. Sustainable Alternatives to Fight Glyphosate
Weed Resistance
• Bayer Investor Presentation • Meet Management • October 2013
“Diversity is the Future” -
The Bayer CropScience
initiative against weed
resistance
HPPD: Hydroxyphenyl-pyruvate dioxygenase
MGI: Mesotrione, Glufosinate-ammonium and Isoxaflutole
Weed resistance to glyphosate increasingly impacting crop production; almost 50% of
U.S. growers are affected
Our LibertyLink is currently the only non-selective herbicide solution to glyphosate
resistant weeds
Construction of new US production plant for Liberty to more than double global capacity
We are committed to develop new and more sustainable weed management solutions
Innovation with new mode of action, HPPD herbicide tolerance, in soy and cotton
MGI triple stack herbicide-tolerance soybean trait submitted for approval
Highly effective pre-emergent and selective herbicide portfolio launched
Page 123
126. 303
~520
~620
~660
600
2012 2013e 2014e 2015e 2016e
Increasing demand for innovative and
sustainable agricultural solutions
Construction of U.S. production plant1
for herbicide glufosinate-ammonium
Expanding seeds infrastructure for
soybean and wheat
Expanding and modernizing R&D
facilities
CAPEX expansion to €2.4bn
for 2013 - 2016
Stepping Up Investment Plans for Capacity
Expansion at CropScience
• Bayer Investor Presentation • Meet Management • October 2013Page 124
Capital Expenditures (PPE only, in €m)
1About €380m investment,
start of production expected Q4 2015
127. Further Growth Opportunities
in Biologics
Biologics are products derived from naturally-occurring living organisms or materials
from plants or microorganisms
The market potential for Biologics is expected to triple from $1.2bn in 2010 to around
$4bn in 2020
AgraQuest acquired in Q3 2012 for €375m including milestone payments.
Leading global provider of innovative biological pest management solutions based
on natural microorganisms
Prophyta acquired in Q1 2013, a provider of well-established products, e.g. nematicide
BioAct
Acquisitions strengthen strategically important fruit and vegetables business
We aim to become the world leader in integrated crop solutions
• Bayer Investor Presentation • Meet Management • October 2013Page 125
128. Customer Centricity Along the Entire
Value Chain
• Bayer Investor Presentation • Meet Management • October 2013
Bayer CropScience
Our offers Growers
Distributors/
seedcompanies
Retailers
Advisors
Providing Seed-to-Shelf Solutions
Traders
Foodprocessors
Foodretailers
Consumers
Food chain partnerships covering most of the main fruit & vegetable crops
Premium seeds and effective crop protection products to maximize yield
Consistent and high harvest quality for efficient food processing
Meeting highest food safety standards
Better product quality for the consumer
Page 126
129. Best-Practice Examples of our New
Go-To-Market Approach
• Bayer Investor Presentation • Meet Management • October 2013
Approach Achievement
Food chain partnerships in grapes in Brazil,
Chile, Italy and India
Market share in grapes in Brazil +5 pp
~60% market share in table grapes in
Chile (largest exporter worldwide)
"On demand" seed treatment system and a
global network of 10 SeedGrowth Centers
2012 SeedGrowth sales* +17%
Further roll-out of SeedGrowth franchise
in Asia Pacific (sales in China* +30%)
Combine innovative technology of Movento
insecticide with additional service offerings
2012 Movento sales* +49%
BayDir service in Germany offers tailored
and immediate information for farmers
through Internet and mobile phone apps
Further strengthened our position in the
German market
* Sales ∆% y-o-y Fx adj.
