2. IPC Media publish a range of different magazines. Here are
some of the more popular ones…
Woman’s magazine. Lifestyle magazine. Woman’s magazine. Equestrian magazine.
Woman’s magazine. Woman’s magazine. Music magazine. TV magazine.

3. Web Details!
The website for IPC
Media is set out very
well and it is easy to
Market Share! Brand Identity Profits
follow. It is brightly
IPC Media produces over IPC Media brands IPC Media’s revenue coloured and its main
85 iconic media brands. usually are bright with currently stand at a full- house style is dark blue
Almost two thirds of these big eye-catching titles. year pre-tax profits of and a light blue as
are of UK women and This is their brand £15.1m. last year they they are the colours on
42% of men. identity. An example of announced that they their logo. There are
working with IPC Media, had a 37% fall in profits. pages on information
Although IPC media have
the name “drawn Ink” IPC Media, saw revenues on the separate
a share in 85 media
was borne, along with bounce back slightly magazines they
brands they only receive
the subsequent identity following its decision to publish and also pages
25% within the market
designed to reflect both sell off non-core titles. about the company
share.
the “Britishness” and The magazines bringing and what it is they do.
illustrative nature of the in the most profits are The website has
Company size! "Essentials” and “What’s contact details, and
archive.
IPC Media currently have on TV” which is up 9.9% has details of when
a main office in London, Due to new changes and 54% YoY jobs are available
and also have other within IPC Media they respectively. Its which is very helpful for
locations such as; have said that it’s magazines that are people who want to
Berkshire, Croydon, overall brand identity bringing in the least profit start in this industry as it
Derbyshire, Dorset, will remain unchanged. are “Good to know” and is generally open to
Lincolnshire, Manchester, “Nuts” which are down at everybody. IPC
Poole, and Stamford. 29.2% and 22.5% YoY Media’s website has
respectively. been very useful for
the information I have
needed for this
research.

4. The 1940s!
A key wartime role was
History and development! Early 1900s! played by the IPC’s
The 1800’s- “The field” First of IPC Medias four Woman’s weeklies, this was
launched in 1953, became traditional woman’s weeklies to keep up the morale of
very popular and the largest launched in November 1911, Britain’s women and supply
magazine in Europe within a the same year Golf Monthly an essential information
year. Had its own was also published. Homes & service on behalf of the
correspondent throughout Gardens became one of the Government.
the Crimean war. Seven IPC first magazines to be The 1950s!
titles launched that are still published after the First
popular today: Country Life, World War. The upsurge in the music
Horse & Hound, Shooting scene heralded the arrival of
The 1920s! “New Musical Express,” or
Times, Yachting World,
Amateur Gardening, Cycling “Odhams” launched the more known as “NME,” in
Weekly, and Amateur new monthly “Ideal Home” 1952. Set the ball rolling with
Photographer. Competitions in opposition to the “Homes its compilation of the first UK
played a key role in the & Gardens”. “Woman & record chart.
sales promotions. For Home” entered the market The 1960s!
example a prize offered by in 1926, by 1929 it had grown
the" Fledgling” magazine, in to a steady 144 pages, Life for magazine staff would
1889, offered £1 a week for majoring in fiction. never be the same again
life to any reader who could following the 1963 formation
The 1930s! of the IPC, bringing together
guess the amount of gold
and silver in the Bank of The first issue of “Woman” the three rival magazine
England on a given date. was born in 1937 it cost 2d companies, Newness,
and was the first full-colour Fleetway and Odhams.
magazine at that price.

5. History and development Continued….
The 1900s!
The 1970s! “What’s on TV” introduced 1991,
goes on to become the UK’s
The Reed Group acquires best-selling magazine. “NME”
IPC in 1970 to form the giant becomes the first major UK music
global corporation, Reed title to get its own internet site-
International. IPC welcomed nme.com – destined to go on to
the Queen and Duke of become Europe’s most popular
Edinburgh to its King’s Reach music website. IPC Magazines is 2010 onwards!
Tower HQ. IPC was at the sold to cinven for £860m in1998, In January 2010, IPC Media
forefront of the pre-recorded one of the largest management
restructured around three
video market with the buyouts in UK history. key audience groups: men,
formation of the IPC video
The 2000s! mass-market women and
division in 1976.
up-market women. June
The 1980s! New name- IPC Magazines is 2011, IPC Connect launches
now renamed IPC Media in 2000. a major brand-“Feel Good
IPC Editorial Awards are A new identity to go hand-in- Games” – targeting mass
introduced, now a key event hand with a strategy based on market mums with the very
in the company calendar. being a brand-centric business. best games and rewarding
IPC embarks upon the After 30 years in King’s Reach them with real gifts.
biggest sales campaign in its Tower, IPC announces in May
history, spearheaded by 21 2004 that it to move into brand
of its top editors. new offices next to the Tate
Modern in 2007. Pick me up
January 2005 launch backed by
£6million marketing investment.

