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Negotiation 
Its value in a changing world
Negotiation 
• The preeminent form of 
making decisions.
Leadership and Management 
• As the world changes, 
negotiation is becoming 
the primary form of 
decision-making. 
– John Naisbitt and 
Patricia Aburdene 
– Co-authors of 
Megatrends 2000
Management & Leadership 
• Communicate 
– Vision 
– Mission 
• Decision Making 
– Buy in 
– Commitment 
• Negotiate
Decision Structure 
Old 
• Patriarchy 
• Centralized 
• Autocracy 
• Hierarchy 
• Dictate 
New 
• Equality 
• De-centralized 
• Autonomy 
• Flat/Networks 
• Negotiate
People Skills
Problem Solving/Avoiding
Iterative
Buy in
Common Interests
BATNA
Domains 
• Family 
• Work 
– Transactions 
– Deal making 
– M&A 
• Politics 
• Law and legal disputes 
• Trade 
• International Relations 
• Diplomacy
Hierarchy 
• Top down decision 
making 
• Boss dictates 
• Rule based 
• Managing: 
– Up 
– Down 
– Laterally
Networked 
• Cooperation 
• Buy in 
• Management by 
agreement 
• Managing: 
– Up 
– Down 
– Laterally 
• Vision/Mission 
• Negotiation
It is a question of Power 
• And influence 
• From your perspective, 
in your life situations 
and encounters: how do 
you meet your needs 
and self interests and 
those you are aligned 
with 
– Family 
– Friends 
– Company
Past life 
• In a past life I must have 
been a king, because I 
like it when people do 
as I say and want. 
• Hierarchical approach
We are all Negotiators 
• Sell or buy: 
– a bicycle 
– Apartment 
• Where to go: 
– to dinner 
– Vacation 
• What movie to watch 
• Salary
Global
Pick a Negotiation 
• From history 
• From current events 
• Business 
• International relations 
• Trade 
• Arbitrated 
• Legal 
• UN WTO
Analyze 
• Expand the options 
• Might there be a better 
agreement that was not 
explored or achieved? 
• Zero Sum Games
Explore & Expand Options 
• All ships rise on a rising 
tide 
• Slices of a bigger pie 
• What are the interests 
of both sides?
John Cousins 
jjcousins@gmail.com 
@jjcousins

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Negotiation: its value in changing world

  • 1. Negotiation Its value in a changing world
  • 2. Negotiation • The preeminent form of making decisions.
  • 3. Leadership and Management • As the world changes, negotiation is becoming the primary form of decision-making. – John Naisbitt and Patricia Aburdene – Co-authors of Megatrends 2000
  • 4. Management & Leadership • Communicate – Vision – Mission • Decision Making – Buy in – Commitment • Negotiate
  • 5. Decision Structure Old • Patriarchy • Centralized • Autocracy • Hierarchy • Dictate New • Equality • De-centralized • Autonomy • Flat/Networks • Negotiate
  • 7.
  • 12. BATNA
  • 13. Domains • Family • Work – Transactions – Deal making – M&A • Politics • Law and legal disputes • Trade • International Relations • Diplomacy
  • 14. Hierarchy • Top down decision making • Boss dictates • Rule based • Managing: – Up – Down – Laterally
  • 15. Networked • Cooperation • Buy in • Management by agreement • Managing: – Up – Down – Laterally • Vision/Mission • Negotiation
  • 16. It is a question of Power • And influence • From your perspective, in your life situations and encounters: how do you meet your needs and self interests and those you are aligned with – Family – Friends – Company
  • 17. Past life • In a past life I must have been a king, because I like it when people do as I say and want. • Hierarchical approach
  • 18. We are all Negotiators • Sell or buy: – a bicycle – Apartment • Where to go: – to dinner – Vacation • What movie to watch • Salary
  • 20. Pick a Negotiation • From history • From current events • Business • International relations • Trade • Arbitrated • Legal • UN WTO
  • 21. Analyze • Expand the options • Might there be a better agreement that was not explored or achieved? • Zero Sum Games
  • 22.
  • 23. Explore & Expand Options • All ships rise on a rising tide • Slices of a bigger pie • What are the interests of both sides?