Company Snapshot Theme for Business by Slidesgo.pptx
DIGITAL COOKIES MAY 003/05
1. SSSMMMOOO TTTAAACCCTTTIIICCCSSS OOONNN IIIFFFTTTTTT
>> 333 ttthhhiiinnngggsss tttooo cccooonnnsssiiidddeeerrr:
CCCHHHAAANNNNNNEEELLLSSS -> Or the service you’ll
use
TTTRRRIIIGGGGGGEEERRR -> The channel in the first
position after the ‘IF’
AAACCCTTTIIIOOONNNSSS -> The channel in 2nd
position after the
‘THEN’
Carry on!PG1
SMO is similar to search
engine optimization (SEO) in
that the goal is to generate
traffic and awareness for a
website. It all seems pretty
straight-forward to me. You?
Let’s focus today on multiple
social posting.
WHY IS IT IMPORTANT?
Quality content is rare and
attract fan engagement. You
therefore need to optimize
and time your posting across
several platforms to remain
at the top.
DIGITAL COOKIE MAY 2014 UPDATE 003/05
III FFF TTT TTT???
If This Then That >> If This
happens, then Do That. IFTT is a
prompt that enables you to
achieve simple tasks, like posting
on multiple social networks at the
same time!
2. 2
First, consider the
channels. They are as many
channels as they are $ocial
Networks!
Remember IFTT, regularly
update its channels, so
keep an eye on it!
We’ve highlighted those
here:
IFTT is a CMS (Content
Management System)
that controls and time your
$ocial Posts.
THE TRIGGER-> EX:
The trigger represents the
first channel.
-> IF ‘#KARDASHIAN’ is tagged
on a feed
-> IF I’m tagged on Instagram
THE ACTION-> EX:
The action represents the last
CHANNEL. The ACTION follows
once the trigger is ACTVATED.
-> THEN Tweet that picture
-> THEN Post that message
on Tumblr
cont.
3. 3
cont.
IFTT unlike many SaaS (Software
as a Service) has a fun part, as
it relies on its community to
provide recipes-> You can
share them, turn them ON
and OFF, or keep them
private
THE INGREDIENTS-> EX:
Enable you to optimize
your post -> Pick a tag,
a particular picture, an
URL…
TRY A RECIPE:
Subscribe to our RSS
feed here:
4. 4
cont.
Online Community Manager
pitch by Hermann Djoumessi, MA
borderlinetv2013@gmail.com
LIKE US on FACEBOOK
@borderlinetv
T:0620143824
TTTRRRYYY TTTHHHAAATTT RRREEECCCIIIPPPEEE UUUPPPDDDAAATTTEEE AAANNNDDD
SSSHHHAAARRREEE IIITTT!!!
And only trigger it
when you have the
words‘$OCIAL UPDATE’
USEFUL?
WANT TO KNOW MORE?
GET IN TOUCH!! >>>
WWWEEE’’’VVVEEE CCCRRREEEAAATTTEEEDDD IIITTT WWWHHHIIILLLEEE
WWWRRRIIITTTIIINNNGGG TTTHHHIIISSS... TTTRRRYYY IIITTT!!!