6. Bauer media’s mainly focus on woman’s gossip
and lifestyle magazines and men's interest…
Woman's gossip Music magazine. Woman's gossip Music magazine.
magazine. magazine.
Market share!
Brand Identity! Profits!
The Bauer Publishing
Bauer media doesn’t Bauer media saw its
Group comprises 282
really have a brand profits fall to £36m. It
magazines worldwide in
identity as they have a also has a recent
15 countries, as well as TV
range of magazines revenue turnover of
and radio stations. The
out and cater to most €2.129 Billion.
company’s value to more
needs.
than €2 billion.

7. History and Development!
Bauer Verlagsgruppe has
been managed by 4
generations of the Bauer
Company size! family. Originally a small
Bauer media has a very Web details! printing house, the Bauer
large company it is based publishing group has grown
all over;
The Bauer media’s
•Germany website is very useful it into a worldwide publishing
•USA has information about house and media
•Spain company.
the company and its
•France Its first launch in the UK as
•Austria links, also it has jobs Bella magazine in 1987, H
•Poland advertised which is very Bauer publishing became
•Portugal helpful to people who Britain's 3rd largest publisher.
•Romania
•Hungary want to go into this Bauer further expanded in
•Czech Republic industry as it gives the UK with the purchase of
•Mexico plenty of information Emap Consumer Media and
•China
about the job title and Emap Radio in 2008 to
•Russia become the Uk’s biggest
•Slovakia what it includes.
publishing group.
•United Kingdom
•Nigeria

8. There are as 50 magazines that “Future” publish
but here are some of the most popular…
Music magazine. Stitch and craft. Photography Music magazine.
magazine.
Market share! Brand Identity! Profits!
Future has a market Future don’t
Magazine publisher Future has reported a
share of £89m. They particularly have a
surge of almost 40% in digital revenues in the
saw revenues fall to brand identity as
six months to 31 March, but still reported a
£1.3% to £168.3m But such, they cater for
£700,000 pre-tax loss largely to continuing
profits rose by 13.6% more a wide range
to £18.4m in the year of magazines and problems with its US business.
to the end of March. genres to cater
everybody's needs.

9. History and development!
Future was founded in Somerton,
Summerset in 1985 with the sole
magazine Amstrad Action.
Web details! Anderson sold Future to Pearson
PLC for £52.7m in 1994, but
Company size! The website has lots
bought it back in 1998, for
of details on about £142m.
Future have a huge the share prices and
company of people business links but In December 199, Future issued
working for them. Planet PC, a new PC gaming
doesn’t really give
Today Future magazine intended to appeal to
me a lot of male 8 to 12 year olds.
employs 1,200 information about
people in offices in the company, to find In 2001 Anderson left future.
London, Bath, San the information for In November 2009, Future
Francisco, New York this presentation I reported a fall in profits from
and Sydney. have had to look £9.5m to £3.7m.
Within the UK branch elsewhere on In March 2010 Future announced
they publish over 70 Google. Therefore I that it was exploring the
magazines alongside don’t think this possibility of reviving its Games
website is very Master brand on television. The
60 websites and 27
helpful. video games show had run from
annual live events 1991 until 1998; the spin-off
and exhibitions. magazine was continued.

10. Conde Nast published only 30 magazines and they all have a similar house
style…

11. Company size
Conde Nast is situated
in New York, United
states. It has many
branches across Europe.
Brand Identity Profits
Also situated in;
The magazine has a Conde Nast saw pre-tax
•Chicago.
very specific brand profits rise from 14% to
•London.
identity, it’s a very £17.3m last year. The rise
•Madrid.
high class type of in revenue and pre-tax
•Miami.
magazine and this is profit was achieved
•Milan.
portrayed by the style despite the company
•Paris.
of the magazines as seeing UK ABC circulation
•Tokyo.
they look rather fall 3.7% year on year to 1,
expensive and nicely 448,477 in the first half of
laid out. After looking 2012. Its worst performing
at examples of magazine was Glamour,
magazine covers they which was down to 11.3%
publish I see that they to 470,138. Its strongest
are all fitting to a title being Wire, which was
particular house style. up 4% to 52,136. This year
Conde Nast International,
saw profits rise by 25% to
£43.5m. revenues were up
Web details 7.7% at £460.2m.
The main Conde nast website is very useful and
helpful but the UK one only tells you about the
magazines they publish. The main site explains
what jobs are available and everything you would
need to know about the company and its
magazines.

12. History and Development
1900: Conde Montrose nast
buys Vogue and establishes
conde nast publications.
1913: Vanity fair launches.
History and Development
1914: Conde nast elevates continued…
magazine photography with the 1959: Samuel Newhouse bought an
arrival of baron adolf le meyer. interest in Conde Nast.
1916: Condé Nast became the 1999: Condé Nast moved from its
first publisher of an overseas 350 Madison Avenue address to 4
edition of an existing magazine. times square.
Also in 1999 Conde Nast purchased
1924: opened a state of the art Fairchild Productions.
printing press. 2009: Condé Nast announced the
1932: First colour vogue closure of three of its publications:
printed. Cookie, Modern Bride, and Elegant
1939: Glamour launched. Bride.