The document provides information about the Florida Gumball 2015 rally that will take place from February 28th to March 1st. The rally will involve a 732 mile route across Florida from Miami to Daytona Beach over two days, with checkpoints at various locations. Sponsorship packages ranging from $0 to $1,000 are outlined that provide various promotional benefits for sponsors, including vehicle branding, press coverage, and social media promotion. The document introduces the drivers, Benoit Duverneuil and Dorian Roque, and their 1969 Camaro ZL1 vehicle. It encourages long-term partnerships that would extend sponsorship across multiple American Gumball Rally events in different states.
4. From Cannonball to Gumball
A myth now a reality
FLORIDA GUMBALL RALLY www.americangumballrally.com 4
The Hollywood movies behind the motoring lifestyle events
The Gumball Rally is a 1976 film directed and co-written by Charles Bail about a coast-to-coast road race. It was
inspired by the Cannonball Baker Sea-To-Shining-Sea Memorial Trophy Dash run by Brock Yates, which inspired
several other films, including Cannonball and Cannonball Run, as well as the Gumball 3000 international race and now
the Regional-States Gumball Rally.
5. Unique success factors
The ultimate rally lifestyle experience
FLORIDA GUMBALL RALLY www.americangumballrally.com 5
Road Rally across the State of
Florida
There is a huge market in Florida for exotic cars, muscle
cars, and automotive events. The route is from South
Beach Miami to Daytona
Side-events
This event will feature creative teams, fun checkpoints,
photography crews, track time, hotels, museums, prize
money and more.
Exotic, Muscle & Antique Cars
The most exclusive cars can enter the rally, exotic
supercars, supercharged muscle cars and classics
are on the starting lane.
Iconic checkpoints
Homestead Miami Speedway, Captain Doug’s Everglades
Tours, Muscle Car City Museum, Full Throttle Raceway,
Zepherhills Autofest, Orlando Kart, and Daytona Beach.
Car enthusiasts and weekend
racers
This event gather a crowd of car enthusiasts who are
curious about sport and rare vehicles but also by racing
and car performance challengers.
Charity Rally
The purpose of this road rally will be to advertise for our
sponsors and promote brand awareness for Florida
business, tourism, and charity.
6. FLORIDA GUMBALL RALLY www.americangumballrally.com 6
Get the next generation of explorers to represent your brand
The Team
Benoit Duverneuil,
DRIVER
Benoit is an amateur racer who is experienced with both Exotic car racing and drag racing. This car
enthusiast is well known by the local community of weekend racers. Benoit is also a well known
entrepreneur who has been featured by the tech industry and by the world of innovation & exploration.
Finally, Benoit is the President of one of the largest local non-profit organization that represents the
French-Speaking community.
Dorian Roque,
CO-DRIVER
Dorian Roque is an expert in Marketing and Social Media Management. He is also a passionate by
engineering and mechanics and has experience with rally racing. This talented co-pilote is very skilled
with racing tactics and planning. He will be a real asset for this competition.
7. FLORIDA GUMBALL RALLY www.americangumballrally.com 7
Innovation Leader, recognized explorer, experienced pilot, opinion leader & local celebrity
Benoit Duverneuil
Piloting Skills
Benoit is one of the best drag racers
of South Florida and has plenty of experience with long-range racing.
91%
Marketing, PR Skills
Regularly interviewed by the press,
Benoit is a web marketing and PR expert
88%
Cool factor
Benoit is French-American and his profile
of web-entrepreneur, explorer and pilot make him the Michel Vaillant of our time
85%
Hard to find so much talent and experience concentrated in one individual. Recognized as
an entrepreneur and an industry leader, Benoit is also a strong leader of opinion who has
mastered the art of event marketing.
Benoit has been featured in several media outlets including CNN International, France 3,
LCI, The Telegraph, The Sun, The OPEP Magazine, Le Point, Techcrunch… and many
more.
Benoit Duverneuil
Daytona 2014
Age 36
8. FLORIDA GUMBALL RALLY www.americangumballrally.com 8
Legendary performance, classic muscle car, eye-catching design
The Car
Engineered for the most grueling tracks around the world
This legend traces back to the original 1969 ZL1 with power and performance that lives up its name.
Camaro ZL1 is a modern muscle car that offers a uniquely designed sixth-generation
intercooled 1.9-liter Eaton®supercharger. It’s what gives ZL1 additional thrust and force
and is a big component of the driving exhilaration you’ll feel when you put ZL1 through its
paces. The 4-lobed supercharger enables a broad range of power through the rpm band,
giving the engine great low-end torque and excellent horsepower at the upper rpm range
where a supercharger generally loses its effectiveness.
Camaro ZL1
Engine: 6.2L supercharged
Gen IV small block V8
Torque: 556Nm.