Page 127
130. Strong Integrated Pipeline with Promising
Launches over the Next Four Years*
• Bayer Investor Presentation • Meet Management • October 2013
Crop Protection
Life Cycle Management
Seeds
Cotton
Canola
Wheat
Soybean
Rice
2013
~110 launches in vegetables &
broad acre crops
Roundup Ready
Hybrid
Canola
Fungicide
Serenade Optimum
Bayer Oilseed
Mustard
Hybrids
Seed Varieties
2014
Canola Yield
Increase
Numerous launches in
vegetables & broad acre crops
Verango / Velum
Insecticide
Insect Resistant
Hybrid Rice
TwinLink +
GlyTol Cotton
Seed Varieties
20162015
*estimated and subject to regulatory approval
2 joint project with MS TechnologiesPage 128
Constant Life Cycle Management through new formulations and mixtures that also includes Biologics
Disease Resistant
+ Salinity Tolerant
Hybrid Rice
Insect + Disease
Resistant
Hybrid Rice
Improved Canola
Oil Profile
Dual Herbicide Tol.
+ Novel Insect
Resistant Cotton
Insecticide
Biologics
Seed Varieties
Numerous launches in
vegetables & broad acre crops
GlyTol + HPPD
Tolerant
Soybeans2
Biologics
Fungicide
Bayer
Wheat Seed
LibertyLink +
Roudup Ready
Hybrid Canola
Council
Herbicide
Disease Resistant +
Submergence Tol.
Hybrid Rice
Seed Varieties
Numerous launches in
vegetables & broad acre crops
Sivanto
Insecticide
131. Sivanto – Innovative and User-friendly
Insecticide against sucking pests
Active ingredient: flupyradifurone (novel insecticide class butenolides)
Control of sucking pests such as aphids, hoppers and whiteflies
Intended for use in fruits, vegetables, and broad acre crops
Favorable safety profile
Launch planned 2015*
• Bayer Investor Presentation • Meet Management • October 2013
* first registrations for foliar application; SeedGrowth use
planned to follow subsequentlyPage 129
132. Biological Crop Protection for Mite Control
Mites can significantly reduce
yields and quality
Leading to rejection of produce
along the value chain and
lower sales
Microbial acaricide with new
mode of action
Season-long effectiveness:
curative, eradicant, protective
Registration expected in the U.S.
in 2016*
• Bayer Investor Presentation • Meet Management • October 2013Page 130
* subject to regulatory approval
Two-spotted spider mite under scanning electron microscope (SEM)
133. Restriction of Neonicotinoids Use in the EU -
Implications
The European Commission has temporarily restricted (for 2 years) the use of certain
neonicotinoids (including clothianidin and imidacloprid) in summer cereals and bee-
attractive crops, including corn, oilseed rape and sunflower
Neonicotinoid-based products are safe for bees, when used according to label
instructions; registered in > 100 countries world-wide in a broad range of crops
Affected business of clothianidin and imidacloprid ~1% of total CropScience sales, gross
Net sales impact significantly less, as alternative products partly compensate
Restrictions will apply from Sept 30 (use of treated seeds until Dec 1, 2013) the latest
Restrictions expected to result in crop yield losses and loss of competitiveness for
European agriculture
U.S., Canadian and Brazilian regulatory agencies recognize that there are numerous
factors affecting honey bee health incl. diseases, parasitic mites, habitat loss, nutritional
deficiencies and hive management practices
• Bayer Investor Presentation • Meet Management • October 2013Page 131
134. Protecting Pollinators and Improving
Honey Bee Health
Varroa mites transmit viruses,
bacteria and other pathogens
to bees
One of the most damaging pests
to honey bees in Europe and
North America
Interdisciplinary approach
Varroa Gate mechanical and
chemical barrier to protect colonies
from re-infestation
Collaboration with Bayer HealthCare
Animal Health
Launch planned for 2017*
• Bayer Investor Presentation • Meet Management • October 2013Page 132
* subject to regulatory approval
135. Extending the Seeds Footprint
• Bayer Investor Presentation • Meet Management • October 2013
