1. Mapping the economic impact of
marine adventure tourism in
Gansbaai, South Africa
11th International Conference on Responsible Tourism in
Destinations
CTICC, Cape Town
14 April 2015
Heidi van der Watt
Better Tourism Africa
16. Collective economic impact
Employment impact: direct jobs, dependents
Human resource expenditure: salaries, skills
development/training
Household income related to employment and business
opportunities
Procurement – local, provincial, national
Preferential procurement from black-owned companies
Marketing expenditure (incl trade show booths, directly
related, tourism association subscription fees)
Maintenance & construction expenditure
Capital formation
Guest expenditure in local economy
17. Collective conservation/ CSI impact
Conservation expenditure (sponsored M and PhD
students, research equipment, vessel launch fees,
protective gear, conference fees, rescue of
seabirds/mammals, environmental education)
Corporate Social Investment (contribution to
teacher salaries, donations, directorships of
charitable institutions)