The Truth About Social Media for Business: Is It a Fad
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The document discusses the benefits and strategies for using social media for business purposes. It addresses concerns that social media is a fad and outlines the major platforms of Twitter, Facebook, blogs, email and YouTube. The presentation provides data on return on investment from social media and gives recommendations for basic and intermediate social media strategies for advisors, including setting up pages, publishing content, engaging with others and monitoring results. Q&A and next steps are also discussed.
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The Truth About Social Media for Business: Is It a Fad
- 1. The Truth About Social Media for Business • Is it a Fad? • Your worst fears • Twitter, Facebook, Blogs, Email & YouTube • Social Media Strategy for Advisors • Q&A Adam Franklin, Marketing Manager Monday, 14 May 2012
- 2. Monday, 14 May 2012
- 3. Monday, 14 May 2012
- 4. @Franklin_Adam @Bluewire_Media Tweet Tweet! #SUNCORP -Tweet Tweet Monday, 14 May 2012
- 5. Show of hands show of hands? Monday, 14 May 2012
- 6. Monday, 14 May 2012
- 7. Weiner-gate Monday, 14 May 2012
- 8. Tools Monday, 14 May 2012
- 9. Don’t have time? No time? Monday, 14 May 2012
- 10. Monday, 14 May 2012
- 11. Guardian Advice John.Smith@guardianadvice.com.au Monitor Monday, 14 May 2012
- 12. Relax… Monday, 14 May 2012
- 13. Monday, 14 May 2012
- 14. 500 followers Monday, 14 May 2012
- 15. Speaker Retweets Monday, 14 May 2012
- 16. Delegate tweets Monday, 14 May 2012
- 17. Win Monday, 14 May 2012
- 18. Results: 40x Monday, 14 May 2012
- 19. 1 referral in 24 hours Monday, 14 May 2012
- 20. Monday, 14 May 2012
- 21. 1. Facebook 2 referrals in 10 minutes Monday, 14 May 2012 comments
- 22. 1. Facebook 8 referrals in 1 day Monday, 14 May 2012 comments
- 23. 1. Facebook G Financial Facebook comments Monday, 14 May 2012 page
- 25. Blogging Attracts More Visitors Source: Data from over 1,500 businesses - http://bit.ly/XDkQV Monday, 14 May 2012
- 26. INVEST Monday, 14 May 2012
- 27. $1 spent $41 return Email Marketing Monday, 14 May 2012
- 28. Dear Rich Monday, 14 May 2012
- 29. Monday, 14 May 2012
- 30. Will It Blend? Cost? $50 Views: 7,833,123 Total Video Views: 179,352,371 700% Results? Monday, 14 May 2012
- 31. 1. Set up advisor pages Social Strategy - Beginner Monday, 14 May 2012
- 32. 1. Set up advisor pages 2. Secure your URL Social Strategy - Beginner Monday, 14 May 2012
- 33. 1. Set up advisor pages 2. Secure your URL 3. Publish content & enable sharing Social Strategy - Beginner Monday, 14 May 2012
- 34. 1. Set up advisor pages 2. Secure your URL 3. Publish content & enable sharing 4. Watch and listen Social Strategy - Beginner Monday, 14 May 2012
- 35. 1. Set up advisor pages 2. Secure your URL 3. Publish content & enable sharing 4. Watch and listen 5. Join in Social Strategy - Beginner Monday, 14 May 2012
- 36. Social Strategy - Intermediate Monday, 14 May 2012
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- 40. Monday, 14 May 2012
- 41. Monday, 14 May 2012
- 42. Up 55% Up 107% (@replies) Sales Monday, 14 May 2012
- 43. Monday, 14 May 2012
- 44. Enjoy yourself! Monday, 14 May 2012
- 45. Thank you. ! Adam.Franklin@BluewireMedia.com.au @Franklin_Adam If you’d like a hand with your social media, please get in touch! 1300 258 394 Connect Monday, 14 May 2012