Build up a proprietary soybean
seed business
Build up a global wheat seed business
LibertyLink herbicide tolerance technology
broadly outlicensed
Acquisition of Hornbeck Seed Company
in the US
Bayer soybean seed launched in 2012
Presence in soybean market in Brazil
stepped up with bolt-on acquisitions
Broad germplasm pool and promising trait
pipeline
Next-generation trait technology licensed
from Monsanto
Significant investment into R&D of new
wheat varieties and traits
Focus on productivity, stress tolerance,
nutrient uptake
First new varieties expected by 2015
in Europe
Several agreements closed with wheat
players to establish a broad germplasm pool
Seven wheat breeding stations set-up in
Europe, US, Australia
Page 133
136. Acquisitions in Latin America Broaden
our Portfolio in Soybean Seed
Building up proprietary seed business
with high quality germplasm pool
Establishing best-in-class
breeding platform
Developing modern, resistance-breaking
solutions to key soybean problems
Proprietary & licensed trait platform
Leveraging the potential of our trait
platform through out-licensing
Integrated business model combining
seeds & crop protection
Launch of Bayer soybean brand
Credenz planned late 2014
• Bayer Investor Presentation • Meet Management • October 2013Page 134
2011 Soytech
soybean seed
company
Goiânia, Goiás
2013 Wehrtec
soybean seed
company
Cristalina, Goiás
2013 Agropastoril
soybean germplasm
bank
Cascaval, Paraná
2010 CVR
plant breeding
Rio Verde, Goiás
Main soybean research center
• US: Morrisville, NC
Network of soybean breeding stations
• US: Champaign, IL / DeWitt, AR / Pikeville, NC
• Puerto Rico: Sabana Grande
• Brazil: Porto Nacional, TO / Cristalina, GO / Rio Verde, GO /
Sinop, MT / Londrina, PR
• Argentina: Tucuman, TU / Chacabuco, BA
137. Access to Next-Generation and Enabling
Trait Technologies for Soybeans
Cross-licensing agreement with Monsanto entered in April 2013
Monsanto will provide Bayer with royalty-bearing licenses to specified trait technologies
in soybeans, with stacking-rights under certain conditions
Licensed traits fit nicely with our own technology such as LibertyLink
Ability to offer additional pest control options and an all-inclusive weed resistance
package in soybeans
Bayer will grant Monsanto licenses to evaluate certain enabling technologies
• Bayer Investor Presentation • Meet Management • October 2013
Weed
control
Pest
control
Genuity® Roundup Ready 2 Yield®: glyphosate tolerance
Genuity® Roundup Ready 2 Xtend™: glyphosate & dicamba tolerance
Regions: United States and Canada
Intacta RR2 PRO™: first‐ever insect-protected trait in soybeans,
providing control of lepidopteran pests
Regions: Brazil, with an option to a royalty-bearing license in other
Latin-American countries in the future
Genuity® Roundup Ready 2 Yield®, Genuity® Roundup Ready 2 Xtend™
and Intacta RR2 PRO™ are trademarks of MonsantoPage 135
138. Strategic Progress Achieved
Enhance
Crop Protection
Strengthen
Customer
Centricity
Lead the Way
in Innovation
Expand Seeds
Business
● €1.1bn sales in 2012 with products launched since 2006
● All WHO class I insecticides removed from our portfolio
● Expansion of Biologics
● Increased grower orientation
● Improved channel management practices
● Broadened food chain partnership business model
● Pipeline Peak Sales Potential* €4bn
● Increased investment in Seeds R&D
● Innovating at the interface between chemistry and biology
● Strengthened positions in cotton, canola and rice
● Increased investments in soybean, wheat and vegetables
● Development of innovative traits
• Bayer Investor Presentation • Meet Management • October 2013
* from products launched between 2011-2016
Page 136
140. Global Trends in Agriculture
• Bayer Investor Presentation • Meet Management • October 2013Page 138
GLOBAL FOOD
PRODUCTION
CLIMATE CHANGE
-322 kg rice per hectare
Yields under pressure