Power: 580 Horsepower
Drivetrain: TREMEC®
TR6060 6-speed manual
transmission with short-
throw shifter
9. FLORIDA GUMBALL RALLY www.americangumballrally.com 9
732 miles – 12 hours
The Route
Day 1
Checkpoint #1
Start at Miami, FL
Miami Dezer Collection
Checkpoint #2
Palm Beach International
Raceway Drag Strip
Checkpoint #3
Palm Beach International
Raceway Road Course
Checkpoint #4
Palm Beach Kart Center
Checkpoint #5
Crown Plaza Tampa
9.00pm
Party Fab Factory Tampa
Day 2
Checkpoint #6
St Petersburg
Pro Kart Experience
Checkpoint #7
Pal Harbor
Ferman BMW
Checkpoint #8
Kissimmee
Wing House
Checkpoint #9
Ending in Daytona Beach Fl
Return to Miami by I-95
10. The Media
360 degree media coverage of the event
www.americangumball.com 10
Official website, press conference,
press releases, TV & Radio
interviews, articles in local
newspapers and nationwide
magazines, social media and viral
content… The American Gumball
Rally covers all aspects of media
relations and attracts dozen and
dozen of both local and nationwide
journalists.
On top of these promotional efforts,
your sponsored team is composed
by marketing & social media
specialists with their own marketing
plans for the event. Using viral
content, social media, press release
syndication… they will maximize
your exposure in the medias.
FLORIDA GUMBALL RALLY
12. Stay ahead of your competition
www.americangumball.com 12
We generate exposure and brand loyalty for less money than traditional advertising
The Gumball Rally is a great vehicle for brand awareness. The rally is promoted on 1000’s of Gumball Rally flyers that are distributed
to a wide demographic of vehicle owners at 100’s of events and car shows per year.
Our Gumball Rally coordinator have connections with some of the biggest names in the industry and can help facilitate special event
planning, celebrity appearances, endorsements and more.
For example, in the past the rally has been associated with celebrities such as Ron Finch, Shirley Muldowney, Doc Watson, Linda
Vaughn, Don Garlits, Hulk Hogan, Fast & Loud and Top Gear USA to name a few.
The Gumball Rally is a new way to advertise your company for 90% cheaper than traditional advertising. We mix mobile vehicle
advertising with distribution of flyers, intensive press relations and viral social media tactics to create a low CPM for penny’s on the
dollar.
Studies show that 95% of Americans drive in a vehicle per week. The rally creates millions of impressions every year with their rally
vehicles, events and promotions.
Showing your support for a community event turns regular advertising impressions into brand loyalty.
FLORIDA GUMBALL RALLY
13. Sponsor Categories
www.americangumball.com 13
We generate exposure and brand loyalty for less money than traditional advertising
Apparel, Clothing
Aftermarket Vehicle Accessories
ATV / Off Road
Auction Companies
Audio / Visual Equipment
Auto Sales New & Used
Banking
Bar & Restaurants
Batteries and Tenders
Beverages
Brakes
Camera / Photography Equipment
Care Care & Cleaning / Detailing
Car Dealerships
Car Manufacturers
Cell Phone Manufacturers / Service Providers
Casino
Collision Repairs
FLORIDA GUMBALL RALLY
Computers & Accessories
Credit Cards Companies
Charitable Organization
Energy Drinks
Engine Oil / Engine Fluids
Entertainment Companies
Exhaust Companies
Food & Snacks
Gas Station
GPS Navigation
Helmets / Safety Gear
Hotel Chain
Insurance Companies
Jewelry / Perfumes
Law Office
Military Recruiters
L.E.D Lighting
Motorcycle Manufacturers / Accessories
News / Industry Magazines
Performance Tuning
Printing & Design Companies
R/C Hobby Shop Items
Race Parts
Race Tracks
Radar Detectors
Rims
RV / Recreational accessories
Shoes / Sandals
Sunglasses
Tire Manufacture / Installer
Towing & Recovery
Vehicle Transport
Walkie Talkies
14. The Deal
www.americangumball.com 14
In supporting our team you will access to the following benefits, depending on the level of support you wish to provide:
- Product Placement : The team will use you product at the Florida Gumball Rally
- Vehicle Signage : Your company logo, corporate colors and branding, ranging from signage of the entire car to simply the
windscreen or front fender.
- Team Apparel : Your logo and branding on all Race clothes and team gear.
- Press Release & Syndication : Your brand and products will be highlighted in our press release that will be sent to thousands of
medias all over the USA.
- Viral video : With video segments shot during the event we will brand a video clip that will be syndicated on video sharing
platforms.
- Social Media campaign : A Facebook page will be created specifically for the team and frequent updates will be posted.
