The document discusses going the extra mile in web design. It argues that designers should go beyond the minimum requirements by adding extra details, experimenting with new technologies, and customizing aspects like fonts. Going the extra mile will make designers' work stand out, get them noticed, lead to more opportunities, and make clients happy. To do this, designers need to continuously learn, stay up to date on new developments, and find ways to experiment in their free time despite constraints like deadlines and budgets. The conclusion emphasizes that going the extra mile can make a difference and help designers do truly awesome work.
18. How ?
‣ Read, write & speak
‣ Stay up-to-date ( Twitter, RSS, ... )
‣ Learning from others
‣ Go to meetups ( Not only design related )
‣ Experiment and build stuff in your free time
‣ ...
19. ENVIRONMENT
Deadlines
Team
Stress
members YOU
Budget ...
20. Motivating colleagues
‣ Communicate !
‣ Show them the possibilities
‣ Educate them if needed
‣ Break the pattern
‣ Make time to experiment
‣ ...
22. CONCLUSION
‣ Make a difference
‣ Extra details set the quality of your work
‣ New technologies are your best friends
‣ Clients will ! you
‣ Just try to be AWESOME
23. Resources
http://delicious.com/berttimmermans/goingtheextramile
Fonts: Georgia - Nevis - Helvetica