+1°C
FARMLAND PER CAPITA (ha)
1950 : 0.52
2010 : 0.20
2050 : 0.15
INSUFFICIENT STORAGE
Up to 40% of fruit
and vegetables
lost in India
Equivalent to the annual
consumption in UK
CHANGING CONSUMPTION
PATTERNS
Increasing demand for protein
Need for a sustainable
productivity increase
By 2050
+70%
HUNGER
1 in 8 goes hungry today
POPULATION GROWTH
7 billion people
on the planet today
9.6 billion people in 2050
141. Seed and Crop Protection Market Expected
to Grow 5% in 2013
• Bayer Investor Presentation • Meet Management • October 2013
High price levels for agricultural commodities
Slightly weaker but nonetheless positive market development overall
Growth coming mainly from North and Latin American followed by
Eastern European markets
Asia / Pacific: cereals, rice and specialty crops fueling market growth
Page 139
142. Promising 2013 Outlook
We expect that business growth will outpace the market
Sales advancing by a high-single-digit percentage on a currency- and
portfolio-adjusted basis toward €9 billion
We also plan to raise EBITDA before special items by a high-single-digit
percentage
• Bayer Investor Presentation • Meet Management • October 2013Page 140
Outlook depends on specific planning assumptions as detailed in the Annual Report
Assuming Fx rates of H1 2013
143. Investor Handout – Meet Management
Bayer MaterialScience
October 2013 – London
144. MaterialScience –
Leading Positions in All Segments
• Bayer Investor Presentation • Meet Management • October 2013
* aliph. isocyanates
MaterialScience €11,491m
Polyurethanes
€5,987m
#1-2; approx. 20-24% market share
52%
6%
25%
17%
Sales in € million
Polycarbonates
€2,819m
#1; approx. 27% market share
Coatings, Adhesives, Specialties
€1,972m
#1; >40% market share*
Industrial Operations
€714m
Sales Split by Segment 2012
Page 142
145. MaterialScience –
Global Production Network
• Bayer Investor Presentation • Meet Management • October 2013Page 143
Headquarter
Major Production Sites
Downstream Businesses
Position*
Americas
# 1 # 2 # 1
PUR PCS CAS
Position*
EMEA#
*Market share based on estimated sales following self-assessment
# Europe, Middle East & Africa
# 1 # 1 # 1
PUR PCS CAS
Position*
Asia/Pacific
# 2-3 # 1-2 # 1
PUR PCS CAS
146. MaterialScience –
Sales By Key Customer Industries
• Bayer Investor Presentation • Meet Management • October 2013
Others
(sports, leisure, footwear
packaging, medical, etc.)
Furniture/ Wood
AutomotiveChemicals
Electro/
Electronics
Construction
17%
28%
19%
20%
8%
20%
16%
Bayer MaterialScience sales by industry in 2012
Page 144
147. MaterialScience as an Integrated Solution
Provider
• Bayer Investor Presentation • Meet Management • October 2013Page 145
Megatrends offer business opportunities worldwide, with the emerging
economies at the forefront
Ongoing
urbanization
New and
improved
transportation
systems
Need for
better
energy
efficiency
Higher
living
standards
Proportion of city
dwellers expected to
increase from 50%
in 2010 to 70% in
2050*
Lightweight cars
New energy vehicle
development
High-speed rail trans-
portation networks
EcoConstruction with
high thermal insulation
standards
Cold-chain efficiency
Over 40m people
enter the middle class
every year
Improved housing
standards
Source: Steria, The Future Report 2012
148. • Bayer Investor Presentation • Meet Management • October 2013Page 146
Weak Performance in
Challenging Environment
150. 1H 2013 –
Regional Sales Development
• Bayer Investor Presentation • Meet Management • October 2013
Emerging Economies1H 2013 Sales
MaterialScience €5,650m; -1%
Latin
America
Eastern
Europe
Africa &
Middle East
Emerging
Asia³
~1,320
-2%
~450
+5%
~330
+2%
~275
-5%
¹ Emerging economies include: Latin America, Asia w/o Japan, Australia,
New Zealand, Africa and Middle East incl. Turkey, Eastern Europe
² Others = Japan, Australia, New Zealand, Canada
³ Emerging Asia = Asia without Japan, Australia, New Zealand
USA
+4%
36%
42%
Emerging
