Why and how to create a Facebook Fan Page for your business, how to get people to 'Like' your business page, and how to protect your employees with the latest Facebook Privacy Settings so that they are comfortable
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Leveraging Facebook for Your Business | LogicClassroom by Boston Logic
1. Leveraging Facebook Pages for Real Estate āA Facebook Page is a customizable presence for an organization, product, or public personality to join the conversation with Facebook users. The Page focuses on the stream of content posted by the Page administrators. By leveraging the real connections between friends on Facebook, a Page lets Fans become brand advocates. Posts by the Page will start to appear in News Feed, giving Pages a stronger voice to reach their Fans.ā -Facebook
2. Who Currently Has a Personal Facebook Profile Page? ALL THE COOL KIDS ARE DOING IT
3. What Are Fan Pages? āLIKEā Button Recently Replaced āBECOME A FANā (Means Same Thing)
5. How Do You Create a Fan Page for Your Business?
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7. Click the ā+Create Pageā button on the āAds and Pagesā screen. This screen is your control panel for all the pages you admin.
8. 1. Select the āLocal Businessā option & the category from the drop down menu. 2. Name your Fan Page. NOTE: You CANNOT change the Name or Category once created! 3. Check the box to confirm youāre an official representative of the business. 4. Click āCreate Official Pageā once youāve checked everything for typos!
14. But What If Employees Are Afraid to āLikeā the Company Page/ Become Fans? Why are they afraid?! They Donāt Want Clients Seeing Their Personal Information on Facebook. Do they know how to manage their Privacy Settings to protect themselves? ā¦ Even if theyāre NOT Fans?
15. ITāS AWAYS A GOOD IDEA TO CHECK YOUR SETTINGS EVERY SO OFTENā¦
16. If Youāve Never Changes Your Settings, You Could Be Sharing EVERYTHING with EVERYONE. You can now Fully Customize WHO sees WHAT from this Privacy Settings control panel.
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18. You edit the privacy setting on each Photo Album individually; āEveryoneāāFriends of FriendsāāOnly Friendsā or āCustomizeā.
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21. 2. Click the ā+Create a Listā button on the Friends screen. 1. Select the āFriendsā category below your profile photo
22. 3. In the popup window, Name your List and click on the Friends you want to add to it. 4. Select āCreate Listā when youāre finished.
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24. Notice There are No Status Updates, or a Tabs for my Wall or Photos KEEP PROFILE PICTURE SOMETHING P.C. ā¦JUST IN CASEā¦
25. Sharing My Status Updates & some of my Wall & there are Info. & Photo Tabs Sharing MY Posts, but NOT Posts by my Friends Not showing my birth year or hometown.
26. Here I chose NOT to show my personal info such as Email, Phone, Relationship Status, etc.
35. Now That Your Employer Was Nice Enough to Show You How to Protect Your Privacyā¦ You Wonāt Mind āLikingā The Company Fan Page!
36. ā¦ AND Suggesting it to ALL YOUR FRIENDS! Simply click the āSuggest to Friendsā link underneath the Fan Page Profile pic. & select your Friends in the popup window.
37. Questions ???? This presentation will be online at: www.RealEstateSEO1.com and www.BostonLogic.com/blog