Content is king. Learning resources and content are the foundation of your employee learning and development program, but what's the right mix? Do you build it from scratch? Borrow it from free or open resources? Or buy it from a training producer or vendor? Each source of content, build, borrow and buy has advantages. What's important is to understand what the right mix is for your organization and your employees.

1. Do you Build, Borrow
or Buy?

2. POLL QUESTION
Other than your
instructor-led training,
do you currently build
any of your own online
training content?
A. No all of our training is
instructor-led.
B. No, we use any free
resources we can borrow.
C. Yes, it’s a blend. We
create some and buy or
borrow other training.
D. Yes, we primarily build our
own online training.
E. Something else.

3. POLL QUESTION
Including classroom
content, how many
NEW courses did you
build and introduce to
employees in the past
12 months?
A. 0
B. 1-3
C. 3-6
D. 6-10
E. 10+

4. What You’ll Learn:
3
2
1
Why content acquisition is
central to successful employee
training.
What content might work best.
Common advantages and
challenges with each – build,
borrow and buy.
Questions to ask so you can
make the most informed
choice.

5. BIZLIBRARY.COM
Overall spending on
employee training in U.S.
organizations is $164 billion.
COMPANY SIZE (# of Employees)
Smaller organizations typically
spend more per employee
than larger organizations.
$700
$964
$1,800
COST PER EMPLOYEE PER YEAR
$1,195

6. Trends That Affect How We
Work Together
UPSIDE
DOWN
HIERARCHY
PEER POWER VIRTUAL REALITY
DEMOGRAPHIC
TSUNAMI

7. BIZLIBRARY.COM
NEXT GEN LEARNING
STRATEGIES:
business environment
flexibility and agility
focus on learning outcomes

8. BIZLIBRARY.COM
CREATING A FRICTIONLESS
LEARNING EXPERIENCE:
reliability
relevance
quality

9. BIZLIBRARY.COM
• Off-the-shelf content
• Video training
• Learning management
systems
• Mobile learning
Cox eLearning Consultants,
Learning Solutions Forecast:
2014 Edition
Top 4 Learning Solutions for 2014

10. WHAT IS CONTENT:
anything that answers a
question that we might be
asking in the moment
SOCIAL PERFORMANCE

11. Business objectives
CONTENT
?
?

12. DEVELOPING A CONTENT
ACQUISITION STRATEGY:
BUILD
BORROW
BUY

13. BIZLIBRARY.COM
10% BUILD
40% BORROW
50% BUY
50% BUILD
40% BORROW
10% BUY
BORROW
BUILD
BUY
Small And Mid-Size Large
THE MIX

14. BIZLIBRARY.COM
BUILD
your pillars

15. BUILD:
what are the
business
objectives and
employee
needs
CHALLENGES:
specialized skills
authoring tools
maintenance
time

16. How Tony Roma
Employees use
Video to Teach
Important Job Skills
The world is changing.
People are changing. To
be effective, our
employee training is
changing to meet them
where they are.
Jessie Bray, VP of Training
and HR, Romacorp.

17. TRADITIONAL COURSE

18. LEARNING NUGGETS

19. USER-
GENERATED:
most learning is
not formal
Learning is more effective when
it is active rather than a passive
process.”
Euripides

20. THE POWER OF VIDEO:
• easy and convenient
• short learning bursts
• multiple devices
• shareable
• user-generated
comments and ratings
• higher learner
retention and
engagement

21. BORROW:
relevancy,
context and
authority
CHALLENGES:
credibility
quality
time
adding value

22. + insight + insight + insight
CURATE – ADD VALUE

23. BUY:
why recreate
the wheel
CHALLENGES:
vendors
selection
relevancy
cost

24. BIZLIBRARY.COM
Course: Organizational Effectiveness
- Take action to provide the
resources employees need for
success
Target: Managers
Providing Resources - Define the
strategic priorities for the department
and align the required resources
Target: Managers

25. BIZLIBRARY.COM
Adobe Captivate 7: Creating a
Project by Importing a PPT –
Target: Instructional Designers
Adobe Premiere Pro CS6: Creating a
New Project
Target: Instructional Designers /
Video Developers

26. BIZLIBRARY.COM
Free trial of the BizLibrary Collection
6,000+ Courses. 25 Topic Areas.
Unlimited Access.
Improve your employees' performance with the
largest and fastest-growing library of on-demand
training videos and eLearning courses today!

27. BIZLIBRARY.COM
Chris Osborn
Vice President of Marketing
cosborn@bizlibrary.com
@chrisosbornstl
Erin Pinkowski
Marketing Manager
epinkowski@bizlibrary.com