Economies¹
-1%
4%
Others²
+8%
Sales in € million; ∆% y-o-y Fx adjusted
20%
33%
42%
5%
Page 148
Western
Europe -4%
151. • Bayer Investor Presentation • Meet Management • October 2013Page 149
Aspire to Earn a Premium Over
Cost of Capital
152. Cash Generation in Excess of Own
Investment Need…
• Bayer Investor Presentation • Meet Management • October 2013
2002 and 2003 as reported in 2004 excluding acquisitions or divestments
In € million
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
902
1,108
464
1,113
332
498
715
1,388
690
1,281
870
672
1,147
782
504 498
565
775763
849
Page 150
621
735
CapEx (cash-relevant)
Net Cash Flow
~€3.6bn Free Operating Cash Flow in 11 years
Free Operating Cash Flow
206 649
166
673
592
277
110
345
265 210
114
153. • Bayer Investor Presentation • Meet Management • October 2013Page 151
…But Selling Price Increases & Savings Not
Sufficient to Protect Earnings
Market growth trends intact, key
products with mid-single digit volume
growth
High raw material prices and
significant capacity additions led to
global overcapacities and margin
pressure
Going forward demand & supply
balance expected to improve
Anticipated margin improvement
supported by fresh savings from new
efficiency initiative
2010 2011 2012
Sales Adj. EBITDARaw Mat. & Energy Costs CFROI
In € bn
10.2
10.8
11.5
5.4
6.2
6.6
1.4 1.2 1.3
6% 6%
8%
154. • Bayer Investor Presentation • Meet Management • October 2013Page 152
Sales ∆ Fx & portf. adjusted, margin = EBITDA before special items to sales
Higher Asset Utilization & Efficiency
Measures Are Driving Performance
2012 Target 2013* Aspiration 2015
*Assuming Fx rates of H1 2013
#after reproduction
Outlook depends on specific planning assumptions as detailed in the Annual Report
Sales +2.9% to €11.5bn
(volumes +2%)
Adj. EBITDA +8% to
€1,262m
CFROI# 5.7% < WACC
7.1%
Sales: not quite reach
prior-year figure
Adj. EBITDA: below prior-
year figure
Q3‘2013 vs Q2‘2013:
Sales and adj. EBITDA
to increase
Grow business (volume)
above global GDP
Defend market leading
positions in PCS and PUR
Realize 150 bp margin
contribution through new
efficiency initiative
Optimize asset structure
in Germany
CFROI# > WACC
155. • Bayer Investor Presentation • Meet Management • October 2013Page 153
Profitability Improvement Through New
Efficiency Initiative Until 2015
New efficiency initiative improves cost structure and increases adjusted EBITDA
margin by 150bp
Initiative comprises more than 100 measures across the entire value chain
Examples
Business Units Consolidation of system houses
Pricing excellence programs
Organization Optimization of regional structures (e.g. Canada & US)
Production Further initiatives to improve asset productivity (e.g. maintenance
schedules, engineering setup)
Supply Chain Optimization of logistics services
Selling &
Administration
Further reduce costs by leveraging established global ERP
platform and standardized processes
ERP: enterprise resource planning
156. Process Technology Advances Lower Cost &
Save Energy
• Bayer Investor Presentation • Meet Management • October 2013
ProcessBenefits*Status
TDI Gas Phase
Phosgenation
Adiabatic Aniline
Production
ODC Technology for
Chlorine Production
*Compared with conventional technology
ODC: Oxygen depolarized cathode
Uses up to 60% less
energy
Requires 80% less solvent
CapEx reduced by 20%
Uses 25% less energy
20% less CO2 emissions
CapEx reduced by 30%
Uses 30% less energy
Reduces indirect CO2
emissions
World-scale facility
since 2011 in Shanghai,
China
Technology to be used in
new TDI plant in Dormagen
Pilot plant in Antwerp,
Belgium
Plant in Shanghai since
2010
Demo facility in Krefeld-
Uerdingen
External marketing
planned from 2013
Page 154
157. • Bayer Investor Presentation • Meet Management • October 2013Page 155
Focus on Capital Discipline
DepreciationCapEx (PPE only)
813
462
600
460
527
599
2008 2010 2012 2013e
In € million
CapEx vs Depreciation CapEx Strategy