- Pilot & Co-Pilot : Benoit & Dorian are available to be used as Ambassadors for your company, brand or products. This relationship
would be tailored to meet your individual needs.
- The team and vehicle would be available for any media or in-store type promotions.
- Custom solutions are also available.
FLORIDA GUMBALL RALLY
15. Sponsorship Packages
www.americangumball.com 15
Custom packages are also available base on your needs
Free* (special
Protech)
Premiere Select Extra Core
$0 $100 $200 $500 $1,000
On-Car
Promotion
2 large logos on the
body of the car
2 small logos on the
body of the car
2 medium logos on the
body of the car
2 medium logos on the
body of the car
2 large logos on the
body of the car
On-Driver
Promotion
Pilot and co-pilot will
wear Protech official
polos and stickers will
be placed on helmets
1 logo patch on each
of the driver and co-
pilot
1 logo patch on each
of the driver and co-
pilot
Social Media
Promotion
Promotion on the
Protech Gumball Rally
Page
Promotion on the
Protech Gumball Rally
Page
Promotion on the
Protech Gumball Rally
Page
Viral video sponsored
by Protech
Media Promotion Official sponsor and
letterhead of the Press
Release + Description
Official sponsor and
letterhead of the Press
Release + Description
Team
Appearance
Team car appearance
at the corporate
location of your choice
FLORIDA GUMBALL RALLY
16. Your Brand Ambassadors
www.americangumballrally.com 16
We are willing to go the extra mile
- As we are really involved in business development helping the French speaking community to succeed here in South
Florida, we are glad to offer a FREE* Sponsorship packaging to Protech Monte Carlo. We have a lot of contacts with
the local automotive industry and we really want to help Protech getting off the ground on this side of the Atlantic
Ocean.
- We will only charge the cost of the vinyl logos that will be placed on the car for no extra cost. A quote would be sent
for validation.
- We will demonstrate and pitch your product line and expertize to other competitors, rally organizers, official partners,
automotive professionals, members of the press… before/during/after the event.
- We will make sure that your products will be highly visible and that your brand is nicely represented.
- We will refer all contacts to your local business developer, Borys Vulack.
- If Protech Monte Carlo has some martketing material available (Flyers and more), we will take care of the distribution
at each checkpoint.
- If Protech Monte Carlo wants a different car than the one presented in this deck, it would have to be discussed as
early as possible.
- We will quantify the results and deliver a reports showing the impact of this event on your brand and we hope that this
success will be a source of motivation to sponsor our team all years long on American Gumball Rallys and more.
FLORIDA GUMBALL RALLY
18. Arkansas
May 29, 30, 31 2015.
Apx. 750 miles.
The Arkansas Gumball Rally
will be 3 days of scenic
mountain passages complete
with local food stops,
entertainment, track time
After the Florida Gumball Rally, you will have the opportunity to promote your brand in 3-4 U.S. editions of the Gumball Rally
American Gumball Rally
More than 2,000 miles across the United States
Put your brand on the map
FLORIDA GUMBALL RALLY www.americangumballrally.com 18
Michigan &
Illinois
August 22, 23 2015
Apx 750 miles.
The 5th annual Michigan
Gumball Rally will start in
Battle Creek
Illinois Rally’s dates and
locations TBD.
California
Apx 750 miles.
Dates: TBD. 2015
This would be the first
edition of the American
Gumball Rally in the State of
California. This event is a
great opportunity to
approach the local market.
19. Modball Rally
Similar Events
Sponsor our team on any of the following event
19
GoldRush
Rally
Bullrun Gumball 3000
In the past six years
GoldRush Rally has not only
established itself as the
premiere automotive lifestyle
Rally, but as an international
public event for the prominent
guests it attracts.
Each year, a hundred of the
world’s finest super-cars
embark on an epic eight-day
rolling party across the USA.
Each year, a hundred of the
world’s finest super-cars
embark on an epic eight-day
rolling party across the USA.
Each year, a hundred of the
world’s finest super-cars
embark on an epic eight-day
rolling party across the USA.
FLORIDA GUMBALL RALLY www.americangumballrally.com
20. Ready for the Gumball 3000?
The ultimate luxury racing journey – Contact us to discuss this unique marketing opportunity
www.americangumballrally.com 20
continents
Once a year, a motley
crew of superstars in
supercars carve out an
impossible, hedonistic
adventure.
3
Mile
The Gumball 3000 is an
annual British 3,000-mile
international motor rally which
takes place on public roads.
3000
FLORIDA GUMBALL RALLY
21. Benoit Duverneuil
& Dorian Roque
2608 SW 189th Ave | Miramar FL 33029
bduverneuil@gmail.com
droque@free.fr
+1-954-562-5370
For further
details
please
contact us :