The document discusses the importance of right brain skills or conceptual age competencies in the current era. It emphasizes the need to optimize design thinking, storytelling, synthesis, empathy, play and finding meaning. Specifically, it states that in today's world of abundance, automation and outsourcing, everyone must cultivate an artistic sensibility. It highlights how functions like design will become more central and how skills like empathy, stories and play are important for healing, persuasion and performance. The document advocates training the right brain abilities to deal with changes in the job market and succeed in the conceptual age.
13. "The wealth of nations and the well-being of
individuals now depend on having artists in
the room. In a world enriched by
abundance but disrupted by the automation
and outsourcing of white-collar work,
everyone, regardless of profession must
cultivate an artistic sensibility”.
WE MUST ALL BE DESIGNERS!
14. “In 2036 Design takes over.
Design has spread like gas to
almost all facets of human
activity… to help people deal with
change… This grand new era has
already begun. Design is moving
centre-stage in the eternal
human quest to make beauty out
of necessity.”
Paola Antonelli
senior curator of architecture and design,
New York Museum of Modern Art
19. THE PRESENTATION
SECRET OF STEVE JOBS
1. Plan in analog → movie storyboard
3. Develop messianic sense of purpose
6. Introduce the antagonist
7. Reveal the conquering hero
20.
21. 3. SYMPHONY
Tidak cuma spesialisasi tapi SINTESIS
→ melihat seluruh perspektif,
melampaui batasan, menciptakan
kesatuan baru
Meet the competition. $14,000 is above the average annual salary of the Knowledge workers of India. One out of ten jobs in the U.S. computer, software, and information technology industry will move overseas in the next two years. One in four IT jobs will be offshored by 2010. According to Forrester Research, “at least 3.3 million white collar jobs and $136 billion in wages will shift from the U.S. to low-cost countries like India, China, and Russia” by 2015. Nations such as Japan, Germany, and the United Kingdom will see similar job loss. But outsourcing is overhyped in the short term and underhyped in the long term. Read Greg Tamblyn doctor story here. Friedman describes the dormitory living conditions of telephone companies India, technological training, and dialect training based on area code. 15% of the India population is equal to the US work force. 150,000,000 people are connected to America for free. The advantage of outsourcing at night for work done during the day in Asia and returned before we begin our following day.
We live in the age of abundance. Two out of three Americans own the homes in which they live. 1 % of homes purchased are 2 nd homes. And they are very large compared to the homes of our parents and grandparents. Even though family sizes have gotten smaller from the time of our grandparents ‘til today. But, a real measure of abundance that our grandparents would not have understood, is that with our smaller family size and larger houses, we still do not have enough room to store our stuff. We have developed a whole new industry: the self-storage industry.
Meet the competition. $14,000 is above the average annual salary of the Knowledge workers of India. One out of ten jobs in the U.S. computer, software, and information technology industry will move overseas in the next two years. One in four IT jobs will be offshored by 2010. According to Forrester Research, “at least 3.3 million white collar jobs and $136 billion in wages will shift from the U.S. to low-cost countries like India, China, and Russia” by 2015. Nations such as Japan, Germany, and the United Kingdom will see similar job loss. But outsourcing is overhyped in the short term and underhyped in the long term. Read Greg Tamblyn doctor story here. Friedman describes the dormitory living conditions of telephone companies India, technological training, and dialect training based on area code. 15% of the India population is equal to the US work force. 150,000,000 people are connected to America for free. The advantage of outsourcing at night for work done during the day in Asia and returned before we begin our following day.
But, our abundance has placed a premium on more right-brain sensibilities – beauty, spirituality, and emotion. It is no longer enough to create products that are reasonably priced and adequately functional. They must also be beautiful, unique, and meaningful. It must have what author Virginia Postrel calls the “aesthetic imperative.” Have you been paying attention to commercials lately? Designs by Michael Graves, a Princeton University architecture professor and one of the most renowned architects and product designers in the world designing toilet brushes that sell at Target fro $5.99. Online companies such as Ebay have standardized products across the globe. All companies compete for the same products on the one hand, but it is also possible to find the unique and interesting, that which goes far beyond mere functionality. Automobiles designed by haute couture fashion designers. Business and industry is taking notice of the kind of products that are selling – The “aesthetic imperative” may not be the vocabulary they are using, but the result is the same.
Seeing the big picture, integrating learning, synthesizing information to create something new that is more than the sum of its parts. Seeing the forest for the trees. Be the conductor of your life, working all of the parts in harmony.
Seeing the big picture, integrating learning, synthesizing information to create something new that is more than the sum of its parts. Seeing the forest for the trees. Be the conductor of your life, working all of the parts in harmony.
IQ has little correlation to success. Emotional intelligence is key to success. Understanding others, forging relationships, and caring about others are keys to success in the 21 st century. Learning to walk a mile in the shoes of another and learning to see the world from their perspective is crucial to empathy. Empathy cannot be outsourced and it cannot be automated. Describe this work in detail. Here is where art, music, theatre, and dance can be particularly strong. Take an acting class. Role play. Listen more than you talk Volunteer Pay attention. Listen. Visually describe emotion, circumstances, dilemmas, injustices. Create the metaphor that helps others to more clearly understand. Help students to create metaphor
Life is not all about being serious. Play is essential and elusive. Creative play is one of the best ways to have students take risks, juxtapose images, discover new relationships, and have fun. There is no question that a playfully light attitude is characteristic of creative individuals. Play leads to greater creativity and productivity. In the book “Alice in Wonderland”, Alice is tells the queen, “One can’t believe in impossible things”, to which the queen responds, “I dare say you haven’t much practice. Why, sometimes I’ve believed as many as six impossible things before breakfast.”
Why are we here? What do we do with our lives to give them meaning? Your students need to grapple with big ideas, enduring ideas. In fact, art education is about meaning making. What is the work about? What are you trying to do? What are you trying to say? What is another way to design it? What is another metaphor for the same message?