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Social Media Strategy for
          Mortgage Brokers
•   Tactics
•   Watching
•   Emergency
•   Employees
•   Technology
•   Success


                  Adam Franklin,
                 Marketing Manager
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
Buyer Persona   3
Remarkable Content   4
Remarkable Content   4
Watch   5
Secure your URLs   6
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
PLAN Australia Social Media Strategy
!




             Adam.Franklin@BluewireMedia.com.au
             @Franklin_Adam




If you’d like a social media speaker,
           please get in touch!
           1300 258 394

            Thank you!
www.bluewiremedia.com.au/plan12

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PLAN Australia Social Media Strategy

Notes de l'éditeur

  1. Stand. Pause. 4Fs. \n
  2. \n
  3. \n
  4. Post it notes. Write 3 on your own. Share them at the table. Pick spokesperson. Select best two. Run them out to the white board.\n\nVote on the best for a book/wine.\n
  5. \n
  6. \n
  7. 168 videos in 48 hours.\nHow to get on the front foot using social media\nMight have seen\nPlay video\n
  8. 4,859,919 followers!\nQuestion: think back to the last marketing activity you did... How did you personalise it???\n
  9. How to get on the front foot using social media\nMight have seen\nPlay video\n
  10. Imagine what that would cost on TV?\n
  11. 55% increase in sales (3 months)\n107% increase in sales (once @replys came out)\n--- but they ‘stopped’ their campaign rather than continued al the good work. 23 tweets since July 2010.\n
  12. Peter’s website offer is excellent.\n\nIf you went to a web firm they’d charge at least $30k. (content, design etc etc)\nWe thought $10k, but Peter is offering it to you for even less.\n
  13. Draw a winner...!\n