● Investment focus on utilization
improvement
● Investment in efficiency is the basis
for future profitable growth
● CapEx on depreciation level for 2013
and the foreseeable future
158. • Bayer Investor Presentation • Meet Management • October 2013Page 156
Capitalizing on Global
Megatrends
1990 2000 2020e 2050e
5.3
6.1
7.7
9.2 billion people
159. • Bayer Investor Presentation • Meet Management • October 2013Page 157
Our High-tech Materials Meet Key Customer
Industry Needs
Poly-
carbonates
Poly-
urethanes
& CAS
Low weight for better energy efficiency in transportation
High mechanical strength enables product durability
Transparency for optical applications and architectural glazing
High heat resistance and reliable electrical insulation properties
Excellent design flexibility that goes beyond that of glass
Outstanding thermal insulation properties
Versatility allowing full spectrum of flexible to rigid foam applications
Excellent abrasion resistance and rebound resilience
Durability for reliable protective coatings
AutomotiveConstruction Electro / Electronics
CAS: Coatings, Adhesives, Specialties
160. Polyurethane-based Insulation
for Residential & Commercial Buildings
• Bayer Investor Presentation • Meet Management • October 2013
PUR Isoboards for Thermal Insulation
Growth drivers
EU: From 2020 on, new
buildings have to be
constructed as “nearly zero-
energy buildings”
US: New standard requires
30% less energy use for
renovated homes and
commercial buildings
1 kg polyurethane saves 360 to
755 kg CO2 emissions*
PUR in construction industry in
2012: approx. €5.7bn,
estimated average growth rate
of ~8% p.a.
*Additional insulation, savings over entire product life-cycle of 50 years, including
production and end-of-life stages; PUR: polyurethane
External Thermal Insulation Composite
Systems (ETICS) save >25% energy
compared with other insulation materials
Joint solution development with key industry
players to fulfill high industry requirements
PUR Metal Sandwich Panels
Prefabricated and mainly applied for industrial
and commercial buildings as well as cold
storage
Easy handling and fast site assembly
Page 158
161. • Bayer Investor Presentation • Meet Management • October 2013Page 159
Polyurethane-based Insulation
in Cold Chain
Growth drivers
Globally more stringent energy
saving regulations
Increasing demand for trans-
porting temperature sensitive
goods
Increasing standard of living in
emerging markets triggers
continuously growing demand for
appliances
PUR in refrigerator industry
2012: approx. €2.6bn, estimated
average growth rate of ~6% p.a.
Refrigerators
Refrigeration accounts on average for 20% of
a household’s electricity consumption
Replacing all old refrigerators with A++
appliances could cut annual CO2 emissions in
the EU by 22 million metric tons
PUR insulation increased energy efficiency of
refrigerators by 65% from 1950-2005
BMS’s innovative Baytherm®
Microcell foam:
Reduces pore size of foam up to 40%
Reduces thermal conductivity up to 10%
PUR: polyurethane
162. Increased Energy Efficiency in Cars Through
Polycarbonates
• Bayer Investor Presentation • Meet Management • October 2013
Growth drivers
Polycarbonates
Heat stability and optical quality enable new
LED-based lighting systems
Flame-retardant polycarbonate blends protect
batteries used in future cars with hybrid
engines
Car body parts made from polycarbonate
blends reduce weight
Automotive glazing out of polycarbonate
combines high weight saving potential with
outstanding thermal insulation
Broad global political initiatives
promoting e-mobility
Increasing use of electrical
devices requires flame
retardancy of plastics
Polycarbonate glazing offers a
weight advantage of 30-50%
compared to real glass
81m light vehicles* produced
globally in 2012, estimated
average growth rate of 5-6%
p.a.
*includes cars and light commercial vehicles up to a weight of 6t
Page 160