How can rural small towns prosper? The pathways to prosperity are entrepreneurship, self-employment, and locally-owned small businesses. Learn the classic CIS model from the Center for Rural Entrepreneurship. Create a welcoming Climate for entrepreneurs, build the strong Infrastructure of small business, and Support your new business owners. Presented by the Washington State Extension to multiple remote locations.

1. November 15, 2013
Welcome!

3. Goals
1.Build your entrepreneurial climate to
build your economy.
2. Improve your infrastructure in old and
new ways.
3 Make support of entrepreneurs part of
your local culture.

4. How the day flows
Becky McCray will start in a few minutes
•Webinar
•Questions
•Interactive moments
Local panel discussions
Local brainstorming and action planning

5. Becky McCray
Alva, Oklahoma
Photo by Colton Foote

6. Slides: beckymccray.com/ruralp2p
Hashtag: #ruralp2p
Photos by Becky McCray, unless otherwise credited.

7. beckymccray.com/ruralp2p
#ruralp2p
Encouraging trends
Photo by Colton Foote.

8. Does rural have a future?
Concrete, WA

9. Locally-owned small businesses
Walla Walla

10. Where the
customer
feels loved
Walla Walla

11. They’re switching to small retailers
Concrete, WA

12. More than Main Street

13. Ag is just as diverse
Courtesy of
Washington
Extension

14. beckymccray.com/ruralp2p
#ruralp2p
Why selfemployment?

15. “More small firms
means more jobs.”
Source: Harvard Business Review, Glaeser and Kerr, “The Secret to Job Growth: Think Small.” 2010

16. Self-employment is
growing faster than
wage jobs.
Source: Stephan J. Goetz, Self-Employment in Rural America: The New Economic Reality, 2008. PDF

17. Self employment
remains stable in
recession, while
wage jobs decline.
Source: Stephan J. Goetz, Self-Employment in Rural America: The New Economic Reality, 2008. PDF

18. Self-employed
people can be
attracted to rural.
Source: Don Macke,RUPRI Center for Rural Entrepreneurship. Article at New Geography.

19. beckymccray.com/ruralp2p
#ruralp2p
The ONE big idea

20. Lower the barriers
to entry so more
business ideas will
be tried.

21. Table Talk
My town has a future because…

22. beckymccray.com/ruralp2p
#ruralp2p
Entrepreneurial
ecosystem
framework

23. RUPRI Center for Rural Entrepreneurship
C-I-S framework
Climate
Infrastructure
Support
Center for Rural Entrepreneurship: Energizing Entrepreneurs site

24. beckymccray.com/ruralp2p
Climate
#ruralp2p

25. Value entrepreneurs
Climate
Courtesy of Mississippi State University Relations

26. Celebrate entrepreneurs
Climate
Courtesy of Norfolk County, Ontario, Canada

27. Show off your entrepreneurs
Climate
Concrete, WA

28. Plan for entrepreneurs
Climate

29. Measure business activity
Climate
YourEconomy.org

30. Table Talk
Your climate assets

31. beckymccray.com/ruralp2p
#ruralp2p
Infrastructure

32. Flexible Spaces
Infrastructure
More info
Washington, Iowa
Courtesy of Cathy Lloyd

33. Upstairs downtown
Infrastructure
Mt Vernon, WA

34. Pop-ups
Infrastructure
Webster City, Iowa

35. Commercial Kitchens
Infrastructure

36. Mobile Food
Infrastructure
Alva, Oklahoma

37. Broadband and wifi
Infrastructure
Waynoka, Oklahoma

38. Third Places
Infrastructure
Stillwater, Oklahoma

39. Co-working spaces
Infrastructure
Courtesy of The CoLab
Port Townsend, WA

40. Business services
Infrastructure
Edinburgh, Scotland

41. Streamline local processes
Infrastructure
Concrete, WA

42. Local Investing
Infrastructure
Local Dollars, Local Sense by Shuman
Locavesting by Cortese

43. Table Talk
Your infrastructure assets

44. beckymccray.com/ruralp2p
Support
#ruralp2p

45. Events and networking
Support
Photo by Deb Brown
Webster City, Iowa

46. Business fairs
Support
Courtesy of
Washington State Extension
Colville, WA

47. Tours
Support
Norfolk County, Ontario, Canada

48. Cooperative marketing
Support

49. More community support partners
Library
Chamber of
Commerce
Economic
development
Main Street
Tribal, city
and county
government
Colleges and
universities
News Media
and Social
Media
Local
organizations
Extension
Support

50. Table Talk
Your support assets

51. beckymccray.com/ruralp2p
Resources
#ruralp2p

52. Youth entrepreneurship resources
Consortium for Entrepreneurship Education
Network for Teaching Entrepreneurship
NFIB Young Entrepreneur Foundation
Junior Achievement
Future Business Leaders of America-PBL
4-H
Source: Dave Shideler, Youth Entrepreneurship: Building a Pipeline PDF

53. Center for Rural Entrepreneurship
Center for Rural
Entrepreneurship:
Guide for County
Leaders
Entrepreneur
Coaching

54. Recorded webinars on C-I-S model
Dave Shideler,
Oklahoma State
University Ag Econ:
Building
Entrepreneurial
Communities webinars

55. Gift: 20 small town business ideas
beckymccray.com/ruralp2p

56. Next Steps
1. Collate all of the Assets and Barriers
for the Climate, Infrastructure and
Support
2. Develop one (or more) action plans
3. Action plans will be posted online.
Becky and the planning team will
review and add comments, ideas and
suggestions for moving forward

57. Next Steps
4. Watch for information from our
planning team to connect you to other
resources
5. Watch for Rural Pathways follow up at
the Community Survivors conference
next spring

58. Kicking off Washington’s….
Global Entrepreneurship Week
our statewide celebration of
innovation, growth and economic
prosperity.
startup.choosewashingtonstate.com

59. Next up…
Local panel discussions
Local brainstorming and action planning